In recent years, tech developments have redefined what it means to improve customer satisfaction. Now, customers seek convenience, control, and quick service when interacting with a brand. This is where online ordering comes in. The perfect way to order food from the comfort of your home. Online ordering not only helps people save time but also enables restaurants to boost profits – a win-win situation for everyone. But how can an online ordering system boost restaurant profit? Let’s dive in! What Is an Online Ordering System & How It Works A restaurant online ordering system is a system designed to make the ordering process easy for customers and restaurateurs. It allows customers to order products without the need to visit the restaurant. The ordering system works when a customer interacts with your online menu via a website or application. A good restaurant’s online ordering system allows customers to securely pay online, personalize their order, and receive order updates, all with a few intuitive taps. Online ordering helps the restaurant staff as well since the customer’s order pops into your KDS for swift order preparation. The customers’ contact and order information get stored in your back-office software for future purchases, discounts, promotions, and loyalty rewards. This makes the whole process easy and smooth, allowing both parties to save valuable time. But do you need online ordering, or is it just an extra cost for your restaurant? Why Your Restaurant Needs an Online Ordering System Online ordering has grown 300% faster, as compared to dine-in since 2014, and now accounts for up to 40% of the total restaurant sales.   Without having a robust online ordering system in place, you may lose 40% of potential sales. This is the biggest reason to have a reliable and secure online ordering system. Here are 3 other reasons why your restaurant should implement a restaurant online ordering system. Improve Order Accuracy Phone orders can be inaccurate due to the different volume levels, loud background noise, or language barriers. This could result in poor customer experience and food waste. Online ordering gives the customer the comfort of selecting their favorite meal without talking or explaining to your staff. Save Money Customers can take a long time to order food from your restaurant. This could not only occupy space for a longer time but also make it difficult for your staff to deal with confused customers. Online ordering prevents any lost time that staff might experience and allows customers to order food online. Enhance Marketing An online ordering system helps you to improve your marketing by allowing more people to buy from you. By creating deals and offering promotional discounts, you can attract more customers. You can also capture emails and contact details, which allows you to remarket these individuals with special discounts. 7 Ways to Utilize Online Ordering System to Boost Your Restaurant Profit Now that you are aware of the importance of an online ordering system, you might be wondering how it can boost profits. Here are the top 7 ways to utilize an online ordering system to maximize your revenue. Personalized Experience A robust restaurant online ordering system offers customers the ability to tailor their orders according to their preferences. Your customers can select from dietary restrictions or exclude specific ingredients. This personalized approach enhances customer satisfaction, allowing them to come back for more. Improve Order Management Order management is the backbone of your restaurant operations. A slight mistake in the order can ruin the customer’s experience. A restaurant’s online ordering system can help you streamline your order management process. You can avoid costly mistakes, enhance customer experience, and save time while helping your bottom line. Minimal Labor Costs Cutting costs is the key for restaurants to maximize profits. An online ordering system can help you to avoid hiring more staff. You don’t need the waiters to take the orders that are from the online ordering system. Automation helps you to save money while bringing more accuracy. Cutting labor costs is a big strategy that a restaurateur can deploy. Get Better Consumer Data One of the significant benefits of an online ordering system is the data it generates. You can get a wealth of data related to order trends, popular items, customer feedback, and much more. This helps you to make informed decisions, identify areas of improvement, adjust price strategies, and make choices that positively impact revenue. Be Available Everywhere An online ordering system allows customers to conveniently place their orders from anywhere, at any time. This flexibility not only improves the customer experience but also helps you to reach a wider audience. The increased accessibility results in more sales, ultimately giving you more profits. Upselling & Cross-Selling Upselling and cross-selling are popular marketing practices to increase the average order value. By utilizing the online ordering system, you can implement suggestive selling techniques to sell underperforming products or items. You can suggest additional sides or beverages to encourage customers to spend more. This ultimately increases check size and adds more revenue. Transparency An online ordering system gives you complete transparency on your sales and orders. It also provides a secure gateway for your customers to order their favorite meals. They can know the exact price of the dish; with the time it will take to deliver or be picked up. Once the order is complete, the customer feels satisfied, and the restaurant earns their trust. How To Set Up a Restaurant Online Ordering System? No online ordering system is exactly the same, so when looking to set up a restaurant online ordering system, it’s always crucial to know your options. There are three ways to set up an online ordering system. DIY Restaurant Website Builder Third-party App First-party App   DIY Restaurant Website Builder This is the most tedious and time-consuming way to set up a restaurant’s online ordering system. You have to build a website that can accept online food orders and payments. There are dozens of Website Builder tools that can

Running a retail or convenience store can be challenging, especially when you’re trying to grow your business. To succeed in today’s market, it’s important to stay ahead of the curve and overcome any obstacles that come your way. Regardless of the type of store you run, inventory is a key metric for any DTC (direct-to-consumer) business. But it can be one of the biggest obstacles that can not only cost you more but also drain your time. You have hundreds or thousands of SKUs that serve your growing customer base. To make sure that it doesn’t cost you a small fortune, you always need to monitor inventory counts, ensuring that inventory records are completely accurate. While it may seem that counting inventory isn’t a challenging task, when it comes to moving tens of thousands of units through the supply chain, counting each item manually becomes impossible. This could ultimately result in stalling operations, underutilized labor, inaccurate financial reporting, and much more. To prevent these issues from happening, many retailers rely on the retail inventory method to account for their inventory. A retail inventory method allows you to calculate your inventory without performing a physical inventory count. This method was created to help retailers save time they spend on counting and managing inventory. But what is the Retail Inventory Method? Today’s guide will help you learn more about the Retail Inventory Method (RIM) and how to run calculations. What Is Retail Inventory Method? The RIM or retail inventory method is defined as an accounting strategy to calculate your inventory over time. It relies on the cost-to-retail ratio i.e., comparing the purchasing cost of your product to the price it is sold for. While it serves as a shortcut to physical inventory count, it’s important to note that it isn’t always 100% accurate. It works best for the products that have the same markup. For instance, it isn’t the best method if you are calculating the value of wine, which has a 50% markup, and shirts that have a 100% markup. Instead, it works best when you compare the same products. Understanding The Retail Inventory Method As a retailer, you probably have invested a lot of cash in stock, which makes sense, as buying inventory is essential to ensure that you have enough product in hand to capture every possible sale. However, doing physical inventory is one of the most time-consuming tasks most retailers fail to manage. This is where the retail inventory method comes in. It is one of the fastest and most cost-efficient ways to keep a pulse on the value of your inventory every month. A retail inventory method allows you to monitor your inventory so you can make informed decisions on ordering stocks, the type of merchandise you need to invest in to boost sales, and the type of products to carry. Why Retail Businesses Should Use the Retail Inventory Method? The retail inventory method is a helpful tool that assists retailers in managing their inventory. The top reasons why retail businesses should use the retail inventory method are as follows. 1. Simplifies Inventory Count Process No need to close the doors of your shop to count your inventory. RIM simplifies the inventory count process by allowing you to count your stock at any time. It saves you from spending much time reviewing purchases and invoices. 2. Time & Cost Efficient RIM is a quick and efficient tool that saves you valuable time in calculating the inventory. It even saves you extra costs that could arise if the workers need to work long hours counting inventory. You can easily manage other business operations without getting worried about the inventory.  3. Applicable For Any Retail Business RIM isn’t limited to any certain retail business. Instead, every retail business, regardless of its size and type, can use the retail inventory method. The best part is you don’t need to be an expert or exceptionally good at accounting to get it right. How To Calculate Inventory by Using Retail Inventory Method Calculating your monthly ending inventory value by using the retail inventory method isn’t difficult. You need to first figure out the total sales, cost of goods, and cost to retail percentage. Now, you might be wondering how to get the cost of goods, sales, and cost to retail percentage to find the ending inventory value. Don’t worry, here are the steps that you can follow to calculate the monthly ending inventory.  Step 1: Calculate Cost-to-Retail Percentage To calculate the cost-to-retail percentage, you need to divide your cost by the retail price and then multiply it by 100 to get the percentage. For Example: If you are selling a bottle of wine at $30 and purchase each bottle at $10, the cost-to-retail percentage would be Cost/retail price x 100 = cost-to-retail percentage 10/30 x 100= 33.33% Step 2: Calculate The Cost of Goods Available for Sale To figure out the cost of goods available for sale, you need to add your beginning inventory cost to the cost of newly purchased inventory. For Example: Consider a liquor store’s beginning at-cost inventory was $10,000 (1000 units = $10,000/$10), and it purchased $20,000 (2,000 units = $20,000/$10) worth of additional inventory during the month. So, the cost of goods available for sale would be Value of Existing Inventory + Value of Newly Purchased Inventory = Cost of Goods Available for Sale $10,000 + $20,000 = $30,000 Step 3: Calculate the Cost of Sales To calculate the cost of sales, you need to add all your monthly sales and then multiply the total by your cost-to-retail percentage. For example: Consider the liquor store sold $6,000 worth of products ($6,000/10 = 600 units) in the same period and the cost to retail percentage is 33.33%, which we get from the example in step one, then the total sales would be Sales during the period x cost to retail percentage = cost of sales $6,000 x 33.33% = $1,999.8 Step 4: Get The Ending Inventory Value

Whether you are running a QSR, full-service, or fast casual restaurant, there is always one goal in mind – gain more customers for sustainable growth. When you are on the path to growth, a big chunk of your budget will go toward marketing and advertising to reach new diners/customers. However, to know how effective your marketing campaigns are, you have to determine the customer acquisition costs. When customer acquisition costs are high and customer lifetime value is low, it ultimately breaks down your bottom line. Therefore, it is vital to strike the right balance and keep your expenses in check. This blog aims to help you make your marketing efforts count by sharing the proven tactics to reduce your CAC. What Is Customer Acquisition Cost & How to Calculate It Customer acquisition cost or CAC is the total amount you spend to acquire new customers. It is one of the important business metrics that lets you know whether the total amount you spend on acquiring new customers outweighs the money you make. In simple terms, customer acquisition cost is designed to measure and maintain the profitability of your business. Calculating your customer acquisition cost can be challenging, but there are online tools, such as the Restaurant Marketing Calculator, to help you calculate it properly. How to Reduce Customer Acquisition Cost Almost all businesses depend on customer acquisition. However, the cost associated with CAC can significantly impact your business profitability. As a result, business owners need to explore more ways to minimize the cost involved with acquiring customers. Here are 5 proven ways that can help you to reduce customer acquisition costs. 1. Test Your Options The first step towards reducing customer acquisition costs is to know which method works for you. The best way to find out is by testing your options. You need to find out which option appeals to your target audience and turns more customers in. However, when testing marketing options, don’t try all the options at once. For instance, if you want to test Google Ads, Facebook (Meta) ads, or consider going with billboard advertising make sure to try one by one and then compare all the results with each other to know which method works. This is one of the smartest moves to determine which channel gives you better results and will ultimately reduce your customer acquisition cost.   2. Try Referral Programs Did you know having a referral program can significantly reduce customer acquisition costs?  Having a robust referral program in place allows you to get warmer leads and helps you obtain prospects who are already familiar with your business. This minimizes the cost you spend on acquiring new customers. To increase recurring sales, you can introduce a loyalty reward system that can help you create loyalty campaigns and entice your customers to come back for more. 3. Push Organic Social Media Growth Organic social media growth is the key to reducing your customer acquisition cost. Businesses can leverage user-generated content (UGC), share and create valuable content that resonates with the audience, and easily convert viewers into customers. To achieve this, you need to align topics, channels, and formats with your target market. Once you start increasing your organic followers, you’ll soon be able to convert them into a target audience. Remember to keep checking your organic social media growth by monitoring and analyzing which type of posts are working for you.   4. Track Your New Customers Keeping track of your new customers is essential to know the progress of your marketing. However, it can be difficult for you to know your new customers when using a paper-based order-taking system. Therefore, to make sure that you can easily track your new customers you need to adopt either of the two solutions given below. Credit Card Tracking: A smart POS system integrated with credit card processing can help you make a database of your customers. You’ll easily track your new customers, as well as those who make repeat purchases. Online Signups: By using a custom website and app you can easily know new signups. This can help you to get an estimate of the new customers that order from your restaurant. It’s a smart way to track your new customers and know exactly how many customers you gain. 5. Invest In SEO & Digital Marketing To reduce your customer acquisition cost it is important to find new and cost-effective ways to acquire fresh customers. Digital marketing and SEO can help you reduce your costs. By simply claiming your page through Google My Business, and pushing for reviews, you can gain customers through Google. Meanwhile, by practicing SEO you can rank on certain keywords your customers are typing to search restaurants and grab more audience. Make Informed Decisions by Using the Best CAC Practices Your business is dependent on new customers. However, acquiring customers by spending more money without knowing where it’s going, won’t help you to drive business growth. By using the right tools and following the above strategy you can drastically decrease your customer acquisition cost. FAQs What is a Good Customer Acquisition Cost? There is no one-size-fits-all answer for good customer acquisition cost. It varies depending on the type of business you own. However, a general way to know whether your customer acquisition cost is good or not is to compare it with the Customer Value. Your CAC should be lower than your CV.   What is The Difference Between Cost Per Acquisition & Customer Acquisition Cost? CPA or cost per acquisition is related to the campaign or channel metric that helps you to assess what it costs to generate contact with your target audience who are still not converted into your customers. Whereas customer acquisition cost is defined as the business-wide metric aimed to calculate your overall marketing spending on acquiring new customers. Why Is It Important to Calculate CAC? Knowing how much you need to spend to bring in new customers will help you optimize your marketing strategy for

Running a restaurant business in 2024 seems to get tougher with the rising inflation costs. In the aftermath of the COVID-19 pandemic, restaurant inflation has ballooned, with the supply costs affecting menu prices. This has increased production costs for the restaurateurs, making it impossible for them to retain old prices. Now, many small to medium-sized restaurants struggle to decide how to price their food to customers. Many restaurants have already increased their prices to meet the cost. According to an article from Forbes, menu prices at quick-service restaurants are up about 8% over 2020, while full-service restaurants have increased nearly 6% more. For restaurateurs, increasing prices seems to be the only way to fight labor, supply chain, and inflation pressures. The most obvious way to deal with rising inflation costs indeed is to raise menu prices – which consumers have noticed. However, as a restaurant owner, a rise in menu prices can positively impact your bottom line. To combat the rising cost, increasing menu prices is often inevitable, but without the right strategy, you might lose your loyal customers. Therefore, this blog has rounded up the best practices to help you deal with rising inflation costs. The Impact of Inflation on Restaurants Whether you’re a startup or an established restaurant owner, you must be feeling the heat of the rising cost, and the supply chain becoming more expensive. While there is no business in the world completely unaffected by inflation, the restaurant industry, which is already on a thin profit, tends to get hit harder. According to Statista, the food inflation rate in the United States was at about 5.8% in 2023, and with a slight decrease of 1.3% predicted in 2024, the price for many food items will continue to rise. This also impacts consumer behavior. As of November 2023, more than 43% of consumers feel worried about paying for food. This means that passing the rising ingredient cost on to your customers won’t be easy for restaurants. The restaurant owners are now in a tight spot, trying to figure out how to maintain the quality of food while making a profit. Meanwhile, the labor cost becomes the elephant in the room, making it harder for the restaurant chains to maintain their profits. More than 30 states have made the minimum wage higher. This will continue to rise, affecting restaurants of almost all types. In such a situation, restaurant owners need to revise their strategy to deal with rising inflation costs. How To Deal with Rising Inflation Costs Americans have long been known to enjoy eating out. Even now, in spite of economic challenges, there are predictions that the restaurant and food service industry will continue to thrive in 2024. Eating out is still in demand and restaurants do have the chance to grow and thrive even in difficult economic times. You need to adapt innovative ways to deal with rising inflation costs. Here are the top ways that can help you to deal with rising inflation costs. 1. Trim the fat Before you start raising your prices to protect your profit margin, start by trimming the fat. Identify the items in your menu that are not selling and immediately remove them. Optimizing your menu items will help you to cut the cost. Now, identify your high-cost ingredients and remove them with an affordable option. If you source imported ingredients that are more expensive than local ones, consider sourcing local ingredients, which are often the same or even better quality because they don’t have to go through rigorous travel and logistics to be delivered. Look across all your vendors and see if any offer a discount on bulk orders, especially when you have multiple restaurants. You may have to cough up more money when you purchase, but it can make a huge difference in reducing your costs in the future. Trimming the fat enables you to minimize the impact of inflation on your menu prices. 2. Avoid Food Waste At the time of economic crises, avoiding food waste can be of significant help. Since food costs take up a huge margin of your budget, any unnecessary waste is an expense that no restaurateur wants to bear. Therefore, your second step should be to reinforce training with your employees and make sure that food isn’t wasted due to wrong orders, customer allergies, or carelessness. Once you and your staff are on one page, the next step is to do a thorough inventory check of everything. This helps you to know whether you’re ordering enough to meet demand or more than you possibly use. You can use POS system inventory reports to know the exact inventory figures. 3. Practice Menu Engineering Menu engineering is one of the most effective ways to sell high-cost food. You can integrate a POS system and inventory management software to gain valuable insights into the cost of dishes and the profit margin of each dish. By managing your menu, you can improve the performance of your menu items, ultimately making more profits. You can check out our blog, Menu Engineering: What it is & How it Can Increase Your Restaurant Profit, to learn how menu engineering can help you boost sales and increase profit. 4. Reduce Labor Cost As the minimum wage rises across the country, it becomes crucial for you to track your labor costs and take steps to reduce extra expenses. Once you get insights on the total labor cost you carry every month, it will become easy for you to optimize. Common steps you can take to reduce labor costs are: Use Technology: Technology is the key to reducing labor costs and streamlining your restaurant operations. Start by adding a reliable all-purpose restaurant POS that helps you to track employee performance, provides detailed insights, and lets you automate numerous tasks. Optimize Schedule: No need to pay for extra hours when you expect fewer customers during that part of the day. Optimizing employee schedules can help you prevent overstaffing, ultimately saving you more on

Running a restaurant isn’t all about focusing on your operations and the quality of dishes. Of course, it matters, but without focusing on the small details, you can’t expect your sales to grow. When a customer enters your restaurant, they are likely greeted with a smile and a menu. The menu of your restaurant is the first impression that can help you build a positive brand image. It’s not only a way to communicate with your audience but can also influence what your customers will order and how much they will spend in your restaurant. Therefore, the design of your restaurant menu is an important factor in boosting your sales. Restaurant menu engineering can be the best way to transform your menu into a money-maker. Why Do You Need to Focus on Your Menu? On average, restaurant guests spend around 100-109 seconds (about 2 minutes) studying the menu. This means that you only get a few seconds to make an impression and let your customers select the most profitable dish.  You need to focus on your restaurant menu to stand out from the competition. Menu engineering can help you make a profitable menu by keeping it concise, well-organized, and perfectly laid out. This is a smart move for restaurateurs searching for ways to make more profits. But what is it? Menu Engineering Basics: Rules Restaurateurs Need to Know Menu engineering, often called menu psychology, is the popular practice of making a restaurant menu more appealing to guests. It is used to categorize the menu by using sales data and food costs. Restaurant menu engineering requires you to have exact menu item prices, food costs per serving, and contribution margin to fully optimize your menu. This helps you to maximize your profits by encouraging your guests to select only the most profitable items. By implementing menu engineering, you can raise profits by up to 15%. However, it’s important to know the following key basic concepts to make an effective physical menu design. Pay Attention to Colors Colors can influence your guest’s feelings and behavior. Restaurateurs that use color psychology can influence purchasing habits and brand loyalty while boosting revenue. You should use your restaurant’s branding or decor colors in your menu; however, you can slightly add bright colors like red, orange, or yellow that trigger appetite. This small change can encourage hungry guests to order their favorite meal quickly. Align Your Menu Items with Guest’s Eyes Engineering your menu according to eye movements can help you maximize your sales of highly profitable dishes. Most humans tend to move their eyes in certain patterns, and knowing these patterns can help you put your high-margin dishes in the desirable placement areas of your menu. Optimize Your Menu Descriptions Do you know that the descriptions of menu items can have a direct impact on your sales? According to a study by the National Library of Medicine, the design and description of your menu influence the customer’s mind. When writing a menu for a restaurant, you need to keep a balance between the number of words you use to convince customers and keeping their attention. A description like “Cheese Sandwich” won’t be an effective way to write a menu item. However, replacing it with a “Classic Cheese Sandwich” could be a better option.  But the best way to write down the menu item would be                     “Fresh savory, buttery, toasted bread with melted cheese fillings.”  Pictures Are Forbidden… Sometimes When designing a menu, there is always an internal urge to place pictures of your dish. While you may think that it’s a good move, as the picture says a thousand words, however, it doesn’t apply to high-end restaurants. If your target audience is luxury clients for fine dining, it’s always good to avoid placing pictures. In contrast, if you run a fast casual or fast-food business, then adding images could help customers quickly see your most popular items. You should only use high-quality images of your best meals to showcase. Low-resolution or blurry images take away from the overall design of your menu and weaken your credibility. Menu Pricing Everyone knows that setting a profitable price is crucial. Of course, you won’t charge $3 for a chicken sandwich which costs you more than $5. But how to make it sellable? That’s the real question! Most of the expensive items listed on your menu won’t make it to the guest’s table unless you have the right pricing. Here, the key is not to lower the prices but to apply psychological tricks. Remove The $ Sign: The dollar sign on your menu not only attracts guests but also makes the dish look more expensive. Use digits such as 15 instead of $15 to let customers spend more. Use Decimal: Use of decimal instead of putting a straight amount can make your dish look more affordable. A dish with a price of 10 will look more expensive compared to a dish that is priced at 9.99 cents. Right Arrangement: Wanna sell more of your mid-priced food? Consider setting one high-priced item at the top of the list that makes the rest of the dishes look like a more affordable option. Boost Your Restaurant Profit by Using Menu Engineering Menu engineering offers significant benefits that go beyond designing an attractive menu. You can influence customer choices, improve sales, and enhance your brand image. Here are the key steps to boost your restaurant’s profit by using restaurant menu engineering. Step 1: Calculate Your Food Cost Calculating your food cost allows you to know your expenses to prepare one dish. You need to know the exact cost needed to produce one portion of every dish on your menu. The food cost information is often available in your restaurant POS system; however, if it is not, you can use the manual method. Let’s say you serve chicken tenders for $9. A single serving takes up to 4 ounces of chicken, 1 tablespoon

In today’s fast-paced world, nobody wants to waste time waiting in long queues for their meals. The demand for fast and convenient meals has significantly risen. Now people want to be served faster than ever before. Observing this continuous demand, C-stores have already started making a debut in the foodservice industry. The customers are making their local convenience stores a go-to spot for food. Now, c-stores aren’t just the gas stations that sell food; they’re the restaurants that sell gas- making a difference. But what does the future of foodservice in convenience stores look like? Is it worth investing in the foodservice section? Let’s explore this in today’s blog. Evolving Foodservice Trends in C-Store C-stores have long been known for their easy access to snacks, beverages, and other necessities. They are completely based on a grab-and-go model making it convenient for customers to get in and out with what they need in a short amount of time.   As work and family obligations leave people increasingly time-crunched, finding quality, inexpensive grab-and-go meals has become a challenge. To meet customer needs and preferences, C-stores have undergone a significant transformation in their foodservice offerings. According to the National Association of Convenience Stores (NACS), the number of C-stores throughout the United States has increased by 1.5% from 2023. The industry’s increased focus on serving fresh food played a major role in making C-stores successful. The top two major notable trends in convenience stores are Quality– As consumer preferences shifted c-stores started investing in high-quality ingredients and culinary expertise to meet the growing demand of the customers. Customizable Meal Options– As the demand for personalized food experiences increases, the C-stores start catering to individual preferences and dietary restrictions by offering customizable meal options. Why Introduce Foodservice in Your Convenience Store? Introducing foodservice in your convenience store comes with significant benefits. You become a one-stop shop that offers not only fuel, and snacks, but a quick meal option to the customers. Don’t just take it from us, hear from Mak’s Convenience owner, Nabil Maknojia, on the future of foodservice in convenience stores. https://www.youtube.com/watch?v=Q6ay6_yhbtU A customer who is already exhausted from a full day of work, hungry, and looking to get a quick bite when greeted by the aroma of hot, fresh pizza, and sandwiches will quickly change his mind to purchase a $3 bag of chips and a soda. The ease of ordering his favorite meal by self-service kiosk and receiving it within a few minutes allows him to prefer you over a Quick Service Restaurant. Even according to QSR Magazine, the c-stores are directly competing with QSRs by providing customers a reason to stop beyond the gas pump. The top main reasons to introduce foodservice at C-store are as follows: The foodservice margin is generally higher than QSR, giving more opportunities to offer deals and more discounts. You deliver a better customer experience by becoming a one-stop shop to your customers. It is easy to attract customers by using your service strengths- such as neighborhood convenience, secure and speedy checkout process, and a clean shopping environment.v What Is the Future of C-Store Food Services? As customer preferences are changing, embracing new approaches to food services has become essential. C-store brands are consistently evolving and have changed the way they offer fresh and hot items. The drive-thru and curbside pickup, digital presence through customized applications, and better-quality food, are some of the few changes that C-stores are adopting. By implementing modern technology, and taking innovative steps, c-stores will soon look more like a hybrid between Quick Service Restaurants and traditional Convenience Stores. It is expected that in the future more C-stores will add foodservice models, and home-delivery options to provide a seamless experience for customers. How Can C-stores Get Prepared for The Future? As the market dynamics are changing the c-store retailers need to quickly adapt to the growing demand to meet consumer expectations. Now, a high-quality foodservice program is a must-have for all convenience store retailers. To develop a distinctive foodservice identity, c-stores need to offer excellent food, clean stores, innovative limited time offers, and super friendly staff. Here are a few points that you need to follow to prepare yourself for the future. 1.    Advancement in Convenience Foodservice Customers today expect the same level of convenience from stores as they do from technology. Smooth checkout, no interference, and quick processing- your customers want a seamless experience. To help your guests get in and out of the store as efficiently and comfortably as possible you need to invest in mobile ordering, self-checkout stations, and personalized loyalty programs.    2.    Sight for Evolution The C-stores need to continuously search for evolution to ensure that they stay relevant in the future. You need to keep a close eye on the market trends, changes in customer behavior, and your store growth. More stores are now using an all-in-one POS system that redefines operations, keeps everything in control, and tracks store performance. 3.    More Focus on Consumer Behavior The Covid-19 pandemic accelerated consumer’s desires to find shortcuts to quality food and drinks in their day-to-day lives. Consumers are now becoming more health-conscious with the increased demand for quality food. C-stores need to focus more on preparing quality food, customized meals, and offering self-services to increase consumer confidence in grab-go food offerings. Stay Ahead of The Curve Convenience stores are undergoing a foodservice revolution by entering a new market. As a C-store retailer, it’s time to recognize the change and adapt the modern trends to survive in the industry. By examining the future of foodservice in convenience stores you need to offer customers a better experience by catering to their needs. FAQs What is The Future of Convenience Stores? Convenience stores will continue to evolve more towards being experience-driven destinations. They will soon be seen as a convenient option for a lunch break during the week and a dinner option for the whole family. Are C-Stores Recession Proof?C-store is often considered a recession-restraint business because customers always need

Marketing, like all other parts of a restaurant, requires money. However, unlike other investments in your restaurant, marketing can bring you a higher ROI (return on investment), spread brand awareness, and enhance engagement. Effective marketing efforts increase the visibility of your restaurant while letting you build a strong brand identity. As a restaurant owner, you are always in search of a way to make more profits, and marketing is the tool that can help you push your business forward. However, the abundance of choices and limited budget make it difficult for most of the restaurateurs to create an effective restaurant marketing budget. When creating a marketing budget, you always need to expand your market research to know where to spend your money for a better ROI. Of course, you don’t want to waste a dollar that could otherwise be used in other parts of your restaurant. This blog will guide you on creating a winning marketing budget for your restaurant. Purpose of Establishing a Restaurant Marketing Budget​ Before going towards our main topic, it is crucial to understand why businesses spend so much on their marketing and why you need a restaurant marketing budget. You have probably heard the phrase “Money Attracts Money” or “You Have to Spend Money to Make Money.” Restaurants invest in marketing for the same reason. Your restaurant might have the best food in the town, but you might not be able to generate thousands of dollars unless your customers know about it. That’s where the marketing comes in! Marketing, in simple words, is to spread awareness in a way that makes people interested in your product or service. It attracts your target audience to your brand through messaging. The stronger the message is, the higher your customer conversion becomes. This is the main reason why you need an effective restaurant marketing budget. Estimated Restaurant Spend on Marketing​ As restaurateurs became aware of the importance of marketing, they started spending more and more money on marketing and advertising campaigns. According to Statista, advertising spending in the food category in 2023 is around 440 million U.S. dollars. This means that more restaurants are prioritizing marketing as compared to a decade ago. Generally, a typical restaurant should spend around 3-6% of sales on marketing. While it’s always good to allocate money for your restaurant marketing, without spending it correctly, you can’t make your restaurant marketing successful. So, how to utilize your budget wisely? Don’t worry, we’ve got you covered! How To Create an Effective Restaurant Marketing Budget? As someone who is just stepping into restaurant marketing, it’s always a good idea to start with a small budget. You need to first start by tracking money in and money out. The improper tracking of finances can not only result in financial loss but can also lead to the closure of your restaurant. Once you have complete control of your finances, take a percentage of the revenue and allocate it to marketing. It doesn’t need to be specific 5-6%. You can choose whichever you believe is appropriate. Here are the top 5 steps that can help you to create an effective restaurant marketing budget. Step 1: Calculate Your Restaurant Expenses The first step to creating an effective restaurant marketing budget is to calculate your total restaurant expenses. By calculating your restaurant expenses, you can easily determine your total net income for the previous fiscal year and answer questions like: What’s your previous net income? Did you invest in your marketing? If yes, then what is your average ROI? What’s your best-selling product of the year? You need to determine your restaurant’s overall financial health. Scrutinize your revenue streams, fixed and variable costs, and profit margins. This will help you to gain insights into how much income you can spend on your marketing.   Step 2: Optimize Inventory Management As a small or medium restaurant owner, it’s obvious that you don’t have much room to allocate a high budget to your marketing. Therefore, cutting and saving costs from other parts of your business can be a great idea to fund your marketing. You can start with optimizing your inventory to save money. Especially when inventory can cost a small fortune, optimizing it can help you to lower your cost. In many cases, manual inventory management leaves room for errors. To avoid it, you can acquire proper inventory management techniques that can do wonders for you.  With the right inventory management software in place, you can successfully Minimize hefty expenses Organize kitchen operations Improve customer satisfaction Step 3: Conduct Market Research Effective marketing is based on the research you conduct. You need to know your potential customers and competitors, identify customer dining preferences, track popular trends, and much more. The more information you gain, the better you will analyze the marketing needs of your restaurant. Step 4: Establish Objectives Preparing a restaurant marketing budget isn’t all about Investing your money in campaigns. Instead, you need to establish clear objectives that help you to determine your marketing progress. You need to allocate funds based on how you aim to achieve specific, measurable goals.   Make a restaurant marketing plan that addresses your objectives, long-term and short-term approach, and estimated ROI. Step 5: Determine The Marketing Budget Now, once you have followed all the above steps, it’s time to determine your marketing budget. While there is no exact rule to determine your marketing budget, by using any of the following widely used methods, you can easily determine your marketing budget for the restaurant. Percentage of Revenue– In this method marketing budget is derived by calculating the expected revenue of the current fiscal year. Competitive Analysis– This method is relatively easier as you need to derive your marketing budget by analyzing your competitor’s marketing budget. Aligning with Budget– This method, also called a need-based method, is used in small businesses. You spend only the amount needed to achieve a specific number of leads. Restaurant Marketing Budget Breakdown When it comes to marketing, the allocation

Have you ever spent an evening at a local bar and wondered how bar owners are making a profit? With different levels of glitz and glamor, bars can come in all shapes and sizes. But opening a successful bar takes creativity and perseverance. You must do in-depth market research, have a solid strategy, and obtain the necessary bar licenses and permits.   Dreaming about opening a successful bar is easy. You’ve probably thought about your concept and your name, but to make your dream come true, you need to be ready with a clear goal and plan in mind. Running a bar can be lucrative regardless of the type of bar you are planning to open. If you have followed the correct steps, you’re already ahead of the majority of the competition.   This startup guide outlines the process of starting a successful bar that can help you turn your dreams into reality.   Why You Need to Start a Bar In 2024 Opening and running a bar can be very rewarding. You will not only be able to provide your guests with a place to get together and enjoy their time but also have the potential to earn big profits. The bar industry has grown steadily in the United States.    According to Statista, the market size of the bar and nightclub sector in the United States increased to 35.3 billion U.S. dollars in 2022. Therefore, as the market size expands, it offers new opportunities for everyone to try and test their luck in this business.   How Much Does It Cost to Open a Bar? The cost of opening a bar is the first major hurdle to bar ownership. From real estate and documentation to additional costs, such as employee wages, insurance, and supplies, the total startup cost for a bar can range from $100,000 to $850,000.    When opening a bar, here are the top factors to think about:  Bar Type: Different types of bars require different amounts of capital. A small intimate wine bar can be opened with a lower budget while the party bar requires more capital.   Leasing & Buying: This is the second major factor that can have a huge impact on your bar opening costs. Renting or leasing a commercial space is a more affordable approach compared to buying it.   Equipment Cost: The bar equipment cost can reach up to $30,000 depending on the equipment you need. From the bar POS system and inventory management system to glasswashers, ice machines, and much more, you need to make a list of equipment needed to make your bar operational.   What Is an Average Profit Margin for a Bar? As you plan to start a new business, it becomes vital for you to understand the profit margin. The average gross profit margin is up to 70-80% for nightclubs and bars. However, the average net profit margin is anywhere between 10-15%.   The profit is not fixed, and it depends on the type of bar you open and how you minimize the operating cost. Once you establish your business there is always room to improve the profitability of your bar. Hence there is always a chance to make more profits. But how to calculate your profit margin?   How to Calculate Your Bar Profit Margin? Calculating the profit margin of your bar isn’t difficult. Divide the net income (or profit) by the total revenue to get the exact profit margin. If you are looking to increase profit, you can always consider decreasing the pour cost.    To calculate your pour cost, you can divide your total inventory usage or cost of goods sold by total sales. Remember that a small change can make a big difference.   For example, if two bars, X and Y, are in the same town and sell around $1M each year, but Bar X runs at a 30% pour cost and Bar Y runs at a 40% pour cost then Bar X will make up to $200K more profit. This is the reason you need to focus on decreasing your pour cost.   6 Steps to Establish a Successful Bar Business in 2024 By now, you are already aware of the profit margin, and cost involved in opening a successful bar. But it’s not over yet. Establishing a successful bar business requires effective planning. You need to pin down the steps essential to successfully open a bar. Here are the key steps specifically created for beginners planning to step into the bar industry.   Step 1: Bar Concept & Brand The first step in starting a bar is to decide on the type of bar you want to open. Is it to be closer to a craft beer bar or a sophisticated wine bar? You need to brainstorm ideas for the mood of your bar. Think about how you want your guests to feel when they visit your bar.   Always make sure to align your location with your bar concept. For instance, if you open a bar close to the university, a pub or beer bar would be a good option. Once you are done with the concept, you’ll need to make sure that you pick the right name.   Select a name that is short, easy to pronounce, and available for domain registration. If you have a long-term plan to build a chain of bars always consult a business attorney to understand the trademarking process. In fact, it’s recommended that you always consult with a trademark attorney regardless of if you plan to have fifty locations or just one.  Step 2: Develop a Bar Business Plan Every type of business requires preparing a business plan. Without a business plan, no business can succeed. Therefore, when opening a bar, always develop a bar business plan that addresses all your questions. A business plan not only helps you determine your goals but also lets you talk to potential investors looking to finance your investment.    Elements of a Bar Business Plan   A business keeps you on track while letting you stay focused on every section. When

Coffee is one of the most common drinks among Americans. Introduced back in the mid-1600s in North America, coffee soon became a widely consumed beverage in the United States. Today, U.S. citizens consume around 400 million cups of coffee every day. As the demand increased, the coffee market continued to grow, creating a window for entrepreneurs looking to open a coffee shop.   In 2024, starting a coffee shop business could be a great idea! While there are a lot of coffee brands, including Starbucks being on top, there is still a lot of market for small coffee shop owners to grow.   According to Statista, the Coffee market is projected to grow annually by 3.01% between 2024 and 2028. The United States stands out by generating $11.4 billion in revenue. This gives a lot of space and hope for the coffeepreneurs looking to start their coffee shop. However, opening a cafe business in a saturated market where the demand of consumers is rapidly increasing can be challenging.   Therefore, the Modisoft guide provides you with the best practices on how to open a coffee shop.   Is It the Right Time to Start a Coffee Shop Business? If you are looking to step into the coffee market, this is the right time for you. The habit of consuming coffee has gained popularity amongst various groups including students, office professionals, the elderly, and workers.  People from all walks of life love to drink coffee for various reasons. Most people, including corporate employees, start their day with caffeine to kickstart the morning. While on weekends it becomes a leisure companion bringing people together.   This led to the expansion of business opportunities. Now, the cafe business has become the social hub for people to spend time with their family and loved ones while sipping Latte, Americano, or Cappuccino. The top advantages of starting a cafe are:   Become a Part of Booming Industry– The coffee market is a growing industry globally. It is only getting bigger with each passing year. By becoming a part of this industry, you can increase your business growth resulting in more revenue.    Build Community- The cafe business helps you build a community of coffee lovers in your area. You meet and interact with new people every day. You can create a unique concept that can set you apart from other coffee shops.   More Opportunities to Earn Revenue- As the culture of remote working is getting popular, people are seeking a relaxed environment. Thus, the cafe becomes the right spot for freelancers and remote workers to work conveniently.   How Profitable Is Owning a Coffee Shop? Is owning a coffee shop profitable? Around 400 billion cups of coffee are consumed globally. This means that coffee shops must be making a solid profit. The profit margin of a coffee shop depends on various factors. For instance, the location, menu offerings, labor costs, and more. The major expenses that influence the profit margin include wages, rent, and the cost of goods sold.   On average, a coffee shop makes around 54% gross profit and 6.86% net profit. The major factor affecting the profit margin is the operating cost of a cafe. Ideally, you need to sell high-margin products such as pastries and sandwiches to increase revenue.   To calculate the profit of a coffee shop you need to multiply monthly sales by profit margin. If a coffee shop sale is around $20,000/month and the profit margin is 4% the profit would be $800. But these numbers can significantly increase if you add more products, roast your own coffee, or add a unique selling point.   Cost to Start a Coffee Shop Business When opening a coffee shop, you must determine the total cost involved in getting it off the ground. The coffee shop business can be expensive to start. The monthly operating cost can be up to 75% to 85% of sales. Thus, it seems extensive and daunting at first but has the highest potential for a significant return on your investment.   If you have a limited budget, there are still ways to get your feet wet without going all into a full-service cafe. For instance, you can consider opening a drive-thru coffee shop, or a mobile coffee cart that starts at only $60,000. The major cost involved in opening a coffee shop includes   Buying or Renting a Location   Utilities   Inventory Cost   Employee Wages   Insurance   Equipment Cost   7 Steps to Start a Successful Coffee Shop Business It’s no secret that starting a business from scratch isn’t easy. Cafe business also requires the same efforts, dedication, and analytical skills to succeed. You need to understand the economics of a coffee shop to open a well-planned business. The key steps that can influence the success of your coffee shop business are discussed below.   Step 1: Create a Brand Concept Creating a basic brand concept regarding how you want your coffee shop to operate is the key step to launching a successful coffee shop. In this initial step, you need to choose the name of your coffee shop, purchase the domain, and get the legal trademark.   You also need to choose the type of coffee shop you want to open. Whether you are willing to open a drive-thru shop, full-service cafe, or a mobile-cart. Remember to analyze all the options before picking one.   Step 2: Create a Coffee Shop Business Plan No business can work without a proper business plan. You need to prepare a well-researched business plan that discusses every aspect of your business. From discussing the supply chain to the rental cost, a business plan needs to indicate everything that fuels up your business. The top key factors that must be mentioned in a coffee shop business plan include   Executive Summary– This is the first section of a business plan in which you need to explain your overall business concept. You can discuss the key elements such as how your business will generate revenue, what your mission is, your target market, and USP.    Industry Overview- Discuss the market dynamics,

Wondering how to start a restaurant with no experience? As an aspiring entrepreneur, you could be dreaming about the endless possibilities within the restaurant industry. Taking a restaurant idea from a dream to a reality can be lucrative, but without the proper vision, planning, and execution, you’re going to be fighting an uphill battle. According to a report by CNBC, around 60% of restaurants fail during their first year of launch, and 80% fail within the first five years. This is mainly due to the lack of proper planning and execution.   As a beginner, you might have mixed thoughts about whether or not you should open a restaurant. By exploring different restaurants and experiencing poor dining, or noticing unprofessional service, you might get inspiration to open a restaurant that serves better food, service, and experience. While that is a good thought, the restaurant business is a lot more than just serving food. You need to invest significant capital and time to build and run a successful restaurant. But do you need experience before opening a restaurant? Starting a restaurant without a background or experience might seem like a tall order, but it’s doable. You need to surround yourself with a killer team that consists of passionate individuals who bring skills to the table that complement your vision. Today’s blog covers all the things that you should consider before starting a restaurant. Is It the Right Time to Invest in The Restaurant Business? Opening your first restaurant can be overwhelming. There are so many things to consider, from the location of the restaurant to planning how to market it online. So, is it worth investing your time and money in the restaurant business? Well, there is no straight answer. Running a restaurant business can be difficult for some, while for many it can be an exciting journey. But it’s no surprise that restaurants are one of the biggest contributors to the domestic economy in the U.S. According to the U.S quick service restaurant (QSR) industry’s output, the total revenue was roughly 111 billion U.S dollars over fifteen years, reaching 275.7 billion U.S dollars in 2022. In 2023, the estimation was 289.6 billion dollars exceeding all the previous years. This clearly states that investing in the restaurant business can be fruitful, but just like other businesses it also has pros and cons. You must follow the trends, implement the right strategies, and have an action plan in place. How Profitable Is Owning a Restaurant? With such massive revenue, you must think restaurants make substantial profits. Well, not always. Especially when you are completely new in the industry. In the food service industry, there are very high operational costs involved which often leads to thin profit margins. While incoming revenue is great, profit margin determines the long-term success and viability of a   business. According to the National Restaurant Association, the average profit margin for a typical restaurant is roughly around 5%. This might seem low, but it’s an average profit based on the data obtained from all kinds of restaurants, from pizzerias to coffee shops. It includes the good, bad, and ugly. There are many more opportunities in the restaurant business when you put a strict budget together, and when you understand your targets. Profits can grow up to 15-20% for some very successful restaurants. All you need is to be good at managing your restaurant efficiently. Yes, it might take time, but with dedication, consistency, and the right approach you can make your restaurant business highly profitable. Steps To Start Your Restaurant Business from Scratch Starting a restaurant business isn’t always about the capital you invest. Everything is tied together.  Employee management, strategy, and customer experience are huge factors in the success of your location. If you fail to plan properly you might fail to run your restaurant successfully. Therefore, you always need to have an action plan in place. Here are the key steps to help you start your restaurant preparation successfully. 1.    Select the Restaurant Type When opening a restaurant, the first step you need to take is to choose the type of restaurant you want to open. There are various restaurant industry segments and selecting one can help you to understand the competitive landscape, better strategize your entry, and stand out in the market. The most common restaurant segments are: Fast-Casual– These types of restaurants offer the convenience of fast food without providing full service of fine dining. It is less expensive compared to the other restaurant types due to limited services, and limited dining. Full-Service– The full-service restaurants offer a full-sized dining area where food is directly served to the customer’s table. There are two types of full-service; fine dining and casual dining. You need to offer a wide variety of food to increase traffic. Fast-Food– These types of restaurants, also known as quick service restaurants, specialize in providing speedy service to customers. It’s based on a grab-and-go model where most customers prefer to place their orders and take food to go. 2.    Create a Restaurant Business Plan A restaurant business plan is the roadmap you use to open a successful restaurant. It is the base of your restaurant business that helps you to navigate each stage of launching and running your restaurant. When working on creating a restaurant business plan you need to ensure that it includes the following key sections. Executive Summary– If you are representing this business plan to any potential investors, then it is a must for you to add an executive summary. It usually includes mission statements, proposed concept development, cuisine selection, overall execution, potential cost, and projected ROI. Description of Your Restaurant– In this part of your business plan you introduce your company and brand. You need to select a name and share a brief intro about yourself, contact details, and other relevant information. You also need to outline the short-term goals and long-term goals along with the legal standings of the restaurant. Market Analysis– In this section, you need

Thinking about opening a liquor store, but don’t know where to start? Whether It’s a New Year’s Eve or a birthday celebration, people can’t resist buying a bottle of their favorite wine. Therefore, a steady revenue stream can be expected in all seasons. Managing any business requires end-to-end management. You need to do a lot of tedious work, and liquor businesses are no exception. Starting a liquor store business is no easy challenge. From inventory management to customer satisfaction, keeping track of everything can be overwhelming. While it may seem daunting, with the right strategy you can build a liquor business that generates a steady income. However, it can be difficult for you to know where to start. But don’t worry, Modisoft’s startup guide will help you learn how you can start a profitable liquor store business in the United States. Pros of Starting a Liquor Store Owning a liquor store might seem like an exciting opportunity to generate revenue, but it also comes with way more challenges than any regular business. You need to abide by state and federal law and be legally compliant. The good news is that several benefits come along the way when you step into the liquor industry. Let’s know the pros of starting and operating a liquor store. 1.    Recession & Inflation Resistant Do you know what the biggest fear of starting a business is? It’s the rising inflation and recessions that can severely impact your business revenue. After all who wants to lose the profits? Fortunately, the liquor store business is amongst those businesses that are recession-resistant.  Regardless of the economic climate, the alcohol industry not only survives but thrives. Even during WW2, the U.S. government declared beer brewing an essential wartime industry. When times are tough, people might change where and what they drink, but history shows that they won’t stop drinking. 2.    Stable Inventory The shelf-life of a product is a major factor that can influence your business revenue. Liquor store businesses enjoy extended shelf-life resulting in stable inventory. Many liquor types don’t have expiration dates, and in fact, some drinks that are stored for a long period offer an enhanced taste to the customers. However, stable inventory doesn’t mean that you should be overstocked. Excess liquor inventories can take up valuable shelf space and tie up capital. To avoid this issue, you can switch to Modisoft’s most advanced liquor store inventory management system which uses historical sales and inventory data to help you make informed decisions that positively affect your bottom line. 3.    Less Competitive Did you know that the liquor industry is less competitive than other industries? The strict state and federal regulations let American State control the importation, distribution, promotion, and sale of alcohol. While getting a license for your liquor won’t be easy, once you have it, you’ll enjoy the freedom to do business in a less competitive environment. It is less likely that you’ll be surrounded by other liquor store businesses in that geographical location. Cons of Starting a Liquor Store No business is a cash cow unless you spend money, time, and resources to make it sustainable. Similarly, when it comes to liquor stores, you can’t expect to be profitable from day one unless you strategically plan every little thing. Therefore, before owning a liquor store you need to consider the disadvantages. Here are the top cons that you need to evaluate when planning to open a liquor store business. 1.    High Inventory Cost The first challenge that you need to face is the high inventory cost. When you are starting a liquor store from scratch, you’ll need to have strong financial backing. The initial setup and real-estate costs can be quite high depending on the location you choose. To avoid high inventory costs, you need to fund your business appropriately and manage your resources wisely. 2.    Restricted Liquor Distribution Do you know what the biggest downside of the liquor store business is? It’s navigating the product tier system which is regulated on a state-to-state basis. The Alcohol Beverage Control Board of every state establishes rules for liquor retail sales within their territory. They also enforce strong penalties on any business that bend or break these laws. Is Owning a Liquor Store Profitable? Owning a liquor store can be exciting but at the same time can be challenging for newcomers. You have to establish your presence, get a license, hire employees, and much more. So, is it worth spending thousands of dollars? Can you make a sustainable profit from your liquor store or is it a lucrative industry or not? You might be thinking about these questions while conducting your research. No business is a fail-proof business. Around 20% of businesses fail in their first year. But that doesn’t mean you can’t make a profit by owning a liquor store. The liquor industry can be incredibly lucrative if the right management and strategies are implemented. In general, liquor store businesses are more profitable compared to grocery and convenience stores.  On average, a single convenience store can make up to 5% profit, while liquor stores have the potential to make up to 15-20% of the profit.   Pro Tip: If you’re considering signing up for alcohol delivery, you can switch to the Modisoft Cartzie App which makes it convenient for your customers to order their favorite brands from the comfort of their home. How Much Does It Cost to Open a Liquor Store? Budgeting and forecasting appropriately is necessary to open a successful liquor store. Knowing how much it will cost to open a liquor store is vital to calculate. Liquor store startup costs can vary depending on the location, inventory, license, and much more. This type of business works differently. You need to first find the retail location before you can get a liquor license. The property cost can vary depending on whether you are signing a lease or buying it. However, you can expect to invest a minimum of $50,000 to $100,000 when

Regardless of what economic times we fall into, the need for groceries will always be there. People will never stop purchasing food, so the demand for groceries will never fade. Because of this, many entrepreneurs have thought about opening a grocery store business of their own. While opening a grocery store business is similar to starting a convenience store, there are many aspects that you need to look out for before you open your store. In this niche, you’ll find that big chains are dominating the grocery store industry. So, what will it take for you to make a dent in the industry? You can open a grocery store in 2024, and still make it a profitable business regardless of how competitive the market is. With diligent management, the odds are stacked in your favor. And if you’re following a proper roadmap nothing can stop you (a small business owner) from earning good profits. The Modisoft grocery store startup guide will cover everything you need to know in order to get your grocery store business off the vine. So, whether you’re a seasoned business owner or a first-time entrepreneur we’ve got you covered with the tools needed to open a profitable grocery store in 2024. Pros & Cons of Starting a Grocery Store In 2024 Starting a grocery store is considered rewarding and profitable, while the ladder toward profit is no easy feat. You have to research your business industry thoroughly and understand your target audience before you’re able to take your first step. Here are the top pros and cons that are a must for you to know before you start your grocery store business. Pros of Starting a Grocery Store Security in Grocery Demand Considering the fast-paced environment we live in, it’s easy for businesses to get obsolete with time. For instance, if you go back in time, you’ll see that most items like VCRs, film shops, and floppy disks are hard to come by in today’s world.   Even today, after the revolution of AI, many industries are under threat of becoming obsolete. However, when it comes to grocery stores, they are a safer option to consider. They still need to adapt to modern technology, but it would take unprecedented economic times for grocery stores to become obsolete. Amazing Perks & Rebates Entering the grocery store industry comes with its perks and discounts. As a seller, you get the opportunity to provide massive discounts and enjoy perks on certain products/services. This is one of the major benefits that a grocery store owner gets. You can join a rebate program, differentiate high-profit and low-profit products, get inventory on credits, and much more. Easily Build Relationships As a grocery store owner, you’ll be able to forge relationships and partnerships with other businesses. If you’ve selected a neighborhood location and you find that you’re the only one, then it is super easy to convince other businesses to become referral partners. You’ll get the first-mover advantage in that area which will increase your chances of attracting an audience. Potential To Earn Profits The profit margin of essential food products is generally low, but you can still earn good profits by developing the right pricing strategy. The more products will sell, the greater the profits you’ll make. Independent grocery owners also consider adding more revenue streams by increasing more relevant products according to the season. Wide Product Offerings Grocery stores have the advantage of having a wide market that is not limited to certain niches. From low-income groups to high-income groups, you get customers of every type. To increase your chances of getting optimal benefits, you can consider adding the products your customer base needs. For instance, you can add kitchen spices, cleaning products, bath products, hygiene products, canned food, etc. Cons of Starting a Grocery Store Managing Inventory Can Be Challenging Inventory management is one of the crucial aspects of running a profitable grocery store. You need to get rid of early stockouts and prevent overstocks. With the high level of transactions, it is a challenge for grocery store owners to track and manage inventory effectively. These issues can be resolved by automating your process by adapting modern technology like Modisoft Inventory Management System. Highly Competitive Market The grocery business is a booming industry as new brands are getting established in the market. Shopping malls are introducing grocery stores to accommodate every customer’s needs. This means that this is a highly competitive market dominated by Walmart, Kroger, Costco, Amazon, and many others. But you can still make your first move by identifying the ideal neighborhood location. Overhead Costs Overhead costs are one of the major obstacles that prevent most entrepreneurs from opening grocery store businesses. With a physical store, you must pay rent, insurance, renovate the store, security, and a whole lot of other expenses. Although it varies depending on the location and management skills you have, a slight mistake can make you exceed your budget. This could be overcome by having the right business plan that can help you get maximum funding, avoid unnecessary spending, and manage inventory. The Future of Grocery Retail The grocery industry is not only highly competitive but also a bit complex. The simple neighborhood stores have now evolved into international mega-chains of 3,000+ stores carrying thousands of products. To serve the consumer desire for quality, value, and choices, the grocery industry evolved rapidly. Therefore, you need to understand the future of grocery retail before planning to open one. In 2024, as the diversity of the consumer has increased dramatically across many dimensions, the industry is becoming increasingly creative in attempting to fulfill consumers’ desires while striving to achieve profitable growth. The top forces that are disrupting the nature of the grocery business include Change in Consumer Behavior: Consumer behavior is changing rapidly. According to Statista, more than 51% of consumers preferred items on sale more than usual. Sales are still becoming the driving force to attract consumers, but the rise in online retail and

Are you planning to open your convenience store but don’t know where to start? Well, you’re in the right place. After serving thousands of convenience stores in the United States, Modisoft observes the trials and tribulations of the most successful store owners and we have found one thing in common. Most successful convenience store owners follow proven formulas and take inspiration from industry leaders to run a profitable business. But as a newcomer, you might get overwhelmed by the tons of content available on the internet. Don’t worry, Modisoft brings you a step-by-step guide that can help you achieve what other industry leaders have done. Why Invest in a Convenience Store In 2024? As an entrepreneur, you might be wondering if opening a convenience store is the right step for you. Investing a lot of money comes with fear and risks. But you may be happy to know that the convenience store industry is booming. In a report released by NACS Magazine, the number of C-stores has grown and reached over 150,000 in the U.S. As the US population stands, that means there is only one convenience store for every 2,225 people. This means that there is still a huge gap and potential for new players to enter the industry. According to Precision Reports Insights, the convenience store market is anticipated to rise at a considerable rate between 2024 to 2031. Thus, it’s the perfect time to step into this industry. But before you start, let’s have a look at what the future holds for convenience stores. The Future of C-Stores Convenience stores have been around for over 100 years and have weathered various market storms that other industries have struggled with.  A C-store in itself is a commodity, and that’s the biggest reason why it is still a profitable and popular business in the era of online retail culture. But there is no one-fit formula for all. Convenience stores, regardless of the location they choose, need to adopt modern technology and stay updated with the latest trends to cope with the market. Think of an old convenience store that refuses to upgrade and still contains the manual checkout process, poor lighting, and no option for curbside pickups. Do you think that store can sustain its presence? Never. Put yourself in the customer’s shoes. Would you consider a convenience store that has no convenience at all? Although the future holds a lot of potential for convenience stores to grow, you need to be quick in adapting to those changes to survive and thrive. How to Open a Convenience Store in 2024 Now that you are aware of the C-store and its future, it’s time to know how to enter the market. Just like any other business, convenience stores also need solid research, time, and money. There are crucial steps that you need to know before you start your convenience store in 2024.    To make the process easy for you, Modisoft shares all the steps that are necessary to know before starting a C-store in the United States. Step 1: Convert Your Idea into a Solid Business Plan Convert your idea into a business plan to ensure that you are on the right track. Many entrepreneurs often miss this crucial step that ultimately becomes one of the reasons why businesses fail. A business plan helps you clearly outline purpose, operations, strategy, and goals. Above all, it can be of great help when looking to obtain bank financing or securing a loan from other lenders. The key components of a solid business plan include Executive Summary Business Goals & Objectives Market Analysis Marketing Strategy Competitor Analysis SWOT Analysis USP – Unique Selling Proposition Financial Plan Overall Startup Cost Step 2: Pick Your Convenience Store Format You might be surprised to know that convenience stores come in all different shapes and sizes. Before you start your C-store, you need to plan out what segment your convenience store will fall into. These are just a few options that are available to you. Kiosk– If you are looking to go for a small startup, Kiosk is the perfect format. It generally occupies less than 800 square feet and sells items like tobacco, beverages, snacks, and candy. Mini Convenience Store- This store usually occupies 800 to 1,200 square feet and is a very popular model that runs alongside gas stations. It usually emphasizes gasoline sales, and most customers are people who refuel at gas stations. Limited Convenience Store- These types of stores are often affiliated with an oil company. Extended hours and striped parking are common in these types of C-stores. They have a broader product mix along with limited groceries. Traditional C-Store- This C-store category is very popular in the United States. The stores are about 2,500 sq feet and have product categories ranging from dairy, bakery, and snacks, to grocery, sweets, and much more. They are often open 24/7 and owned by oil companies. Expanded C- Store- These fall into the large stores category and have more shelving for additional grocery products. The expanded C-store occupies more than 3,000 square feet (about the area of a tennis court). They have proper seating, and parking facilities that attract families, women, and seniors. Hyper C-store- The hyper C-store covers up to 5,000 square feet and accommodates a variety of products and departments. They have a separate sit-down restaurant area, sometimes a pharmacy, and they often offer a bakery. Most customers are families, senior citizens, and traditional C-store customers. Step 3: Select Your Location Wisely Location plays a vital role in making or breaking a business. Selecting the wrong location can cost you thousands of dollars. If your location isn’t desirable, you won’t be able to attract enough customers, which results in lower sales and profits. Therefore, you need to take time to select your location. You need a spot that can be easily viewed, without an existing convenience store. Location selection depends on various sectors including but not limited to Research the audience demographics

Most retail businesses focus their marketing efforts on the goal of attracting new customers. But what about the customers that are already familiar with your store?  Customer retention is massively overlooked in most businesses, but it can help you beat your competition. Regardless of how much revenue you earn every year, by shifting your focus to customer retention, you can increase profit up to 25-95%.  Customer retention is easier and more cost-effective than acquiring new customers. It assists you in scaling your retail business revenue without spending thousands of dollars on marketing. According to the statistics, 65% of a company’s business comes from existing customers. So, what’s stopping you from shifting your focus to customer retention in 2024?  This blog will help you learn what retail customer retention is and share unique customer retention ideas that can help you accelerate your business growth. What Is Retail Customer Retention? In simple terms, customer retention or retail customer retention is the act of keeping your first-time customers returning for more. This is a major concern of every business owner. You always want your existing customers to buy more products from you. The more customers repeatedly purchase the more you can drive revenue at your retail location. Top Reasons Why You Need to Focus on Retention Did you know that customers’ value expands beyond what they spend on your business today? They have future value depending on how you engage and retain them for the years to come. Their value depends on your successful retention.   Here are the top reasons why customer retention should be a priority for your business in 2024.   1. Cheaper Than Acquiring New Customers Acquiring new customers not only takes time but has less ROI compared to retaining customers. This is because selling to a person who’s already familiar with your brand is easier than selling to a new customer. There is a 70% chance that an existing customer will buy from you again, as opposed to the new prospect. 2. Retaining Customers Powers Business Growth Scaling your business gets easier when you have a high customer retention rate. As your customers become loyal to your brand it’s more likely that you will get free referrals through word of mouth. This not only grows your business but also turns it into a consumer-first brand. 3. Save More on Your Marketing When you start getting customers through referrals and your customer base gets familiar with your product or brand, it’s smart to shift your focus to retaining them. Rather than using up your marketing budget on ads you can put some money and effort into retaining your existing customers. You can set up a loyalty program, and run email marketing, and promotional offers to keep customers coming back for more.   7 Unique Customer Retention Strategies to Help You Sell More There is a saying, “Make new friends, but keep the old, one is silver, the other is gold.” This adage taught us that while making new friends is fun and exciting, fostering old friendships has its own value.  The same goes for customers. While acquiring new customers has its importance, existing customers can hold more value. But often store owners pay more attention to the new customers, which significantly drops their customer retention rate.  According to the 2020 roundup of Statistica’s industry retention rates, the retail industry retention rate is fairly low compared to any other industry. On average only 63% of the customers in the retail industry purchase from the same retail store. The reason for low retention is due to the high competition. Customers are bombarded with a variety of choices, getting more options to switch from one brand to another.  So, how to retain your customers?  Fortunately, there are many ways that can help you stand out from the competition and keep your customer base happy. In 2024, you can implement the following 7 ways to make your business thrive.   1. Create a Customer Relationship Marketing Strategy Many small businesses in the retail industry lack focus on creating a customer relationship marketing strategy. The customer relationship marketing strategy is set to build the credibility of your company’s brand. It is all about centering your business and marketing efforts around customer relationships, needs, and loyalty.  By creating a customer relationship marketing strategy, you can build long-term relationships with customers to increase customer lifetime value. 2. Confront Customer Churn No technology can help you read the minds of your customers. But what if you can become aware of the customer churn before it happens? Modisoft Insights can help you notice customer behavior and buying patterns. By monitoring your customers’ purchasing trends, you can watch out for common churn signs such as spotty purchase patterns or a history of customer service complaints. This can help you reach out to your customers by offering special discounts, customer feedback, or follow-ups to keep your brand top-of-mind. 3. Start Customer Loyalty Program Customer loyalty programs are one of the most common yet successful retention strategies. These strategies not only incentivize customers to share your product and services with their acquaintances but also keep your most loyal customers happy.  Before creating a program for your business, survey your top customers to know what makes them feel most appreciated. Once you are done with the survey, focus on creating a stellar loyalty program. Here, Modisoft Loyalty can help you create exciting loyalty and promotional campaigns that can increase customer engagement. 4. Focus on Improving Customer Experience Customer experience is the key to retaining customers. By providing unforgettable customer service you stay in the customer’s mind. This is an opportunity to differentiate your brand from the competitors and attract repeat business.  But how can you deliver an unforgettable experience to your customers? At this stage, retail businesses can focus on speedy response time and error-free shopping and delivery experiences. You can use Modisoft All-Purpose POS to manage your orders more conveniently. 5. Send Personalize Offers Step into your customer’s shoes and feel how difficult

Holiday sales are a fantastic opportunity for store owners to shine. Last year, holiday sales exceeded $211 billion in just two months (November-December), and they are expected to rise each year. This makes the holiday season a perfect time for retailers, restaurant owners, and service providers to maximize revenue.   While it’s no secret that most store owners experience their busiest season during the holidays, many entrepreneurs, startups, and mid-sized businesses lack the ability to generate maximum revenue. As inflation hit a new record in 2023, consumers have started to spend less. According to Finances Online, 41% of the consumers with income less than $50,000 have spent less in Q3. This means that businesses are likely to face more challenges during this holiday season. So how can you make the most out of this 2023 holiday season? Modisoft’s guide to maximizing holiday sales in 2023 is packed with tips on getting seasonal offerings just right, attracting customers, and leveraging the power of Modisoft POS to provide an unparalleled shopping experience. So, let’s dive in to see how you can stand out and maximize your holiday sales in 2023. 1. Utilize Social Media Platforms After Covid-19 many businesses are coming towards digital platforms to boost their sales. While it’s great to use social media platforms to speed up your business growth, without the right strategy you might fail to stand out from the competition. The following social media tips can help you in maximizing your holiday sales. Generate Awareness: Customers believe in what they see, therefore it’s vital for you to generate awareness for your holiday offerings. This can lead to a massive increase in your online sales. Host Holiday Giveaways: Who doesn’t want something free during the busiest time of the year? That’s where you get the chance to stand out and make your brand shine. Give a Holiday Makeover to Your Social Account: Refresh your social media profiles by getting in the holiday spirits. You can make a holiday version of your logo or replace your account/page profile pictures with holiday-themed ones. This small addition can make a huge difference and ensure that you grab your follower’s attention. 2. Keep Your Supply Chain Flexible Inventory management is notoriously difficult to handle, especially when the demand for your product starts to rise. During the holiday season, running out of inventory can put your business in a helpless position. 41% of the potential customers can get diverted to your competitor if they don’t find the product they are looking for.   Fortunately, these challenges can be avoided by simply keeping an eye on sales and adjusting stock levels right away. However, manual management can take time and is always vulnerable to human errors. Modisoft inventory management software can be of great use, simplifying your inventory management, so that you can focus on running your business. 3. Provide Omnichannel Shopping Experience In 2023, it’s more important than ever to consider your omnichannel retail strategy. Whether you are running a restaurant, smoke shop, café, bakery, or managing a convenience store, you need to adapt to the new retail landscape to maximize your holiday sales. The omnichannel approach is all about forging a seamless and consistent shopping journey that lets your customers move smoothly between online and offline channels. By creating a unified ecosystem, businesses can easily cater to the customer’s desires by letting them engage with the brand from anywhere they like. To make it happen, you need to switch to the online system ensuring that you provide a positive and consistent experience across all of your customer touchpoints. Modisoft products such as Cartzie, and Insights (back office), give you the peace of mind to create a seamless omnichannel shopping experience within minutes. This can help you streamline your operations, get real-time insights, track customer habits, stay updated on trendy products, and much more. 4. Start Loyalty Program Maximizing holiday sales in 2023 is all about offering better deals and discounts than your competitors. Most business owners often neglect the loyalty program, leaving additional revenue on the table. During the holiday season, customers always look for better deals than you typically offer throughout the year. Offering your customers a loyalty program is an effective way to entice them to shop at your store again in the future. You can create deals, start a reward point system, and let them redeem discounts. Encourage new holiday shoppers to become your loyal customers by offering bonus rewards when they sign up for the first time. You can use Modisoft Loyalty to set up an automated loyalty campaign without the need for any extra work. 5. Enable “Buy Now, Pay Later” Option Providing buy-now, pay-later options for your customers helps increase conversions and can allow for your product or service to be introduced to new customers.    Remember that the right payment solution can have a dramatic impact on your sales. Therefore, always provide convenience to your customers. This will also improve your brand value and give your customers the opportunity to purchase high-value products.   6. Provide Personalized Customer Experience Having a smooth buyer experience can make or break your business. Gone are the days of people just looking for a quick transaction. Now, around 87% of customers anticipate a personalized shopping experience from the merchants. Personalizing the customer’s journey not only builds a better and deeper relationship with your customer base but also allows you to understand their needs more effectively. Providing a better customer experience is all about offering convenience to your customers at every step. From offering a variety of payment options to custom discount coupons, you can cater to your customers’ needs perfectly. Since you’ll most likely be receiving more foot traffic during the holiday season, there’s no better time to make sure that your checkout process is smooth and convenient. Kiosks and all-purpose POS can help you increase customer satisfaction, loyalty, and improve sales. Don’t Miss Out on the Opportunity to Go Big The 2023 holiday season presents a significant

We recently had the opportunity to visit one of our customers, Zain Sunesara, Managing Partner of Roadtrac. Zain’s store is a great example of how Modisoft can help businesses of all sizes succeed. RoadTrac is a rapidly expanding and premium convenience store brand that offers a wide variety of products, including snacks, drinks, frozen foods, and a deli. Zain has been using Modisoft for the past ten years to manage his business, and he’s very happy with the results. As the Roadtrac team was expanding to different locations, keeping up with all locations waschallenging for them. That’s where they started using the Multi-Location Management feature, which helped them take control of all locations under one roof. Multi-Location Management is a simple yet effective feature, that is a part of Modisoft Insights that allows customers to manage multiple store regions and locations with a universal price book that organizes everything all into one place. This includes different price updates across all stores, instant inventory items and pricing update features, and real-time transaction reporting, ensuring seamless processes and effective business decisions. “Modisoft is an easy to use and efficient application that we use at all of our locations,” Zain said. “It allows me to see all parts of my business under one roof, whether that’s fuel invoices, checking, inventory or checking our lottery sales.” Zain also mentioned that Modisoft has helped him to optimize his sales in certain departments by up to 20%. This is because Modisoft provides businesses with the insights they need to make informed decisions about their inventory, pricing, and marketing strategies. “Our goal here at RoadTrac is to focus on finding growth and optimization within our operations,” Zain said. “With the ability to run numerous financial reports on Modisoft, it really makes our jobs a lot easier in order to find which department and which areas that we need to excel in.” With the Live Sales feature, customers can view real-time insights, monitor sales as they happen from a phone or PC, and gain immediate access to traction data, customer interactions, and inventory updates. With this invaluable tool, customers can make data-driven decisions, ensuring smooth business operations and profitability. n addition to helping Roadtrac to optimize their sales, Modisoft also helped them improve theirefficiency and profitability through inventory management features. Uploading invoices, maintaining &  monitoring inventory, automated new order creation for vendor to identifying trending items, All within one system. While finding ways to make operations smooth and seamless, Roadtrac was also finding ways to make customers come back for more with a simple and effective loyalty program. Primarily, the company utilizes Cartzie App by Modisoft for streamline sign in and reward redemption process for both Customer and roadtrac. Since manual reward process were hectic and lengthy, road trac used Cartzie app to allow customers to accumulate points on purchases and easily redeem rewards for future orders within the app. Furthermore, road trac could create centralized loyalty interactions with customer. This feature helped them strengthen customer relations, build a loyal customer base and boost your sales. Modisoft’s customer relationship management (CRM) features can also help businesses to improve their customer service and loyalty. By tracking customer interactions and preferences, Modisoft can help businesses to provide their customers with a more personalized experience. With Modisoft, Roadtrac has not just evolved; it’s redefined the way they operate, delivering innovation through Multi-location Management, real-time insights with Live Sales, efficient inventory Management, and elevated loyalty via Cartzie App. Overall, Modisoft is a valuable tool that can help businesses of all sizes to improve their performance and achieve their goals

The COVID-19 pandemic unleashed a whirlwind of challenges upon businesses worldwide, and the payment industry found itself at the forefront of significant changes. With lockdowns, restrictions, and shifts in consumer behavior, the way we handle payments went through a profound transformation. One of the most striking changes witnessed during the pandemic was the noticeable decline in cash transactions. Fearing the risk of virus transmission, people increasingly turned to safer alternatives such as mobile wallets and card payments. This sudden surge in contactless payments underscored the importance of modern and secure Point-of-Sale (POS) systems. Convenience stores faced a unique set of challenges as essential businesses that remained open during the lockdowns. They had to rapidly adapt their payment processes to ensure the safety of both customers and staff. Implementing contactless payment options and enhancing hygiene at checkout counters became vital for their survival. Additionally, businesses across all sectors swiftly recognized the immense value of data insights pro樂威壯 vided by payment systems. The ability to analyze transaction data offered invaluable information about shifting customer behavior during this uncertain time. By identifying emerging trends, adjusting inventory levels accordingly, and optimizing marketing strategies, businesses managed to navigate the crisis more effectively. To adapt to the changing landscape, businesses swiftly prioritized upgrading their payment infrastructure with advanced POS systems designed to support contactless payments. Moreover, investing in robust back-office solutions that provide real-time insights into sales performance and customer preferences became crucial. Remaining agile was the key to survival in the face of the pandemic’s upheaval. Businesses had to be ready to adjust strategies based on emerging trends to ensure long-term success in an ever-changing market. Embracing innovative technologies, such as AI-powered fraud detection systems, became a necessity to safeguard against online threats while ensuring secure payments. In conclusion, the COVID-19 pandemic accelerated the digital transformation within the payment industry. Businesses, in the face of adversity, embraced change wholeheartedly, adopting advanced POS systems to facilitate contactless payments and harnessing data insights for informed decision-making. Those who managed to remain agile and invest in technology now find themselves well-equipped to thrive in the post-pandemic payment landscape. The valuable lessons learned during these challenging times will continue to shape the future, ushering in an era of secure, convenient, and customer-centric payment experiences. As the world embraces the new normal, the payment industry stands poised to lead the charge towards a more resilient and digitally connected future.

It is impossible to overestimate the importance of data analysis in the fast-paced corporate environment of today. A priceless resource, point of sale (POS) data is the key to unlocking insights into consumer behavior, monitoring sales success, and making well-informed decisions to improve overall operations. In this blog, we’ll examine organizations’ use of POS data to fuel expansion and success.  Recognizing Consumer Behavior POS data is a gold mine of information about consumer preferences, purchasing trends, and demographics. Businesses can better understand their target audience by analyzing this information. Businesses may adjust their product offerings and marketing efforts to better meet customers’ wants and expectations by determining popular goods, peak purchase periods, and average transaction values. Tracking Sales Success Assessing products and services requires accurate sales data. Real-time sales tracking is available through POS systems, giving quick feedback on promotions and marketing activities. This information is useful for identifying goods that perform well and those that may require modifications or removal from the inventory. Additionally, it helps companies identify sales patterns and seize chances to increase profits. Streamlining Inventory Management Inventory management may be made more efficient with POS data that monitors stock levels, popular products, and reorder points. Businesses may guarantee ideal stock levels, cut inventory carrying costs, and reduce stockouts by monitoring inventory data. This information also helps identify sluggish sellers that may be reduced in price or repurposed to make place for more popular products. Enhancing Customer Experience Businesses may customize the purchasing experience by integrating POS data with customer relationship management (CRM) solutions. POS data makes it easy to create personalized loyalty programs, targeted marketing campaigns, and offers specific to each customer’s interests. These customized interactions enhance word-of-mouth recommendations and client retention while fostering consumer satisfaction and loyalty. Making Informed Company Decisions Successful company operations are built on informed decisions. POS data provides insightful information to improve pricing tactics, distribute resources wisely, and spot growth prospects. Businesses can make decisions that increase overall efficiency and profit. In today’s fiercely competitive corporate environment, POS data integration changes the game. Businesses are driven to long-term success by their capacity to uncover insights into consumer behavior, monitor sales performance, streamline inventory management, improve customer experience, and make well-informed choices. Businesses may remain ahead of the curve, develop rapidly, and successfully satisfy consumers’ changing expectations and the industry by utilizing POS data.

The usage of Point of Sale (POS) systems has transformed the way businesses execute transactions and conduct their operations. Cloud-based POS systems, which have been developed with advancements in technology, are now considered a potent solution for companies irrespective of their size. In this blog post, we will examine the advantages of cloud-based POS systems and investigate how these systems provide immediate data insights, remote management abilities, and scalability. Convenience at Your Fingertips: Mobile payments offer a hassle-free alternative to digging through wallets for the right card or scrambling for cash. With just a few taps on your phone, you can easily make purchases whether you’re buying groceries, dining out, or shopping online. The convenience of mobile payments extends to travel as well, as several currencies can be used without the need for exchange. Digital wallet software seamlessly integrates with mobile payments, allowing users to manage various payment options in one place. Thanks to digital wallets, credit card information, loyalty programs, and even gift cards can all be stored in one location, streamlining the payment process. Users can also effortlessly switch between multiple accounts and simplify budgeting by accessing and organizing a variety of payment options through a single mobile app. Enhanced Security Measures: When it comes to financial transactions, security is a top priority for consumers. Luckily, many mobile payment systems have innovative security features to protect sensitive data and lower the risk of fraud. These systems often use encryption technology, fingerprint or face recognition identification, and tokenization to safeguard user and payment information. Additionally, because no physical cards are required for mobile payments, there is less risk of card theft or loss. Mobile payments also have the potential to improve security by preserving digital records of transactions. Unlike traditional cash transactions, mobile payment apps can produce electronic receipts that give users a clear picture of their purchasing habits. This feature is especially helpful during tax season, as people can easily access and categorize their spending for accounting purposes. Access to Rewards and Offers: Mobile payment systems often incorporate loyalty programs, special offers, and prizes, which add extra value to customers. By linking their payment methods to these programs, users can earn rewards in the form of points, cash back, or discounts on their purchases. These incentives can then be used to lower the cost of future purchases, enhancing the overall shopping experience. Furthermore, personalized offers and recommendations based on individual shopping patterns are provided by mobile payment apps, which further enhance customer satisfaction and engagement. Mobile payments offer numerous benefits for consumers. They have revolutionized financial transactions by providing fast and convenient payment options, as well as increased security measures. Mobile payments have now become an essential part of our daily routine due to their accessibility in terms of incentives and offers, connectivity to digital wallets, and efficient record-keeping abilities. As technology continues to advance, consumers should embrace the convenience and advantages of mobile payments. By doing so, they can enjoy a streamlined and secure payment process while also gaining access to potential savings, benefits, and better financial organization.

Point-of-sale (POS) systems have changed how businesses handle transactions and manage operations. Cloud-based POS systems are a powerful solution for businesses of all sizes. This blog post will discuss the benefits of cloud-based POS systems, including real-time data insights, remote management capabilities, and scalability. Real-time Data Insights Portable payments are an easy and convenient alternative to digging through your wallet for your card or cash. You can quickly make purchases while grocery shopping, eating out, or browsing the internet with a few taps on your mobile device. Additionally, since many assets can be used without requiring trade, using mobile payments while traveling is made simpler. Electronic wallets and smart payment software interact seamlessly, enabling customers to handle many payment methods in a single location. Online wallets streamline payment procedures by combining gift cards, loyalty programs, and credit card information on a single website. Users can effortlessly switch between various accounts and enhance budgeting with access to a choice of payment alternatives through a single mobile app. Remote Management Cloud-based POS systems provide businesses with remote management capabilities. Owners and managers can access sales data, generate reports, and modify pricing and inventory without being physically present. It makes it easier for owners and managers to run their businesses from anywhere. For mobile operations or multi-store functions, this functionality is especially helpful. True-time updates can be synced across all locations with a swarm-based POS tool, encouraging consistency and making coordination simple. Even tasks like employee scheduling, item changes, and promotions are simplified by remote management, increasing operational performance. Scalability Cloud-based POS systems have fundamentally altered how organizations manage growth and seasonal fluctuations. While keeping up with rising demand, conventional POS systems often need updates that require new hardware or software, which may be costly and time-consuming. On the other hand, cloud-based POS systems offer adaptable solutions that you can easily change to fit shifting business needs. Cloud-based solutions can handle the increased workload, regardless of whether you are growing your product line, adding new locations, or dealing with a sudden rise in consumer customers. They can assist more users, support additional registers, and manage bigger transaction volumes with no major changes. Swarm-based POS systems might be very advantageous for companies looking to streamline operations and improve customer experiences. These systems provide real-time data insights, remote control capabilities, flexibility, and improved security, enabling firms to make wise decisions, improve their resources, and adjust to shifting market situations. Cloud-based POS systems are more effective and crucial for businesses across a variety of sectors as technology develops. By embracing this change, organizations are better positioned to succeed in a dynamic and fast-paced market.

Modisoft, a powerhouse when it comes to point of sale software services, has taken the bold step to join ties with Datalogic, a high-flying firm in the automatic data capture and factory automation market. This bold step is taken in line with our core mission of providing our customers with the best automation experience in their retail businesses and other marketing concepts. A Union for Top-Class Automation The era in which we find ourselves is one with so much diversity and sophistication where things and daily routines including payments are done in an easier way (automation). Modisoft refuses to let the increasing number of retail business owners out there miss out on this sophistication and what better team player other than Datalogic will be a good fit for this mission. It’s good to know that Datalogic is an outstanding and versatile performer when it comes to data collection, point of sale, and factory automation. The coming together of these formidable giants will enhance the quality of services and help our clients achieve purchasing decisions on high-margin products or services by their customers using top-class POS hardware and software. Now we can all envision an era where POS locations hit the upward spike and as a result, retail businesses can tap into the micro market giving everyone an equal chance of making profits. About Modisoft You must have heard about “point of sales” popularly known by the abbreviation POS, Modisoft deals on its hardware and software. With several gas stations, grocery stores, and other retail businesses on the rise, Modisoft has taken it upon itself to ensure that they carry out their businesses more smartly and proactively. For over a decade, Modisoft has remained relevant to back-office operation, inventory documentation, lottery management, sales management, etc. We have an efficient and consistent workforce which has proven to be our strength over time because we are hell-bent on providing support, flawless service, and putting a smile on the faces of our customers. About Datalogic Datalogic is a global technology leader in the automatic data and automation market, based in the United Kingdom. They are versatile with their products and services covering a wide reach. Datalogic is specialized in the production of mobile computers (including POS hardware and software), laser marking system, and sensors for detection, RFID, and barcodes readers. When you think of a company with top-notch service, Datalogic is one of them. Its wide range of products and services are solely for the benefit and happiness of the customers.

As a retailer, you know the importance of staying ahead of the competition. But how do you do it? The answer lies in the data. Specifically, scan data – the information gathered from scanning product barcodes at the point of sale. With this powerful tool at your fingertips, you can optimize your inventory, understand your customers, improve pricing strategies, and reduce waste. In this blog, we’ll explore the benefits of scan data in the POS industry and how it can help you stay ahead of the game. Gone are the days of relying on intuition and guesswork to make business decisions. With scan data, you can make informed decisions based on real-time insights. Here are some of the key benefits of scan data:   Optimizing Inventory Levels:  Scan data provides retailers with real-time information about inventory levels, allowing them to make informed decisions about restocking and managing inventory. By identifying which products are selling well and which ones are not, retailers can adjust their inventory levels to maximize profits.  Understanding Customer Behavior: Scan data provides retailers with valuable insights into their customers’ buying habits, allowing them to tailor their marketing strategies to meet their customers’ needs. By analyzing this data, retailers can identify customer preferences, adjust their marketing strategies, and improve customer satisfaction.  Improving Pricing: Scan data provides retailers with information about pricing trends, allowing them to adjust their prices to remain competitive in the market. By analyzing this data, retailers can identify pricing opportunities, adjust their pricing strategies, and increase profits.  Reducing Waste: Scan data allows retailers to identify products that are not selling well, allowing them to reduce waste and minimize losses. By identifying slow-moving products early, retailers can take steps to reduce inventory levels, adjust prices, or discontinue products altogether.  Scan data is a game-changer in the POS industry, giving retailers the power to make data-driven decisions that optimize their business operations. By collecting and analyzing data from product barcodes, retailers can gain valuable insights into their inventory levels, sales trends, and customer behavior. At the end of the day, the key to staying ahead of the competition is using every tool available to you, and scan data is one of the most powerful tools in your arsenal. So, start harnessing its power today and watch your business thrive!

Modisoft has taken a giant stride in its business and growth plans by partnering with Ingram Micro. The partnership with Ingram Micro company is part to grow our working capacity and also increase the value to our customers. This agreement will boost global growth and infuse competitiveness and flexibility in Modisoft’s strategic progressions in the global Market. Together, Ingram Micro and Modisoft will hold hands to empower their customers to harness the force of data while evolving at an appreciable pace. Modisoft and Ingram Micro are industry pioneers in big business information security and this appropriation participation denotes an essential achievement in market development. ”We are very excited about this partnership with Ingram Micro” – Modisoft’s CEO. Agreement for explosive business growth: Ingram Micro has proven itself as a more valuable, more efficient, knowledgeable, and profitable partner to high flying organizations in the past year. We believe that their versatility and ingenuity will help us grow within the company and provide clients with exactly what they need. With this new agreement with the Ingram Micro company, Modisoft can offer products at a lower cost to customers and fulfill their hardware demands. Along with that, we have the option to create customer loyalty in regards to feedback and money-back mechanisms, etc. The company offers a full range of value-added logistics services for technology and mobile markets and also allows our clients to focus on profitable growth of their business. With all these amazing features, characters and benefits, you’ll wonder how you ever went without Modisoft before now! About Modisoft: Modisoft deals on Point of Sales hardware and software. We focus on delivering flawless services to retail businesses. With us, Hotels, Gas stations, Food trucks, Grocery stores, etc can become smarter and more proactive in their deliveries. We have served for over a decade. We have been providing excellent solutions for sales management, Bank office operations, financial reporting, inventory documentation, sales management, lottery management, etc. Our team is our greatest asset! They offer constant support and satisfaction to our customers, as they work round-the-clock to ensure that their needs are met. About Ingram Micro: Ingram Micro offers economies of scale for little businesses, medium-sized, and enterprise partners. They connect their clients with the world and native markets, technologies, and resources to promote and sell their products.   Ingram Micro has international operations in fifty-nine countries and sales in one hundred and sixty countries. At Ingram Micro, you’ll discover that you can do more than just selling products. By joining their reseller team, you will have the room to partake in mouthwatering benefits.

Zebra Technologies, the leading enterprise in the domain of real time applications and solutions, has recently announced a strategic technological partnership with Modisoft in order to accelerate its marketing and sales through cloud-based software technology. Future implementations of additional Modisoft services are also reported to be effectuated. The partnership, combining Zebra Technologies’ leading technological products combined with Modisoft’s complementary cloud-based marketing software and hardware, marks the advent of a window of endless possibilities. A Great Alliance: Zebra Technologies has conventionally carried out sales record analysis manually. This partnership is predicted to boost sales and profit. The high-performance Point of Sale technology (POS) provided by Modisoft, allows reliable tracking of sales virtually, coupled with providing a balance, profit, and loss sheet, when required.  This additionally incorporates Fuel sales and Gross sales. The cloud-based POS system is reported to be safe and secure and can be implemented offline. From a marketing and business point of view, this feature will digitize the sale record and inventory management of Zebra Technologies, thereby easing the financial process. The senior manager of the marketing department of Zebra Technologies, John Wyer said: “We are excited to commence, and kick start this new venture by launching a system for recording and tracking our sales on a daily basis.” Modisoft provides state-of-the-art customized websites, which aid customers in placing orders online thereby, eradicating the arduous process of physical purchase. This will allow Zebra Technologies to carry out sales activities in a new and effective manner, thereby maintaining its competitive edge. This collaboration will allow Zebra Technologies to reach customers effectively for the sale of their printers, computers, and tablets. The Manager Technical Communications, Carla Martinek, reportedly said: “The age of modern digitization requires real time solutions. Online websites for selling products is vital for effective sales and Modisoft is an ideal partner for achieving this goal. We are eager to initiate and launch this new pursuit with a company that shares our vision of a smarter and more connected community.” By virtually connecting retails and customers, the collaboration denotes the age of complete digitization of sales and marketing for Zebra Technologies, hence maintaining its status as a leading global enterprise. About Modisoft: Modisoft is a maker of hardware and software solutions. Our mission is to deliver flawless services to retail businesses. Over the years, Modisoft has developed, but we still strive to meet the needs of worldwide business clients. Modisoft point of sale solutions have proved very helpful in retailing businesses such as gas stations, convenience stores, food trucks, etc. mPOS solutions help in different aspects of businesses especially Back Office Operations, Sales Management, Lottery and fuel sales Management, Financial Reporting, and much more. Visit our website at https://modisoft.com/home.html. Their integrated POS hardware and software solutions are designed to help retail businesses conduct business smarter. Their solutions help all aspects of a business including Back Office Operations, Lottery and Fuel Sales Management, Inventory and Sales Management, Financial Reporting, and much more. Their system is easy to deploy in numerous retail business environments such as restaurants, gas stations, convenience stores, pop-up stores, food trucks, and much more. About Zebra: Zebra Technologies is a manufacturing company that provides computer hardware, retail, transportation, health care, and logistics. It was founded in 1969 and has more than 10,000 partners across the globe. Zebra offers different services, including barcode scanning, rugged tablets, intelligent automation systems, printing and supplies, mobile computing, real-time location systems (RTLS), data services, and regulatory analytics. Visit its website at https://www.zebra.com/gb/en.html. Zebra solutions work with many industries all around the world. They are across every major industry and business such as manufacturing, transportation, healthcare, and other industries. They have more than 10,000 partners across 100 countries. They provide assets to help their customers to make business-critical decisions. Their products include mobile computers and tablets, thermal barcode label and receipt printers, intelligent software and solutions, and card and kiosk printers used for barcode labeling, personal identification, supply chain, retail, healthcare, and government sectors.

Contactless payments have been gaining popularity in recent years, and the COVID-19 pandemic has accelerated this trend even further. With many consumers looking for ways to minimize physical contact and reduce the spread of germs, contactless payments offer a convenient and safe alternative to traditional payment methods. In this blog post, we’ll discuss the growing popularity of contactless payments and how businesses can prepare for this shift. What are contactless payments? Contactless payments are a type of payment method that allows customers to make transactions without physically touching the payment terminal. Instead, the payment is made using a card or device that can be tapped or waved near the terminal. This type of payment is often referred to as “tap and go” or “wave and pay” and is supported by various payment methods, including credit cards, debit cards, mobile wallets, and wearables. The popularity of contactless payments has been steadily growing in recent years, with more and more businesses adopting this payment method. In fact, according to a recent study, contactless payments are projected to grow at a compound annual growth rate of 22.2% between 2023 and 2026, driven by factors such as increased adoption of mobile payments, growth of contactless cards, and the rising demand for fast and secure payment methods. The impact of COVID-19 on contactless payments The COVID-19 pandemic has had a significant impact on the adoption of contactless payments. As the virus spread, many consumers became more cautious about touching surfaces and handling cash, leading to an increase in demand for contactless payment methods. In fact, a recent study found that 63% of consumers are now using contactless payments more frequently than before the pandemic.  Preparing your business for the shift As contactless payments continue to grow in popularity, it’s important for businesses to be prepared for this shift. Here are a few tips for preparing your business for the rise of contactless payments:  Upgrade your payment terminals: Ensure that your payment terminals are equipped to handle contactless payments. This may require upgrading your hardware or software to support the necessary technology.  Promote contactless payments: Encourage your customers to use contactless payments by displaying signage or offering incentives for using this payment method.  Train your staff: Train your staff on how to accept contactless payments and answer any questions that customers may have about this payment method. Keep up with security standards: Contactless payments are secure, but it’s important to keep up with security standards to protect against fraud or data breaches.  Offer multiple payment options: While contactless payments are growing in popularity, it’s still important to offer multiple payment options to accommodate all customers.  In conclusion, the rise of contactless payments is a trend that is here to stay. As businesses continue to adapt to the changing landscape, it’s important to be prepared for this shift and offer the payment options that customers demand. By upgrading your payment terminals, promoting contactless payments, training your staff, keeping up with security standards, and offering multiple payment options, you can ensure that your business is ready for the future of payments. 

Self-serve kiosks are becoming increasingly popular in various industries, including fast food, retail, and hospitality. While they offer numerous benefits to businesses, they also have some downsides to consider. In this article, we’ll discuss the pros and cons of having a self-serve kiosk in your business. Pros:   1. Increased Efficiency Self-serve kiosks can help increase efficiency in your business by reducing wait times and speeding up the ordering process. Customers can quickly and easily place their orders on the kiosk, freeing employees to focus on other tasks, such as preparing food or assisting customers. 2. Enhanced Customer Experience Self-serve kiosks can also enhance the customer experience by providing a more personalized ordering process. Customers can take their time browsing through menu options, customizing their orders, and paying using their preferred method. Additionally, self-serve kiosks can help reduce errors in orders, as customers can input their orders themselves without the risk of miscommunication with a staff member. 3. Increased Sales With self-serve kiosks, businesses can upsell additional items or add-ons to customers during the ordering process. By using data analytics and customer behavior tracking, businesses can also make personalized recommendations to customers based on their past orders or preferences. Cons:   1. High Upfront Costs The initial inves樂威壯 tment for purchasing and installing self-serve kiosks can be expensive for businesses, particularly for smaller businesses with limited budgets. This cost can be even higher if businesses want to customize the kiosks with their branding or integrate them with other business systems. 2. Security Concerns Self-serve kiosks can pose security risks, particularly if they handle sensitive customer information such as credit card data. Businesses must ensure that their kiosks are secure and compliant with industry standards to prevent data breaches and protect customer privacy. 3. Reduced Personal Interaction Self-serve kiosks can reduce personal interaction between customers and staff members, which can negatively impact customer service and loyalty. Some customers may prefer the human touch of interacting with a staff member rather than a machine. Overall, self-serve kiosks can offer numerous benefits to businesses, including increased efficiency, cost savings, and enhanced customer experience. However, they also have some downsides to consider, such as high upfront costs, technical issues, security concerns, and reduced personal interaction. Businesses must carefully evaluate the potential benefits and drawbacks of self-serve kiosks and determine whether they are the right fit for their business. By weighing the pros and cons and making an informed decision, businesses can improve their operations and provide a better experience for their customers.

As a restaurant owner or manager, you’re always looking for ways to increase traffic and attract new customers. With the right marketing strategies, you can drive more foot traffic to your restaurant and boost your sales. Here are five effective marketing tips, including the benefits of having a rewards system, to help you promote your restaurant and attract more diners. 1. Optimize Your Online Presence In today’s digital age, having a strong online presence is crucial for any business, including restaurants. Make sure your restaurant has a professional and user-friendly website that showcases your menu, location, hours, and contact information. You should also be active on social media platforms like Facebook, Instagram, and Twitter to engage with customers and promote your brand. Consider running paid ads on social media platforms to reach a wider audience and target potential customers in your area. 2. Offer Deals and Specials Everyone loves a good deal or discount, especially when it comes to dining out. Offer regular deals and specials, such as happy hour discounts, two-for-one offers, or free appetizers with a purchase. Promote these specials on your website, social media channels, and in-store signage to entice customers to come in and try your restaurant. Consider implementing a rewards system to encourage repeat business and loyalty from customers. 3. Host Events and Promotions Hosting events and promotions is a great way to generate buzz and attract new customers to your restaurant. Consider hosting themed events, such as wine tastings or live music nights, to give customers a unique experience and encourage them to come back. You can also partner with other businesses or organizations in your community to host joint events and cross-promote each other’s brands. Offer rewards to customers who attend multiple events or bring in new customers. 4. Leverage Online Reviews Online reviews are a powerful marketing tool for restaurants, as they can significantly impact a customer’s decision to dine at your establishment. Encourage your customers to leave reviews on popular review sites like Yelp, TripAdvisor, and Google My Business. Respond promptly and professionally to both positive and negative reviews and use feedback to improve your restaurant’s service and offerings. By implementing these marketing tips, you can increase traffic at your restaurant and attract new customers. For more ideas on how to improve your restaurant’s operations, streamline your workflows, and increase your profits, contact Modisoft, the leading provider of POS and back-office solutions for restaurants.

As technology and consumer expectations evolve, point-of-sale (POS) systems have also undergone significant changes. As a leading POS company, we predict several trends that will shape the future of POS systems.  Firstly, mobile POS systems will continue to grow in popularity. The ability to process transactions on a mobile device allows sales associates to work more efficiently and customers to check out faster. Additionally, mobile POS systems can be used to collect data about customers, which can be used to personalize marketing efforts and improve the overall customer experience.  Secondly, integration between POS systems and other business tools, such as inventory management and accounting software, will become increasingly important. This integration allows for more accurate and efficient tracking of sales data, as well as improved inventory management. The integration of POS systems with customer relationship management (CRM) software will also allow businesses to personalize marketing efforts and build stronger relationships with their customers.  Thirdly, artificial intelligence (AI) and machine learning (ML) will play a larger role in the future of POS systems. These technologies can be used to improve inventory management, optimize pricing, and even make personalized product recommendations to customers. Additionally, AI and ML can help businesses identify patterns in customer b犀利士 ehavior, which can be used to improve marketing efforts and customer engagement.  Fourthly, data security will continue to be a critical concern for businesses using POS systems. As more transactions move to digital channels, businesses will need to take steps to ensure that sensitive customer data is protected. This may include the use of encryption and tokenization technologies, as well as increased training for employees on data security best practices.  Finally, the COVID-19 pandemic has accelerated the trend towards contactless payments, and this trend is expected to continue. Businesses will need to ensure that their POS systems are equipped to handle contactless payments, such as those made with mobile wallets and contactless credit cards.  In conclusion, the future of POS systems is bright, with new technologies and innovations on the horizon. As a leading POS company, we are excited to be at the forefront of these changes, helping businesses stay ahead of the curve and providing them with the tools they need to succeed in an increasingly competitive marketplace. 

As a business owner, one of your top priorities is likely to be the security of your customers’ data. In today’s world, where data breaches and cyberattacks are becoming more and more common, it’s more important than ever to take data security seriously. This is especially true when it comes to your point-of-sale (POS) system, which is where the vast majority of your customer transactions take place.  Data security is critical in your POS system for a number of reasons:  1.  Protection of Customer Data   The most important reason to prioritize data security in your POS system is to protect your customers’ personal and financial data. This includes their names, addresses, phone numbers, credit card numbers, and other sensitive information. If this data falls into the wrong hands, it can be used for identity theft, fraudulent purchases, and other nefarious activities. Not only does this harm your customers, but it can also damage your business’s reputation and lead to legal and financial liabilities.  2.  Compliance with Regulations   Another reason to prioritize data security in your POS system is to comply with regulations. Depending on your industry and the location of your business, you may be subject to various data protection laws, such as the General Data Protection Regulation (GDPR) or the Payment Card Industry Data Security Standard (PCI DSS). Failure to comply with these regulations can result in hefty fines and other penalties.    3.  Protection of Your Business   Protecting your customers’ data is not only the right thing to do, but it’s also important for the protection of your business. A data breach or cyberattack can lead to downtime, lost revenue, and damage to your reputation. By taking data security seriously, you can help prevent these negative outcomes and keep your business running smoothly.  So, what steps can you take to improve data security in your POS system? Here are a few best practices to consider:    Use strong passwords and change them regularly  Regularly update your POS system software to ensure you have the latest security patches  Implement multi-factor authentication for system access  Train employees on data security best practices  Use encryption and tokenization technologies to protect sensitive data  Monitor your system for suspicious activity and have an incident response plan in place  In conclusion, data security is crucial for your POS system. By protecting your customers’ data, complying with regulations, and safeguarding your business, you can help prevent the negative outcomes of data breaches and cyberattacks. By implementing best practices and staying vigilant, you can help ensure that your POS system is as secure as possible. 

Loyalty programs are a fantastic way to show your customers some love and keep them coming back for more. And let’s be real, who doesn’t love a little extra love? In this blog, we’re diving into the many benefits of having a loyalty program like Cartzie for your business.   Loyalty for life: Loyalty programs are a fantastic way to reward your customers for their loyalty and encourage them to keep coming back. By offering incentives like discounts, rewards, or exclusive offers, you can create a sense of loyalty and appreciation among your customers that will keep them coming back for more. Personalized experiences: A loyalty program can help you personalize the customer experience and make your customers feel like VIPs. By using the data collected through the program, you can tailor your marketing efforts and offer personalized recommendations or promotions that will make your customers feel like you really know them. Customer retention: Customer retention is crucial for any business, and a loyalty program can help you keep your customers around. By rewarding your customers for their loyalty, you can encourage them to continue doing business with you and reduce the risk of them straying to a competitor. Boosting customer lifetime value: Loyalty programs can help you increase the value of each customer over their lifetime. By offering incentives and rewards, you can encourage your customers to spend more on your business and make more frequent purchases. It’s a win-win situation! Improving your brand image: A loyalty program can help you enhance your brand image by creating a sense of community and exclusivity. By making your customers feel like they’re part of a special group, you can create a positive brand association and increase brand loyalty. Plus, it’s a great way to make your brand stand out from the competition. In short, having a loyalty program like Cartzie can be a powerful tool for building lasting relationships with your customers. By offering incentives, rewards, and personalized experiences, you can encourage customer loyalty and improve your business’s bottom line. Don’t miss out on all the benefits a loyalty program has to offer – give Cartzie a try today!

As a business owner, you know how important it is to have the right tools and systems in place to run your business like a well-oiled machine. And that’s where Modisoft’s Point-of-Sales and back-office system comes in – it’s like the Swiss Army Knife of business management tools. With our computerized system, you can process transactions, track inventory, and manage all sorts of other important business activities with ease.    But while our POS system can be a powerful tool, it’s important to use it effectively in order to get the most out of it. Here are a few tips for using Modisoft’s POS system like a pro: Set it up right: Proper setup is key to getting the most out of your POS system. Follow the instructions provided by our team, and don’t be afraid to ask for help if you need it – we’re here to make your life easier, after all. Train your employees: Your employees will be using the POS system on a daily basis, so it’s important to make sure they are trained on its use. Our team offers training sessions and resources to help your employees get up to speed on the system. Trust us, it’ll save you a lot of headaches in the long run. Keep it up to date: It’s important to keep your POS system up to date with the latest software and updates. This can help ensure that the system is running smoothly and effectively and can help prevent issues or security vulnerabilities. Plus, it’ll keep you from being that one person who’s still using a flip phone. Use all the features and capabilities: Our POS system has a ton of features and capabilities that can help you run your business more effectively. Take the time to explore these features and see how they can be used to benefit your business. Who knows, you might even discover a few tricks you didn’t know existed. Monitor and analyze data: Our POS system can provide valuable data and insights into your business, such as sales trends, customer activity, and inventory levels. Make sure to regularly review this data and use it to inform your business decisions. It’s like having a crystal ball for your business – how cool is that? By following these tips, you can help ensure that you are getting the most out of our POS system. Whether you’re a new business owner looking to implement your first POS system, or an experienced business owner looking to optimize your existing system, these tips can help you make the most of this powerful tool.

POS systems came about in the late 1870s and are now one of the most important aspects of a savvy restaurant business. In today’s ever-changing restaurant landscape, an agile POS system is very important. With new technologies and trends emerging, modern restaurants need a POS system that can keep up.   If 犀利士 you want your restaurant to stay ahead of the competition, an agile POS is essential. It enables more efficient order-taking and management. It also provides a superior customer experience while saving money. Agile POS systems offer all these benefits and more. Manage Inventory A POS system can revolutionize the way businesses manage their inventory. Its easy-to-use platform allows businesses to track what products they have in stock. It also indicates when to order more.   A modern POS solution makes restocking hassle-free. It also keeps records of your products and services, making it easier to forecast demand.   Its intuitive user interface, allows employees to learn the basics. It helps them gain valuable business insights into inventory management. This can lead to: Increased efficiency Profitable strategies Increased customer satisfaction Streamline the Ordering Process With a modern POS, restaurant owners can take control of changing guest expectations and build a competitive advantage. Online ordering systems let customers order their favorite dishes wherever they are.   It allows businesses to keep track of orders in real-time. It also reduces the wait time for guests. This streamlined experience can lead to:   Increased customer satisfaction Faster service Ordering accuracy Online ordering Delivery options Contactless order & pay E-gift cards Email marketing and more Staff can dedicate their efforts to providing an unforgettable customer experience. Reduce Costs A POS system helps save money on overhead costs by eliminating paper menus and printing. With a POS system, restaurants can adopt an electronic menu that is available to customers online. This makes the menu accessible without having to reprint after every change.   There are no extra costs for updating a menu and pricing because there are no physical copies requiring reprinting. The ease with which you can make changes also adds to efficiency. Buyers only have to update pricing on the digital platform instead of updating print copies of the menu. More Secure POS systems have revolutionized the way businesses track their inventory and cash flow. These innovative cloud-based POS solutions have helped businesses become more secure. They provide many advantages over traditional cash register systems, including increased data security.   Traditional cash registers work by collecting all transactions into a single database, creating a single point of failure. A POS system contains several layers of encryption that make it harder for hackers to access stored data. They have user authentication protocols and biometric recognition technologies.   This ensures only authorized personnel are able to access confidential information. This helps prevent fraudulent activity such as theft or employee fraud. A POS allows you to keep detailed records of transactions. This can serve as evidence in court if needed. Advanced Restaurant Management Software A point-of-sale system is a powerful tool that can help modern restaurants in many ways. From streamlining the ordering process to reducing costs associated with paper menus. Plus, they are more secure than traditional cash registers. If you’re looking for restaurant management software, check us out. With our easy-to-use interface and comprehensive features, we’ll help take your business to the next level. Find out what we can do for your business today.

The use of self-checkout stations has grown 18% just since 2018. More and more stores are adding this checkout option for customers. Self-checkout stations for c-stores comes with a lot of benefits for the store and its customers.   The only issue for most c-stores is the self-checkout investment, and many stores may not know if it will be worth it for them.   Let’s talk about whether self-checkout technology is the right decision for your store. Pros and Cons of Self-Checkout for C-Stores Every store is different, so self-checkout may be a better option for some, while this investment might not be worth it for other convenient stores.   That being said, the majority of stores could benefit from self-checkouts. Many people agree that the pros outweigh the cons in many instances. Pros One of the major benefits of self-checkout is its speed. Customers and employees both agree that self-checkout is faster for everyone.   Customers can come in and go out faster without having to wait in lines. It also reduces contact for those who do not want to interact with a cashier.   Another obvious benefit is reduced labor cost. You’ll need fewer people to handle the registers if there are self-checkouts.   For larger convenience stores, this can be very beneficial. It can cost a lot of money to have cashiers available, and they may not all be working all the time. Self-checkout stations automate this process and reduce the need for cashiers in the c-store. Cons The main concern with self-checkout stations is the significant investment for a store to take out of its budget. The initial up-front cost can feel overwhelming, and some smaller convenience stores may not be able to afford it at all.   There is also a greater risk of theft among customers using self-checkout stations. Because they are checking out their products themselves, they could avoid paying for certain things.   Even outside of intentional theft, there are many ways to inaccurately use a self-checkout station, and some people may pay less than they should or not pay for certain items at all.   Many stores also report having technical issues with these stations. Customers may find them confusing, and sometimes they have glitches that make them difficult to use. Self-Checkout for C-Stores If you are considering getting a self check out for your C store, you may be wondering about the effect it will have on your bottom line. It is important to consider the pros and cons of self check-out stations. Are you interested in upgrading the checkout options in your store? Contact us today at Modisoft for the latest in self-checkout software.

Many things have changed since the start of the pandemic. But one thing that seems to have confounded most buyers is the sudden appearance of tipping in unexpected places.   Many small businesses upgraded their Point of Sale (POS) systems to meet the demands of contactless payments and online ordering. As a result, businesses now have the ability to gently nudge the customer to leave a gratuity before completing the transaction. The result? Tips inflation, or “tifplation.”   Who to tip, and how much to tip, is something many buyers consider when deciding whether to visit a restaurant or get takeout. Some may even opt out of purchasing altogether. Nearly 70% of Americans report they are dining out less, and many more are tipping less AND less often.   What does this mean for business owners? Should businesses cash in on this tip inflation trend? Read on to see how POS systems and tip management software can affect tipping in your industry. Tips Inflation As many people have been tightening their financial belts in recent years, the question of tip inflation has been on many consumers’ minds. And with the improvement of technology, more and more businesses are prompting their customers for tips.   This phenomenon is not new, as the now familiar tablet-based POS systems have been around for over a decade. But now everyone from the local farmer’s market booth to the liquor store down the street seems to be asking for a tip. Who Should You Tip? There’s not a clear consensus on what is appropriate to tip in many situations. In many countries, like China and Japan, it is actually considered rude to tip.   But in the United States, tipping is both expected and ambiguous. In many cases, it is technically optional. But most buyers express that they feel socially pressured to leave some kind of tip.   So who should you tip? Generally, it’s always appropriate to tip service workers, like waiters and bartenders. Beyond that, this helpful guide may help, although exactly how much you tip — if anything — is up to personal preference. Tip Management Softwares If you’re a business that traditionally receives tips, like a restaurant, a good POS system will make the purchase process simple for your customers, including tip systems that make tipping processes easy and unobtrusive.   Customers can enter their own amount or quickly select precalculated tip percentages. This helps your servers move through lines quickly and provide more efficient service.   And having a good POS system that can manage tips also makes it easier to track earnings and calculate tip credits for your employees. This saves you time and money while protecting you legally as a business owner. Upgrade Your POS Today Tips inflation isn’t necessarily bad for your business. If you are a restaurant, bar, or any type of business that customarily receives tips, a tip system as part of your POS can increase tips for your staff and help your business thrive. Modisoft POS can help your business with tip service, inventory management, and much more. Contact us today to see how upgrading your POS can strengthen your business.

Over the past few years, self-service kiosks have made their way into a variety of industries. Now that they’re common in restaurants, many owners are asking whether they should implement these devices into their own eateries.   There are several benefits associated with self-service kiosks in restaurants, from saving business resources to providing faster service. Let’s cover four potential benefits of introducing a self-service kiosk at your fast, casual restaurant. Smarter Resource Expenditures While the interaction between customers and service professionals is valuable to the restaurant industry, implementing self-service kiosks improves the way human workers are dispatched. When self-service kiosks handle the majority of orders, employees are free to perform tasks that require human touch. With smarter resource expenditures, restaurants can increase productivity without reducing service quality.  Additionally, by letting self-service kiosks cover most of the order-taking, restaurants can reduce labor costs in line with lowered operational needs. Faster Service Self-service kiosks add an element of convenience to the restaurant industry, especially for customers who are visiting for the first time. Instead of having to approach the counter and scan through all of the available options, a self-service kiosk allows them to take their time without interfering with other customers’ wait times. They can browse through options, note special instructions and more from one convenient device.   This keeps lines moving so that customers can get in and out at their convenience. Further, employees are better able to fulfill more accurate orders because the specifics of each order are clearly listed on the receiver screen. Faster, more accurate service greatly improves customer satisfaction. Improved Accessibility Self-service kiosks in casual eateries or fast food establishments stand to benefit customers with disabilities in a significant way. Approximately 19% of the US population has some form of disability and accessing the same services as non-disabled people can be a challenge for many in this population. For individuals with anxiety, or those within the non-verbal spectrum, a self-service kiosk can enhance accessibility options for people with disabilities. Increased Revenue Self-service kiosks can increase revenue for restaurants in several ways. For one, they provide upselling opportunities when customers are browsing through the various options available. Additionally, these kiosks help reduce labor costs and increase customer satisfaction by creating a streamlined experience. Kiosks rarely generate errors, so order customization becomes much easier and far more accurate. Satisfied customers tend to return, and as a result, restaurant sales increase and so does the business’s revenue. Choosing to introduce a self-service kiosk to your fast, casual restaurant requires a great deal of consideration. Should you choose to proceed with this plan, however, your company stands to reap the benefits of unique opportunities. So much of the customer experience is becoming more technologically advanced, and taking steps to meet the needs of modern society stands to help your business not only grow, but thrive in terms of human capital, cost-savings, and customer care.

A point-of-sale (POS) system is essential for any business. However, having the right POS system for your business industry is vital for reaping all of the benefits it has to offer.   Cafes and bakeries need a POS system built with them in mind. Why is this so important? What does a cafe POS system look like?   Here’s what you need to know! The Top Benefits of a Cafe POS System 1. Order Accuracy Not everyone who visits your cafe orders a simple espresso drink. According to the National Coffee blog, personalization is an integral part of the coffee experience. Many coffee shop orders can be complex, with various additions, substitutions, and removals.   With the right POS system, customers get more control over their orders. They can easily add modifiers to get their personalized drink. The system automatically adjusts the prices and inventory based on the orders, helping ensure a better customer experience while also improving the process for employees. 2. Better Efficiency A cafe POS system includes inventory management, live sales, payroll, and more. All of these features streamline cafe operations and boost efficiency.   You can use the web-based POS interface to create special offers, check insights, and make any menu changes with ease. Further, you can take orders online, maintain your price book, and more. 3. Higher Profit Margins Better operations mean higher profit margins. Improving the checkout flow with tip integration is just one key way the right POS system improves profit margins. The system includes preset tip suggestions, reducing the need for signing tips on paper. This speeds up and simplifies checkout and for customers, and when tipping is easy and intuitive, more customers are likely to do it.  Not Every POS System is for Cafes While a POS system can make a world of difference for your cafe, choosing the right one is critical. To see the true benefits of order accuracy, increased efficiency, and higher profit margins, you need a POS system built with cafes and bakeries in mind.   The right system is built specifically for the needs of a cafe and includes features for easy ordering and customized items, as well as customer loyalty features like special offers. Modisoft Cafe POS System With Modisoft POS systems, you get an intuitive approach that streamlines your cafe’s operations. Our solution includes several key features for cafes, including customized orders, dipping, discounts, tax management, and more. Manage personalized orders to ensure the best experience for your customers, and update your menu online from anywhere. We’re here to help you take your cafe to the next level. Find out more about Modisoft’s cafe POS system and how it can help your business. Get started today by contacting our team!

Inventory management is essential to operating a successful business. Having an accurate count of inventory ensures that you don’t run out of product, and have an accurate sales count. While manual inventory management used to be the only way to track the products a store had on hand, those days are long gone. You might still be on the fence when it comes to implementing a new inventory management system for your business. However, there are many benefits to bringing an inventory management system into your store. Take a look at the top five benefits you stand to take advantage of by adding accurate, real-time inventory management to your business’s tools. #1 – Cost Savings Real-time inventory management reduces the occurrence of two costly issues: dead stock and unnecessary storage costs. Keeping track of inventory decreases the odds of a product expiring in storage and helps ensure that the products purchased are sold within a reasonable time. #2 – Greater Organization Accurate inventory management, in addition to managing product sales, can streamline warehouse processes. Inventory management helps warehouse employees organize stock so that it’s easy to find. Oversights and lost products can be a thing of the past when everything has a designated space in an organized warehouse. #3 – Inventory Level Maintenance Tracking inventory in real-time and analyzing inventory data can help stores make smarter ordering decisions. By predicting how long it takes for inventory levels to drop to a certain level, businesses can order replacement stock in adequate numbers. This ensures you always have enough of a given product, but also eliminates overflow inventory being held in storage for a long time. #4 – Improved Productivity & Efficiency An accurate, real-time inventory system improves efficiency and productivity for the warehousing team. The simplicity involved in using a digitized system makes it so that warehouse employees can quickly and easily scan barcodes to determine the exact amount of a given product available. Additionally, eliminating manual entry methods saves time, reduces errors, and frees staff members to get more done in a shorter amount of time. #5 – Increased Customer Satisfaction Using a reliable inventory management system enables stores to more accurately meet the needs of their customers. Knowing how much of a given product you have, and need, can reduce instances of running low on popular items. Having a reliable supply of products available at all times makes it easy for customers to get exactly what they want. It saves time for you and for them — when customers get everything they need with one stop to one store, they tend to value that store more than less convenient options. An inventory management system presents immense benefits to businesses as a whole. Whether you’re hoping to increase productivity, reduce inventory losses, or save money on product orders, a dedicated system is the right way to make those goals a reality.

84% of restaurants label their Point of Sale (POS) system as one of their most important technologies. The truth is that just having any POS system is not enough for today’s fast-paced restaurants. The wrong one can lead to a host of problems and inefficiencies.   But really, what is the risk of a poor POS system in a full-service restaurant?   In this article, we’ll explain why it’s so important for full-service restaurants to utilize a POS system with modern, efficient attributes. What is a Bad POS System? The wrong POS system may not have the features you need, or it may be too difficult to use. Here are some signs of a bad POS system:   Missing core features. Difficult to use/clunky interface. Un威而鋼 reliable and crashes frequently. Not designed for a full-service restaurant (pickup, delivery, etc). Doesn’t accept key payment methods. Difficult to integrate. The Risks Here are a few things to consider.   Unable to Process Key Payment Methods   A poor Point of Sale system may not take all of the payment methods customers want to use. Specifically, the lack of mobile payments is a major issue for many POS systems. If customers cannot pay how they want, they may become frustrated and it can taint their entire dining experience, reducing the likelihood of a return visit.   Slow Checkout   A cumbersome or non-intuitive system can slow down the entire payment process. This is a slight annoyance for dine-in customers, but for take-out and/or delivery orders, it can be a dealbreaker.   Promotion Errors   If you can’t track and send promotions through all channels with your POS, there’s a greater chance that errors will occur. If a customer tries to take advantage of a promotion, only to realize the item is out-of-stock, or the promotion is no longer running, they will grow frustrated.   Inventory Problems   Properly tracking inventory is critical for restaurants, especially those with multiple locations. Not replenishing inventory quickly or leaving up menu items that aren’t available create a very negative customer experience.   Lost Orders   Keeping track of all of your orders for dining, delivery, and pickup is vital. When taking orders through multiple channels, you need a system that efficiently routes and manages orders. A lost or incorrect order is a surefire way to upset customers. Don’t Put Your Customer Experience at Risk! When it comes down to it, a poor POS system in a restaurant is a recipe for disaster! The many issues and inefficiencies it can cause drastically harm your customer experience. Not to mention, the problems are stressful and frustrating for employees as well. Don’t put your customer experience at risk — choose the ultimate restaurant POS system. Modisoft is the leading POS option for fast casual and full-service restaurants, and we make it easier than ever to streamline your operations. Turn to our system for a full-service POS tool to ensure the best customer experience. Learn more about Modisoft and our leading POS system. Contact us today to learn more about our pricing and plan options.

The workplace is often rife with stress during the holiday season as demand heightens and staff works hard to keep things running smoothly. Unsteady staff scheduling also plays a significant role in the overwhelming elements of work during the holidays. Staff scheduling is a common issue, but it certainly doesn’t have to be. There are many benefits to developing more appropriate schedules for staff members during the holidays. Appropriate schedules can help reduce an array of related workplace stresses, and it presents both managers and employees with numerous work-related benefits. Let’s explore the benefits of stable holiday scheduling. Components of Unstable Scheduling In the effort to provide more stable schedules for holiday staffing, managers need to examine each of the following components to determine whether their offerings promote poor scheduling practices.   Schedule Flexibility Stability Variations Adequate Hours Standard vs. Non-Standard Time Schedule Predictability There are a few requirements from managers to create stable holiday schedules.  Managers must ensure they are providing adequate hours, reasonable pay, steady shift timing, and relative predictability. Holiday staff members typically don’t find inadequate, quickly changing schedules rewarding enough to continue pre- and/or post-holiday employment. Developing Stable Schedules To develop stable holiday schedules, it’s necessary to adopt practices that make scheduling more transparent and easy to plan.   To start working towards a stable schedule, the first step is to schedule as far in advance as possible. Carefully examine your schedule in order to ensure business compliance. When the schedule is thoroughly examined, the company in question can avoid legal issues involving overtime and lunch break requirements. Post staff schedules one full month in advance where possible. Once the schedule is made available to staff members, allow for changes within a reasonable amount of time, but avoid late and last-minute changes to the plan. Allow staff members to trade shifts with one another, but require changes to be brought to the manager’s attention.   Finally, offering employees flexible scheduling around the holidays can make it easier for them to take part in their own holiday celebrations around their work schedules. Not everyone celebrates the same holidays, or even at the same times, which you can leverage to both adequately staff your shifts while also keeping employees happy.   Poorly planned, constantly changing shift schedules only make the holidays more difficult than necessary. Having a concrete schedule planned can be beneficial in reducing workplace stress. Benefits of Stable Schedules With stable, yet flexible scheduling around the holidays, employees tend to feel more valued and respected at work. In addition, stable schedules produce the following benefits.   Stable schedules improve employee loyalty. Stable, yet flexible scheduling reduces holiday stress, for both managers and employees alike. When employees have stable, predictable schedules, they’re more likely to work more efficiently and experience a boost in morale at work. Stable schedules reduce absenteeism. Employees feel that they’re understood and appreciated when given a stable, yet flexible schedule. The holidays are a stressful time for plenty of people, professionally and personally. Providing your team with a bit more certainty around the holiday season can help reduce additional workplace stresses and get your business through the holiday season. Often, a reliable schedule can not only smooth out the holiday weeks but can also help businesses end the year on excellent terms.

Product placement is an essential marketing element for any retail business, but this is especially true for convenience stores. Studies indicate that the right placement of a product influences buying choices and can supercharge sales. Convenience stores can utilize the best product placement strategies to help their store grow.   Numerous elements need to be considered when planning product placements, including the demographics of the target market, customer behaviors, company promotions, store sizes, lighting quality, and more. The way products are shelved can also affect shopping behaviors. It is important to take each of these factors into account when using product placement to grow your C-store. Common C-Store Product Placement Techniques In convenience stores, beer and other alcoholic beverages are usually placed in well-lit glass refrigerators either at the back of the store or along a side wall closest to food items that pair well with them.   This forces customers who visit the store to purchase beer to walk through aisles of complementary products. These customers can then (hopefully) make additional purchases that supplement their drink of choice. This could be snacks like peanuts, pretzels, chips, and more products that are typically bought on impulse.   This technique is usually quite successful because customers visiting the store to purchase beer probably already know what they want. Placing the product at the back of the store keeps it easily accessible, but once the desired product is in the customer’s hand, he or she is more likely to browse on the way to the cash register. Using Product Placement in C-Store Business Product placement strategy in a convenience store setting usually involves ways to optimize physical space within the store. Like the example above, this may include placing certain items toward the back of the store to encourage more shopping. Another popular product placement technique involves placing the items customers usually forget (chapstick, batteries, aspirin, etc.) close to the cashier’s station.   However, there is more to product placement than where items are shelved in the store itself. Convenience store owners can, and should, take advantage of additional product placement opportunities outside the store. Displaying products via social media accounts can draw more customers to a local store. Further, an active social media presence may result in greater exposure for the store itself, and media professionals may reach out to c-store owners who advertise regularly through social media.   Additionally, convenience store marketing techniques can be beneficial when it comes to showcasing certain products.   Contacting local media outlets, preparing press kits, and connecting with influencers in the specific product’s industry can help a product that usually sells only a few units suddenly sell hundreds or thousands. When audiences see someone they respect using a specific product, they’re far more likely to trust the brand and try it out for themselves.   By exploring modern product placement strategies and incorporating them into a c-store’s marketing plan, owners and marketers alike can increase sales and attract more customers.

Your employees are going to miss work once in a while – life happens. But, if you see these absences rising, you might want to take measures to ensure that your employees have everything they need to come to work.   You can create a healthy workplace that doesn’t suffer from extensive employee absences. These three reasons are some of the most common causes for missing work.. 1. Illness Especially in the aftermath of the COVID-19 pandemic, illness is one of the top reasons behind employee absences. In fact, nearly eight million workers missed a day of work due to illness in the first month of 2022 alone.   Of course, this is something you can only do so much about. But you can take measures to decrease illness in the workplace.   You should encourage employees who do get sick to stay home. Otherwise, others could catch whatever they have, and you might end up with even more absences. 2. Child Care Child care in this country can be expensive – and even if you can afford it, finding placement can be difficult. Even when you have daycare, for example, sometimes they won’t allow your child to attend if they’re sick or for other reasons.   That’s why child care is such a common cause of employee absence – sometimes they just don’t have anywhere to put their kid! This burden tends to fall on women more than men.   Elder care can also be a cause of employee absence. If they don’t have a nurse or another caregiver available to watch out for their aging loved one, they might just have to stay home.    If you’re a bigger employer, you may be able to provide childcare directly to your employees. Or, you can offer more money for childcare as a benefit.  3. Stress While a certain amount of stress is expected in the workplace, it can cause problems if not managed. Too much stress can lead to burnout, which can make it much more difficult to come to work and get their job done effectively.   Always encourage your employees to take breaks. Give them adequate vacation time, especially after periods of high stress. Take measures to keep morale high.   Happy employees are ones that won’t miss work – or worse, quit because they’re unsatisfied. Try to cultivate a workplace environment that values self-care. This is particularly important if you own a business that requires a lot of customer interaction, like a fast food restaurant.   Busy, demanding customers with a lot of complaints can take a lot out of even the most seasoned of employees. Letting them know it’s okay to take a second to breathe is important. Preventing Employees from Missing Work: Start Today There are a lot of ways you can help your employees stop missing work. You just need to decide which ones work for you! Are you looking for more help streamlining your business? Contact Modisoft today to get started.

As a small business owner, you understand it takes a lot to run a successful business. Over 70% of businesses fail less than 10 years after opening, and it can be a challenge to keep up with the changing demands of the market.    One common challenge is finding the ideal Point-Of-Sale or “POS” system. The POS is the most essential aspect of your business — it’s where your money comes in. And you want the transaction between you and your customers to be as seamless as possible to ensure they keep coming back.    But finding the right POS system for liquor stores with a bar can be difficult. Many POS systems are not set up to handle the unique requirements of a liquor store that also serves alcohol.    Here are three things to look for when selecting the best POS system for your liquor store. Inventory Tracking Are you still tracking your inventory by hand? Having separate spreadsheets to track inventory and invoices is a thing of the past. Not to mention a huge headache.   A good POS system will have integrated inventory tracking. In other words, your POS should tell you exactly how much inventory you have based on sales, having to cross-reference many separate documents. Not only is this time the same, but it reduces the chances of accounting errors.    While many POS systems today can track inventory, few offer solutions for both bar AND liquor stores. A liquor store that also operates as a bar requires a POS system that combines retail and service-based features.   Finding a POS system with both will help you place orders more efficiently, track down missing stock more quickly, and streamline your business.  Online Ordering For the last decade, the United States has seen a major shift towards online ordering. This has only increased with the pandemic and is likely to continue. People like convenience, and that means being able to order online.    Having a POS system that can accommodate online ordering, curbside pick-up, and delivery is becoming standard. If your current POS can’t do all this, it’s time for an upgrade.  Customer Relationship Management (CRM) Customer Relationship Management sounds like a big technical term. But it’s just a fancy word for staying connected and engaged with your customers.    Expectations for technology are rapidly changing. Most major retailers offer these services which draw customers away from small businesses.   CRM is essential for keeping your customers coming back. It allows you to collect customer data, like email addresses and phone numbers. With this information, you can create loyalty programs for returning customers. This enables you to reward those who continue to choose your business over the competition.   You can also send out promotions through email, push notifications, and texts. Your regulars won’t miss out on any deals or special events Best POS System for Liquor Store Need the best POS system for liquor stores? Modisoft offers a POS system for nearly every type of retail small business, including liquor stores and bars.  Bring your business to the next level. Request a callback today to get started with their seamless POS system and high-powered back-end metrics.

Did you know that there are more than 25,000 supermarkets in the United States alone? Millions of Americans shop at grocery stores every day.    Operating a grocery store requires effective organization, convenient technology, and clear communication. An effective grocery POS system is essential to your store’s success.   What attributes should you look for in a POS system? What makes a POS system the right fit for your store? Continue to read to learn more.  What Is a POS System? A POS, or point-of-sale system, is a technology designed to manage, oversee, and complete safe and precise sales transactions. These systems are an interplay of both hardware and software.    Through a POS system, grocery store owners can monitor past and current sales, process customer payments, manage inventory, and even oversee reward programs.  What Makes a Good Grocery POS System? There are key qualities and attributes to consider when selecting a POS system for your grocery store. Below we briefly describe a few of these attributes.  Ease of Use One of the most important qualities to look for in a POS system is its simplicity and intuitive use. You don’t want a system that is difficult to navigate.   Your POS system should be employee trainable. POS systems are designed to make operating your shop easier, not more complicated. Be sure to select a system that offers core features and has a convenient user interface. Payment Compatibility When selecting a POS system, ensure its software is compatible with your preferred payment preferences. When your clients pay with a credit card or a digital card, you will need a processor to handle the transaction. When selecting a POS system, make sure it works with the payment processor you use.  Inventory Matrix As you select a POS system, you will have to decide what key features matter the most. What other aspects besides payment transactions do you plan to use frequently?    Many businesses use their POS system to manage and track inventory. Some POS systems offer a product matrix, which allows grocery stores to evaluate and monitor all inventory, including even specific SKUs. This can be very beneficial! Employee Management Some companies completely rely on a POS system to oversee all employee-related data. Certain POS systems have the ability to run payroll and create employee schedules. If you plan to use your POS system as a tool to better manage your employees, research which systems are most effective. Accounting Software Another common benefit of a POS system is that it makes the accounting process more efficient and less stressful. POS systems are often compatible with different accounting programs and can assist in preparing taxes.  Discover mPOS Today Searching for an attractive grocery POS system for your store does not have to be complicated. With the mPOS, discover a variety of desirable features and so much more!  Our POS system was specifically designed for grocery store management. Some of mPOS’s key features include strong reporting and customer loyalty program generation.  To learn more about mPOS and to try a demo, please reach out to our team today.

There were over 900,000 seasonal job postings in 2021 alone. And, for every posting, there are many more candidates. But, how do you ensure that you’re hiring seasonal workers correctly? Read on to find out what mistakes you should avoid when you’re hiring seasonal workers. 1. Training Properly It’s really important that seasonal hires are still fully trained to do their job. That’s the only way you’ll be able to continue providing the quality of goods and services that your customers are used to. This is also true of any HR processes your seasonal employees might have previously been exempt from. It’s important that seasonal employees also take workplace safety training or sexual harassment training programs you might offer at your company. 2. Keeping Hiring Standards in Place Even though you’re choosing seasonal hires, you still need to ensure they go through the same hiring process as everyone else. Whatever requirements you have for permanent hires also need to apply to your temporary employees. The same is true for the interview and application process. Ask all the same questions of seasonal employees, and ensure that they attend the same number of interviews. Just because it’s seasonal work, after all, doesn’t mean you don’t need to ensure that the person you’re hiring is up to the task. 3. Provide Thorough Feedback It’s always important to ensure that your seasonal employees know what you think about their performance. That way, they can adapt to meet your specifications, which will help you see their true potential. If they have no idea what you want from them, after all, how are they supposed to figure it out? You can even formalize this process so that temporary and permanent employees have the same ability to receive the feedback they need to succeed. 4. Don’t Stay in Your Lane When you’re hiring seasonal employees, there’s no reason not to take as many applicants as possible. You might stumble upon someone who you wouldn’t normally consider, but who can actually make an incredible new addition to your team. For example, people who have retired (or seniors as a whole) are one pool that is often overlooked during the hiring process. The same is true for people who have been unemployed for more than a few months. This is especially true if you’re trying to avoid burnout. People who have been out of the hiring pool for a while may have more energy and more capacity to focus on your business. Start Hiring Seasonal Workers Today Now that you know what to avoid, you should be able to hire seasonal workers confidently. You’ll be certain you’re hiring the high-quality workers that you need during busy seasons.   Do you need more help taking your business to the next level? Contact Modisoft today for everything you might need.

Did you know that at least 50% of your prospective clients are not a good match for your products or services? Yes, it’s true and this should have significant implications on your sales strategy.    Sales is very much an art form. Getting creative is not only encouraged, but can be exactly what you need to meet your seasonal sales goals.    With the fall season coming up, it’s time to think about the best approaches to meet end-of-the-year goals.  Understand Your Target Audience If you want your target audience to notice your company and purchase your products, then you have to make the effort to engage with them. Understand your target audience inside and out.    If you are targeting teenagers or young adults, market on platforms that they care about. TikTok, Instagram, and Snapchat should be your friends. Do not be intimidated by how many companies use these platforms. The only thing that matters is how you use them.    On the other hand, if you are trying to target older adults, platforms like Facebook or television advertising may be more appealing. Using such platforms can be helpful in increasing online sales and retail sales.   How to market and advertise is more general advice. The main point to grasp here is that to meet sales goals you need to understand your audience and communicate with them effectively. Email Marketing Is Not Dead For a Reason Bulk email marketing has been around for a long time. Popularized in the early 2000s, email marketing was one of the first marketing tactics used in the digital age.    As more companies have used email marketing, the more “spam” potential customers have thrown away. From a customer’s perspective, most email advertisements are annoying and a waste of time and space.    However, email marketing is far from dead. When an email campaign is planned carefully, it can reap amazing rewards.    But how do you make your campaign stick out?   Write engaging emails that encourage interaction and offer incentivization. Be clever and creative. Make the reader want to read more! Incentivize, Incentivize, Incentivize If you want to meet your sales goals, you have to encourage your target audience to learn about your company.    When marketing your product or service, of course, it is important to demonstrate to potential clients the value that it provides.   A key part of sales is to customize your pitch. Sales is not about you, but how you can help your client. When you put the focus on your client, they will be more invested in what you have to say.    An important step to further your commitment to the client is to incentivize. Make learning about your product or service worth their while. Offer a slight discount, a rewards program, or something that would be attractive to the potential client.  Exceed Your Seasonal Sales Goals Today The above three tips are just a starting point to meeting your seasonal sales goals. As you get to know your audience, create exciting content, and offer meaningful incentives, there’s potential to not only meet your goals but to exceed them!    At Modisoft, we love helping take companies to the next level. We offer state-of-the-art POS systems and other tools that will boost a company’s productivity. We have learned throughout our experience that the more organized a company is, the more it will succeed!    To learn more about our products and to try a demo, please sign up today. 

Small business spending was up 16% year-over-year in April 2022. This was calculated based on aggregate credit and debit card spending.    There are many expenses that a small business owner must undertake to ensure their business is successful and stays competitive. One of these is the POS, or point of sale, system. Let’s talk about how POS systems work and how to use them to benefit your business. What Is a POS System? When a customer comes to your retail location or place of business to secure a product or service, there is a process to go through to complete their purchase. Most likely, you will have a POS system to help them do so.   A POS system is a collection of hardware and software that processes sales and transactions when the customer is at the point of purchase. In the past, when folks paid mostly by cash, this would have been the cash register which contained coins and bills.    Nowadays, as business payment processing systems become more complicated, this includes scanning the barcode of the product, using software to process the payment using a credit or debit card, and more.  How Do POS Systems Work? Even though the POS system might seem simple from the outsider’s perspective, it’s a complicated system that has a lot of moving pieces. Some of these pieces are:   An inventory management capability A customer relationship management (CRM) system A way to set up and track employee commissions and split tenders And more (depending on your specific needs) One thing to note is that restaurant and bar POS systems are a bit different from retail POS systems for selling clothing or other such items. POS System Benefits There are many benefits to using modern POS systems. The most significant is that you don’t have to manually track all your sales and inventory any longer. Everything is done automatically, which makes inventory management and sales a cinch compared to back in the day.   It’s also a great way to attract more clients and customers. The easier you can make it for them to pay for your products and services, the more likely it is that they will end up completing their purchase.   This includes giving them as many credit card options as possible. Consider going a step further and allowing for the possibility of splitting bills across several payment options (or between several people).  Point of Sale Systems Are Essential for Modern Businesses The modern customer would find it unthinkable to purchase from a business that was still working with a paper and pen point of sale system. It just isn’t done that way anymore. If you are a business owner searching for a POS system for all your retail needs, then Modisoft mPOS is just the system for you. Contact us for a free demo of mPOS to see how it could benefit your business.

A $12 billion dollar industry, accounting software can have a huge impact on your business. Automated accounting software will not only make tasks less stressful but can increase team productivity. A crucial element of your business, accurate bookkeeping ensures you are reaching your goals. With the challenges that come with accounting, it is wise to invest in a comprehensive system that is easy to use. Read on to learn more about the best automated accounting software products on the market. Intuit Quickbooks Quickbooks is one of the most iconic accounting software products for a reason. It is easy to use and offers many attractive features. Some of the core features of QuickBooks include automated income and expense tracking and an easy-to-use payroll system. The product is based in the cloud, which makes it very accessible. No matter what type of device you use, you can access Quickbooks and its benefits. Quickbooks’ Simple Start plan is satisfactory for small service-based businesses. For small businesses that sell tangible products, the Essentials plan may be a better fit as it is more customizable. Xero Xero is a New Zealand-based accounting software product. Currently, it has more than 2.5 million subscribers. Xero allows customers to send invoices and quotes, pay bills, and organize bank transactions. Additional benefits include the ability to claim expenses, track projects, and accept payments. FreshBooks Established in Canada, FreshBooks is another popular accounting software option. The company has more than 25 million subscribers. FreshBooks offers a 30-day free trial. After the trial is complete, you can select one of four plans. FreshBooks often offers discounts to incentivize you to keep your subscription. Key features of FreshBooks include customizable invoices, payment reminders, and automatic late fees. Additional benefits include multi-language invoices, multi-currency billing, and recurring invoices. Automated Accounting Software Is Only the First Step Finding the right automated accounting software for your company is critical for effective operations. Such software can transform how you financially run your business. Automated accounting software is only the first step, however. If you have an eCommerce business, it is essential to integrate your front door and back door activities. With software like Modisoft’s Back Office product, you can do just that. To learn more about how a Back Office eCommerce integration product can take your business to the next level, please read more of our blog today.

At its best, taking inventory is a time-intensive, repetitive task that few people look forward to. Taking stock can be exhausting, complicated, and flat-out frustrating when performed inefficiently. Thankfully, a few simple yet effective tips for taking inventory can streamline your processes. Use a Reliable POS System One of the most critical inventory tips is to use a reliable POS system with a robust set of features. Ideally, you should find one that can be accessed via phone, tablet, or in-store computer, so it fits your business model. Other key features to look for include in-depth reporting and customer insight features, which can help with not only inventory but also your company’s marketing campaigns. Backup Your Work Frequently Whatever POS system you use to track inventory, ensure you back up your work frequently during your checks. This way, you won’t have to restart if something unexpected like a system restart or power outage happens. Ideally, you should manually back up your work every five to ten minutes. Don’t forget to backup all your work at the end of your inventory taking. Check Item Barcodes While you’re checking inventory, be sure to check your item barcodes, too. Verify that the barcode matches the item you’re holding and that the pricing is accurate and up-to-date. If you find errors, set the items aside so you can handle all problems simultaneously. Handle All Problems at Once Stopping to handle each inventory issue as it pops up can be time-consuming and break your counting flow. You might find barcode problems or see that some items are damaged and need to be pulled. While you’ll need to address these problems, it’s best to handle them all at once after your initial counting is done. Any item you find that has a problem, simply move it to one area. For example, you may have a tote or basket for problem items. Alternatively, you might have a specific shelf or table to hold problem issues until you can effectively resolve them. Clean While Items Are Removed You’ll save time and hassle by doing some cleaning tasks while items are removed. For example, once you’ve pulled all items from the shelf for counting, you should wipe off the shelves. You can also wipe down the products to ensure they’re not dusty, where appropriate. Make Inventory Easier With a Robust POS System Today If you need a robust POS system to make your inventory easier, Modisoft mPOS can help. This point-of-sale system offers detailed inventory tracking alongside other vital features, which you can learn more about at our website.   Still have questions? Contact us today by filling out our online contact form, and one of our knowledgeable customer service associates will be in touch as soon as possible.

Without an effective back office, companies see not only a decrease in productivity but can also lose a significant amount of money. The back office is very much at the heart of most businesses.  You can think of the back office as the behind-the-scenes operations of the company. Tasks associated with the traditional “back office” include accounting and IT.   When creating a strong back office system, it is critical to ensure it is integrated with your front office. Continue to read to learn more about E-commerce back-office integration.   eCommerce’s Role eCommerce refers to a business’s online presence. This can be when a company has an online store or is run partially or fully online.  Front Office When a company uses an eCommerce platform, it is critical to ensure all aspects of the business are unified. On one hand, an eCommerce platform is a marketplace to sell your goods or services.   This is where your team may interact with customers. All activities or interactions that occur with customers or potential customers are considered front door tasks.  Back Office On the other hand, your eCommerce software should ensure effective operations and handle the financial aspect of purchase orders. Once a purchase is made by a customer, the money they owe should automatically enter your accounting system.   There are four main components to eCommerce back-office operations: order management, inventory management, warehouse man必利勁 agement, and enterprise resource management. Why eCommerce and Back Office Integration? There are many benefits to integrating your front and back office through an eCommerce approach. Below a few core benefits are highlighted.  Less Complicated Running a business can be a challenging task. With an integrated front and back office, you’ll see greater productivity. When all aspects of your business are in sync with each other, operations can be less complicated.   With a state-of-the-art system, you can automate many of your operations. This can save a lot of time and stress. More Secure Using multiple systems to handle your front and back offices is not only complicated, but less safe. Using one unified system offers you far more protection. All of your operations and data are on one trustworthy system.    Using multiple systems increases the possibility of a security breach. Technologies such as automated eCommerce systems were designed to eliminate these concerns.  Creating Meaningful Customer Experiences A critical element to running a business is crafting an engaging and positive customer experience. With a back-office and eCommerce integration, you can develop a more organized and meaningful customer experience.    You want your customers to have a convenient purchasing experience. With an integrated system, you can make the purchasing process easier and in turn, more pleasurable.  Select a Back Office System Today Finding the right back-office platform can transform your eCommerce business. There are many benefits to integration. Above are just a few.    With Modisoft, you can take front and back-office eCommerce integration to the next level. For more information about how a back-office system can be a great investment, we invite you to check out more of our blog today. 

If you’re the owner of a liquor store, it’s crucial to ensure you’re providing the best customer experience possible. From the kinds of drinks you stock to the design of the floorplan, little details can go a long way.   Even a liquor store that is located in a less populated area can expect to make as much as $70,000 per year. But, this is true only when they’re well-run. The POS features you utilize in your store are an important part of this.   If you’d like to learn how to optimize your liquor store POS system, then you’ve come to the right place. Read on to learn everything you need to know. Why Your Liquor POS System Matters A POS in liquor is important for many reasons. It can help to make the sales process more efficient thus helping you to make more money each day. A good checkout experience will also win you repeat business from happy customers.   POS systems also help with things like compliance and making sure you’re doing everything by the book. Essentially, your POS is like a safeguard for your store. POS Features You Need The U.S. comes down harshly on those who sell alcohol to underage individuals. As a liquor store, this is the last thing you want to do. Jail sentences for supplying alcohol to a minor can be as long as a year in a local jail. Thankfully, the best liquor store POS systems come with built-in age verification tools. These POS systems prevent business owners from making the grave mistake of selling to people under 21. Another important factor for your store’s success is having a good grasp of your stock levels and inventory. You surely don’t want to run out of any popular products. Your customers don’t want you to either! This is why it’s a good idea to use a POS system with inventory and tracking features. Know when you’re running low and always be aware of what’s selling well. We’re living in an ever more cashless age. More and more, people now want to pay using methods other than cash. But for a liquor store, cash is king. If you want to encourage more people to pay with cash, try offering a cash discount. Many POS systems come equipped with cash discounting options. This provides you with a simple and automatic way of offering discounts. Your Ultimate POS System Liquor store owners need to work with world-class POS systems that have world-class features. If you’ve got a liquor store you’re looking to build upon and grow, then make sure that you’re optimizing all its processes as much as you can.   We offer amazing features that you and your customers will love. Get in touch today to talk about pricing and plan.

The travel industry’s spending increased to $726 billion this year, up nearly 3% from 2021. While travel helps many small businesses, spikes in inflation have also created some uncertainty.   For some owners, cutting back on upgrades or hiring seems like the logical answer. However, outdated equipment and poor employee retention can harm businesses long term.   When growing a small business, owners need helpful and easy-to-implement small business management tools that work. Luckily, we have a must-read article that can benefit small businesses nationwide through simple and effective changes.   Keep reading on and learn more about four small business management tips and how to get started today!  1. Upgrading the Back Office One simple but powerful piece of business management advice is to upgrade the back office. Outdated accounting and payroll systems are costlier in the long run since you’ll spend more time fighting old software systems and less time working on your business.     An updated back office system is beneficial for several reasons, including: Easier payroll Organized time sheets Accurate pool margins Efficient inventory tracking Up-to-date price changes Schedule management Track purchases Control prices on the go This is the backbone behind owning a small business. Investing in a high-quality software system helps employees easily clock in and view timesheets and payroll. As a small business manager, it takes the burden off manually tracking inventory, ordering shipments, and calculating profits. 2. Invest in Employees Pay and burnout are two primary reasons employees leave their jobs. While some expenses need to go to keep our business afloat, an owner can’t neglect employees. Hold annual reviews and give raises or incentives to show that employees are a valuable part of small business growth.   Another way is providing education pay benefits. This incentivizes employees to stick with businesses and fosters company growth and rapport. 3. Upgrade Old Equipment Tech equipment has a short shelf life. According to recent surveys, 59% of jobs that can be completed remotely are still considered “work-from-home.” The shift in how people work also spurs how we use technology. For businesses that cater to remote work, we need reliable and upgraded technology to streamline services and ensure the ship is sailing smoothly. Upgrading a few computers might put a small dent in your wallet, but it will last for years to come and avoid technological problems that slow down productivity.   4. Form New Partnerships A successful small business takes time to grow, and we can develop this relationship by networking. Use LinkedIn and other platforms to advertise a product or service. Reach out to fellow brands and business owners to build partnerships.  Additionally, don’t forget about building a talent pipeline. Be proactive in job fairs and on social media. Reach out to passive candidates and develop a good brand rapport that interests high-quality talent.  Building Small Business Management To manage a small business, we need an excellent product or service and a solid business plan. Backing this up with qualified staff and upgraded equipment makes the process easier.    At Modisoft, we understand what it takes to get our small business management up and running. We work with several businesses, from grocery to liquor stores and everything in between.    Ready to get started? Check out our pricing and start seeing the difference in your back office!

In December 2021, the Wall Street Journal reported that three-quarters of US workers were stressed or burnt out by work. That number was up from 55% of workers just six months before.  These findings impact businesses across the country. Employee stress is on the rise, which can have significant effects on our company.  Employee burnout often causes workers to leave their jobs for more satisfying work elsewhere. Fortunately, there are some tips that can help prevent this from happening in your company. Read on to learn more about the solutions to this problem! Value Your Employee’s Work One way to reduce employee burnout is showing greater appreciation for their work. There are several ways you can do this. One option is celebrating successful projects with a catered meal on the company’s dollar. Quality food is often a satisfying reward for people; it also gives your employees a chance to foster deeper interpersonal relationships. Another approach is to survey your teams to determine what tokens of appreciation they may like to receive. After a successful week or month, you can distribute gifts that people enjoy. Also, it helps to appreciate people on an individual basis. You may consider celebrating an employee’s birthday by posting about them on your social media accounts. Provide Technological Help for Workers Another source of employee stress and anxiety is overwork. People often feel they spend their time at the office doing repetitive, meaningless tasks that take away their ability to focus on more important work. There are ways to solve this problem, too. One possibility is using automation software to eliminate repetitive tasks. For example, back office software can integrate several tasks into its system. These include integrating payroll, reporting, banking, etc. Doing this allows your workers more time to focus on other tasks. Promote Work-Life Balance Increasingly, it seems like a work-life balance is impossible to maintain. The prevalence of working from home or taking work devices home allows people to work anytime, anywhere.  While this is often convenient, it isn’t healthy. Instead, promote ways for your workers to retain a work-life balance.  There are multiple ways to approach this. It could help to give workers more flexibility in their schedules.  For example, some workers may have significant others with irregular work schedules. Letting your employees match their loved-ones schedules can give them a deeper work-life balance.  It also helps to promote vacation time. Make sure that people feel comfortable taking time off when it’s appropriate.   Automate Your Work Systems with Our Back Office Software These approaches can help you reduce employee burnout. However, some of these strategies may be easier said than done for your company. For example, maybe your business model can’t accommodate flexible schedules.  In these cases, we strongly recommend using back office software to eliminate repetitive tasks for employees. This can eliminate significant sources of stress and make your company more productive. To that end, check out our solutions today! We provide services for several types of businesses, ranging from restaurants to offices. Find the solution you need with us today!

As a business owner, you likely spend a lot of time looking for ways to streamline your business activities, which could save you time in the future. One of the ways you can improve efficiency is by transferring all of your paperwork to digital documents. Many businesses are going paperless, and new services to help you accomplish it pop up all the time. But is it right for your business? Pros of Digital Forms Cost Savings You may not have thought about the costs associated with paper forms. Printing them uses paper which you will have to replace often. If your paperwork contains sensitive information, you’ll need to find a way to shred it as well. Even storing the paper is expensive in the form of filing cabinets, office space or storage space. Going paperless eliminates all of these costs. Time Savings Having everything on your computer or in the cloud will save you the time of searching for paper forms. You can have instant access to any document or form, and you can then send it to anyone via email or simply by granting them access to the file. Digital Forms Save Space Digital forms are easy to store, manage, and distribute. Paper forms, however, require space. Whether you can get by with a filing cabinet or need an extra room in your office or even a storage unit, you’re going to need somewhere to store all that paper. By going paperless, you eliminate these space needs and you could even downsize your office space. Cons of Digital Forms Customers May Want Something on Paper Some customers like to hold their order or receipt in their hands. They may feel slightly insecure if they walk out of your store or office empty-handed. It may be worth having some things on paper to grant your customers some peace of mind. Digital Security With anything kept on a computer or online, there’s always the risk of a cyber attack. Hackers can gain access to your documents, bring down your website or obtain your client’s personal information. It’s important to make sure your computer, website and files in the cloud all have excellent security measures attached to them. Financial and Legal Businesses May Face Compliance Issues Not all industries are suited for switching completely to digital forms. Financial and legal documents usually need a wet signature (a signature in ink). A copy or scan of the document will not always suffice, so these types of documents still need to be printed and stored. Conclusion The choice of whether to transition to a paperless office is an important one. For most businesses, the pros outweigh the cons. Modisoft can help you decide whether it’s right for your business and let you know how to get started.

It’s no secret that the COVID lockdowns had a detrimental effect on several industries. Among the hardest hit was the restaurant industry. CNBC reported in September that restaurants were experiencing worse working conditions than before the pandemic. These problems can make employee scheduling feel impossible for many managers. And as the holidays approach, the problem only worsens. Fortunately, there are ways to make restaurant scheduling more manageable. Yes, you can do this! Were exploring the best ways to manage your staff scheduling issues below. Attract More Seasonal Restaurant Employees In 2019, Restaurant Business reported that most seasonal workers would prefer to work with a retail store than a restaurant. In the past, many people believed this was because retail stores offered merchandise discounts. However, new studies demonstrated that this was not the case. Instead, seasonal workers identified two primary reasons they preferred to work in retail: ● increased schedule flexibility ● higher pay You can use these desires to your advantage. First, work on providing flexible scheduling for your staff. The more employees you can draw, the easier this becomes. The fewer employees you have, the harder scheduling gets. Adequate staffing = scheduling flexibility. Next, consider ways to pay your restaurant employees more. Many respondents in the Restaurant Business study wanted to make at least $13.21/hour. However, the average server makes approximately $12.15/hour. You may wonder how you can afford to pay new employees this much. After all, you may struggle to pay your current employees! However, remember that many people have grown frustrated with the long waits in restaurants. If your restaurant is the only one around with enough staffing, you can draw substantially more business. This additional business can help you pay the additional employees. How To Avoid Restaurant Scheduling Issues Creating a flexible schedule is much easier said than done, especially during the holidays. However, there are some tactics you can use to create that flexibility.  First, try to plan everything ahead. Start developing a comprehensive recruitment plan well in advance of the holidays. Consider how many people you’ll need to hire and how many trainers you’ll need for the season. Next, establish a good relationship with your employees throughout the year. These days, it’s hard to find workers who are willing to stay with a restaurant. So, thank your servers and respect the work they put in.  Use Restaurant Management Software Planning ahead can be a significant difficulty for managers doing it alone. Fortunately, you don’t have to do this by yourself! Instead, you can use employee scheduling software to create your schedules. This software help you track when your servers are working. Then, you can easily identify shifts that have the least coverage. This information can help you plan ahead for the coming seasons and keep consistent records. So, find the best restaurant management software for your needs! Find the Best Restaurant Management Software As you can see, restaurant scheduling can be a complex task. Fortunately, these tips can help you avoid the worst scheduling issues. As mentioned before, restaurant management software can solve many problems. So, why not check out our software solution? We provide top-grade back office systems to help your business grow. Working with us can help you manage several things, from staffing to payroll. Contact us today to learn more about our services!

Employee productivity and engagement are frequently discussed separately. However, much research suggests that an engaged employee is a productive employee. Many managers make the mistake of attempting to enhance staff productivity only through time-tracking and screen-monitoring tools – which is OK if your people respond well to micro management. However, implementing data-driven solutions and workplace data analytics based on employee preferences is a more efficient approach.   New technologies can measure productivity with the approval of its employees and promote their continuing participation. They do this by using recognition data collected from employee responses to entertaining and easy-to-navigate interfaces. So, what are the benefits of using data analytics for business? Benefits of Workforce Analytics Improve Hiring Processes   Seven out of ten businesses take up to 4 months to complete a single recruit, with the typical hiring cycle being roughly 36 days. Every day wasted on talent acquisition costs your organization money. Many businesses are turning to HR workforce analytics to improve hiring efficiency. Workforce analytics helps with discovering eligible individuals faster and offer more value throughout the onboarding processes. This enables businesses to set the mood for a positive experience on both sides, decreasing turnover and improving retention. Identify Top Talent    HR departments can use workforce analytics to identify top performers in the organization and assist them in crafting a career path. Talent  development is important to most organizations. They typically do everything they can to retain top talent and cultivate leaders from within. Considering how expensive it can be to hire externally, using workforce data analytics can be a huge benefit here. Find Gaps in Knowledge   Companies that use workforce analytics may discover cross-training possibilities that produce well-rounded staff. They may also indicate possible knowledge gaps that must be filled in order for personnel to execute to corporate requirements. Identifying these knowledge gaps can assist businesses in allocating resources for continued education and encouraging team culture. Furthermore, addressing skills shortages can assist to enhance employee engagement and avoid attrition or burnout caused by employees feeling overwhelmed. Grow and Forecast Without knowing where you came from, how will you know where you want to go and how to get there? Using big data and analytics allows you to develop that plan and roadmap. It will save you from making the same mistakes in the future.   Numbers Don’t Lie Data analytics can help HR departments in differentiating between mere rumor and pure fact. Incorrect perceptions can have a detrimental influence on production, morale, and quality. Skilled managers may solve these difficulties by providing correct information that allows teams to realign with their mission and goals.

Moving to a modern back office software system can reduce costs by 30-40%! Traditional back office department software meant investing in on-premises hardware and software. Small businesses couldn’t take advantage of the benefits of integrating the front and back offices. The great news is that an all-in-one solution like Modisoft brings all the features of back office software to your store. But what are those features and how can they help your bottom line? Read on to discover 6 qualities that every great system should include. Discover how to integrate your front office with your back office departments. Learn about robust security and how to invest in a platform that will scale as you grow.   1. Front Office Integration Ensuring that your back office staff communicates with the front office is a critical part of daily business life. According to a recent study, integrating front and back-office data:   Streamlines data to increase sales Enhances customer experience through automation Increases daily performance boosts revenue throughout the business The best platforms also include an offline option for POS systems. For example, our mPOS software works in real time on the cloud or as a mobile app. It communicates directly with the back office but if your Internet connection breaks it will continue to perform. 2. Multi-Store Management Does your business operate in multiple locations? Perhaps across different states or even globally?   A back office system worth its salt should accommodate one or all of your branches.   Managers should be able to access data on their mobile devices from anywhere. They must be able to combine store profit reports and check prices. And the system has to allow them to set prices and promotions with a click of a button for any store. 3. Scalable Solutions If you currently have one store, have you considered what will happen as you grow? Scalability is a key component of Modisoft’s back office software. Operating from the cloud simply means it won’t run out of resources and will host all of your data requirements without crashing to a halt.  4. Robust Security System Are you worried about hosting your business’s private data online?     If in doubt, ask the provider how they protect your privacy and ensure everything remains safe. All back office software offers some degree of security but that doesn’t mean they’re all equal.     Modisoft focuses on safeguarding your private information.     That includes online storage, user logins, and employee clock-in. We also offer backup solutions that ensure your peace of mind.  5. Easy Workflow Management Don’t install a system that takes weeks to learn.     The user interface (UI) must be intuitive and easy to use. It should work on any device, including your phone. Remove any barriers to communication for the smoothest workflow management possible.  6. Back Office Department Inventory Stock management is a critical part of business life, yet maintaining an accurate stock level brings its challenges. A system that handles returns and refunds and can work via mobile device is worth investing in. Automatic notifications of price changes and new item sales are a big bonus too. Next Level Back Office Software Back office software should offer more than sales figures and an inventory list. It should cater to all business sizes and grow alongside your success. Seamless integration with the front office is critical as is robust security.   Modisoft’s back office systems bring all of these features together and much more. From POS software and hardware to online ordering, our platform provides a holistic solution. Monitor all of your stores from one place and on one screen.   Contact us today to see a demonstration of our next-level software in action.  

Retail e-commerce sales rose by 9.4% over the last year, according to the US Department of Commerce. The industry drew over $218 billion in the fourth quarter of 2021 alone! That excludes the impact of digital payment processing on physical stores or P2P transactions.   This article explores 5 ways in which payment processing technology has changed the payments industry. Not only that but you’ll also learn how the adoption of mobile wallets has affected payment processing trends. Additionally, you’ll discover the benefits of multi-payment options and see how cryptocurrency will impact 2022 and beyond. 1. Mainstream Adoption of Mobile Wallets Although digital payments at point-of-sale arrived in 2011, it wasn’t until the pandemic that the technology turned mainstream.   Google Wallet was well-received a decade ago but never caught the public’s eye. It morphed into Android Wallet then Google Pay. But it finally gained traction over the past few years when physical transactions became limited.   iPhone and iPad users have Apple Pay, which works seamlessly with iOS. Near Field Communications (NFC) is part of every modern mobile device for quick payment transactions. Simply tap your phone against an NFC terminal and you’re done!   Expect this trend to continue as your mobile device outstrips the demand for traditional credit cards. 2. PCI Compliance Standards PCI or Payment Card Industry standards ensure that card details get stored, processed, and sent securely.   With the rise of online payments, the major credit card companies came to a simple conclusion. They needed an independent body to ensure that customers’ credit and debit card details weren’t leaked online.   The PCI Security Standards Council (PCI SSC) was launched in 2006. It oversees:   ● Who can access customer data ● The update of security software like antivirus and firewalls ● Restriction of physical access to card details   PCI now affects all businesses that work with credit card payments. Merchants must agree to abide by these conditions. That includes both online and offline stores. 3. Bypassing Banks With P2P Payments Peer-to-peer payments or money transfer apps let users send and receive money using their phones. All they need is a valid funding source like a bank account and details for the recipient.     PayPal offers this service, as does Apple Pay Cash and other payment services. Internationally, Alipay and WeChat remain popular, especially in China. In fact, most offline stores in China accept Wechat payments without the need for a card. 4. Multi-Payment Options Creating a cashless society requires multiple technology payment options. Traditional store cash drawers now include POS systems that link with NFC chip-and-PIN terminals. These tie to backend systems so managers can create and analyze reports on sales, stock levels, etc. Modisoft offers a complete package for all industry types to accept payments from multiple sources. 5. Rise of Cryptocurrency Although Bitcoin has recently reduced in value, cryptocurrency is here to stay. More websites are now offering Bitcoin, Ethereum, XRP, and more as payment options. Tesla leads the pack by not just accepting, but encouraging sales in Dogecoin. As more consumers grow comfortable with cryptocurrency, expect the payments industry to promote the technology. Hassle-Free Payments With Modisoft The introduction of new technology continues to impact the payments industry. Mainstream adoption of Google Pay and Apple Pay makes it easier than ever to purchase goods. Cryptos are now viable forms of payment. Yet, accepting money through a digital platform requires PCI compliance. Modisoft offers smart and secure business payment solutions for multiple industry types. Whether you’re a convenience store, bar, or restaurant, our digital suite of services can help. Take payments from our mPOS system or accept online orders through our Cartzie app. Contact us to find out more about our payment processing technology.

Inventory has been a headache since time immemorial. Traditionally, businesses had to reserve specific days to count each item in stock and determine how much they had. Then, administrators would use this data to gauge how much stock to order for the next period.    This system made managing inventory inaccurate and inefficient. Fortunately, inventory technology is rapidly improving the process.   Inventory management technology makes counting stock easier, faster and more accurate. This frees up your workers to spend more time focusing on the jobs that matter day-to-day.    There are several ways you can use these changes to streamline your inventory! We’ll explore three ways new inventory management improvements that your company will love in the guide below.    1. Managing Inventory Daily The most significant change in your inventory management is that you can now track your stock daily. As mentioned before, workers used to count inventory by hand and document the supply.   Now, inventory management software has changed this process. Companies can now use Radio Frequency Identification (RFID) to track their supply. This technology uses a system of tags and scanners to track and identify objects.    All you have to do is place a tag on each product. When that product enters or leaves your scanner radius, it will send alerts to your system. This way, you can track inventory changes in real-time.   This technology allows you to eliminate mistakes and maintain greater accuracy. In doing so, you’ll improve your customer service and have accurate data for decision-making.    2. Developing More Inventory Management Software In the past, inventory management software developed at a slower rate. Because of this, businesses often had to use the same software industry-wide for managing their stock.  Now, technology updates at a speed never before seen. Several software options exist for managing inventory, creating a new diversity of choices. This helps businesses by providing software tailored to their needs. Smaller companies no longer have to use software designed for massive corporations.  The increased diversity also makes prices more competitive. So, your business can find the solutions it needs for prices you can afford.    3. Smart Technology and Mobile Apps Finally, inventory technology has evolved to allow access from any location. All you need is a smartphone/device app, and you can access your data anytime!   Smaller businesses can thrive by incorporating this technology into their operation. Workers and managers can check on information anytime and make adjustments when necessary.    However, use caution when using mobile apps. These systems may require manual input, which opens the path to accidents.    Find the Inventory Management Services You Need As you can see, technology has changed how businesses are managing inventory. Inventory tracking has become quick and manageable through inventory management software. There are also more choices than ever before. So, you may wonder which software choice is best for your business. If so, we humbly suggest using our services! We offer inventory management software for industries ranging from restaurants to grocery stores. We also offer our services for affordable rates. Sign up with us today to learn more about our packages!

Running a restaurant is not an easy business. Currently, the restaurant industry is still recovering from the effects of the COVID-19 lockdowns. New restaurants and dining establishments face regulations and expectations that older competitors never did.    However, managing a restaurant isn’t impossible. All you need are a few tips to set you in the right direction.    As a restaurant manager, there are several things you can do to distinguish your establishment from its competitors. Luckily, we have just the tips you need.    Keep reading to discover our best strategies for managing a restaurant. So, without further ado, let’s jump right in.   Focus on Providing an Experience for Customers Your primary goal as a restaurant manager is to bring customers through your doors. The question is, how do you do that? How can you convince people to spend money at your pizza restaurant when they could eat a frozen pizza for less at home?    The answer is simple. All you have to do is provide them with a worthwhile experience.    People enjoy the experience and ease of going to a restaurant for a meal. So, give them an experience they can’t replicate at home for a price they can’t refuse.    Trim Your Menu when Managing a Restaurant It may seem counterintuitive, but cutting down your menu can actually help business. Trimming your menu makes your restaurant more efficient and reduces food waste. It’s also easier to train new employees with a shorter menu.    To determine what options to cut, look for signs of underperformance. Whatever meals get the least attention are safe options for removal. Digital menu boards let you add or remove items instantly while also making a positive impression of your bar or restaurant. Treat Your Restaurant Staff Well Running a restaurant requires you to provide an experience to customers. But, it also means managers must give their employees favorable experiences. Employee turnover in the food industry is incredibly high, and hiring new workers is a hassle.   So, try to keep the workers you have. There are several ways to do this.    First, lay the groundwork on an employee’s first day to ensure they have a positive experience. Let your best and most patient workers train them on the job.    Also, schedule your workers’ shifts fairly. Listen to the individual needs of your workers and devise a system that allows them to trade shifts easily and efficiently.    Finally, make sure you reward good work appropriately!   Use Software to Streamline Operations Streamlining a restaurant can be challenging for a manager. Fortunately, you don’t have to work alone!    Instead, you can use software solutions to streamline your restaurant’s systems. Cloud-based software can do several things for a restaurant: Develop and share a tipping system Create menu(s) Track your inventory Employee time tracking Monitor discounts and sales  If you’re not using this software, find a provider soon. This resource can drastically improve your restaurant’s performance.  Modisoft’s Restaurant Management Software Following these tips can help with managing a restaurant in several ways. These tips can reduce employee turnover, streamline in樂威壯 -house operations, and enhance a customer’s experience.   All you need is the software that will monitor these changes. Fortunately, Modisoft provides just the software for you.   Modisoft’s Back Office software can bolster your restaurant management systems, providing several services that any restaurant can benefit from. Contact us today to learn more!  

Did you know that 60% of customer dissatisfaction sources originate from the back office?   The backbone of every business is the system set in place to run it. This includes payroll, inventory management, forecasting, and financing. Choosing the right back office software is essential for sustained growth and productivity.   Yet, what is back office software? And how can the best office apps help to boost your bottom line?   Read on to learn about the different back office software options and how they can benefit your industry. Discover why an integrated system with live data assists both front-facing and back office staff. And see how Modisoft’s unique tools can help to manage your daily workload.     What Is Back Office Software?   Back office operations relate to non-customer-facing processes like managing payroll and stock inventory.   Unlike point of sale (POS), back office software concentrates on running the core elements of a business and not just sales. The best apps unify these systems into one platform so that managers can track everything from one place.   The goal of back office software is to optimize and automate a company as best as possible. This enhances efficiency and leads to higher profitability.     Back Office Software Options   Back office management covers a range of tasks including:   Accounting and Finance Human Resources Operations Inventory management Linking these roles factors heavily into back office app development.   For example, accounting software should ‘speak’ with payroll to create reports for upper management. Tracking purchases should feed into the system to produce automatic inventory lists.   The best applications offer a host of additional benefits.   Key Benefits of Back Office Software    Below are some key benefits that back office software brings to your business regardless of its size.   1. Improved Efficiency   A streamlined structure reduces waste, improves morale, and increases efficiency. A modern suite like Modisoft’s platform enhances this further by using Cloud technology. That means you can access live data from anywhere at any time.   2. Easier Employee Management Time wastage is a common complaint amongst managers. Eighty-nine percent of US employees admit to wasting company time every day. Modisoft’s employee management software helps to control your staff more effectively. We supply hardware with a fingerprint scanner for accurate and secure clocking-in. And our apps produce reports on absenteeism.   3. Secure Electronic Price Tags Let the software do the hard work of creating and printing price tags. Intelligent automation apps will keep your inventory up to date. Our Easylock anti-theft protection system also reduces price tag tampering.   4. Multi-Store Management   Back office software options aren’t limited to just one store. They’re designed to work in multiple locations and share data between them in real-time. Upper management can see exactly how each store performs from one computer. You can produce a host of reports using accurate data from one or more locations.   Increase Office Productivity With Modisoft    Back office software enables you to manage all of the essential services required to run your business. From payroll to pricing, these applications let you listen to the heartbeat of your business. Selecting the best tools not only increases productivity but saves you money over time. Modisoft’s unique back office software solutions combine all of the apps you need into one powerful platform.   With integrated banking and full reporting, you can access everything from one screen. And our front end POS solutions work seamlessly with our back end apps.   Pricing starts at only $69 per month so contact us today to learn how Modisoft can benefit your business.

2020 changed a lot of things for eCommerce, as online sales became more important. With 2021 in full swing, here are the top four eCommerce trends you should be watching out for. Customers are choosing marketplaces over eCommerce stores 2021 has been an important year for businesses having easy-to-navigate websites that make purchasing easier and more straightforward. However, many consumers are looking towards marketplace platforms to make purchases. Marketplaces make it easy for customers to look at multiple items that are similar and make a choice based on the items available. Consider marketplaces as another avenue for expanding your brand and listing the products available. By prioritizing convenience, you are able to take advantage of the high traffic volume on marketplace platforms to increase your customer base and take part in the faster shopping experience. Keep in mind not to rely on marketplaces, as you are unable to track data more closely as you would with online sales directly from your own platform. Omnichannel Selling Is Growing The more access your customers have to your brand, the more sales you will have in the long run. Across tablets, mobile phones, and desktops, consumers are looking at all different modes of technology to make purchases. Omnichannel selling is expanding to social media platforms and affects how consumers and influencers interact with your brand. By tapping into the ability for customers to see and purchase products across mobile and desktop capability for multiple social media channels, you can increase brand awareness and sales in the coming year. Self-Service Platforms Are On The Rise  Online sales have changed how small businesses are able to compete with other big companies. With self-service platforms that make purchasing easier for customers, brands are able to tap into more purchasing power with digital sales that do not require a whole team of developers. If your brand is already established, consider using a platform that you can easily add your products and services to in order to quickly get set up and start expanding your online and in-store purchases. AI Is Becoming More Beneficial AI is getting smarter and more beneficial for entrepreneurs and established businesses. Chatbots, messenger apps, and voice search are all aspects of AI that businesses are choosing to take advantage of to increase positive customer experiences and to automate operations for better organization. By tapping into AI, you can improve back-end operations, ordering, and selling all within one app. Determine what your business needs this year to keep up with trends and to expand customer reach.

  Starting a small business can be challenging, especially in today’s global economy. Nearly 20% of businesses fail within their first year, and only half make it to five years. With adequate research and a willingness to understand the nuances of running a business, there is room for success in your business idea. In this guide, you will learn 8 simple steps to get your business started. With the right steps in place, you can grow your business idea and find success.   1. Conduct Market Research Conducting market research helps you understand the competitive landscape you are entering into. Whether you have a physical location or are strictly an eCommerce store, there are always competitors who are similar to your business idea. Learn what those competitors are doing to understand the industry you are entering into better. What companies inspire you? What would you do differently than other stores? Keep an accurate record of your findings and write a summary of your research. If you ever feel stuck in honing in ideas, your market research can help you make a plan moving forward.   2. Write a Comprehensive Business Plan A comprehensive business plan can take a lot of time and careful consideration. A business plan summarizes everything about your business and what it needs financially to operate at its best. Aspects to include in a business plan include, Executive summary Mission statement Environment considerations Market analysis Competitive analysis Management plan Financial plan Product lists Potential investors By knowing exactly what your business needs in your plan, you can keep on track for a successful start to your small business.   3. Consider Accounting Options The type of business you start can affect how you pay taxes, raise money, and the personal liability involved. Many small business owners talk with an accountant or attorney first to understand better how opening a small business affects their finances.   Types of Businesses Sole Proprietorship: A sole proprietorship gives you complete control of your business. This type is not considered to be a separate business entity, which means your business assets and liabilities are connected to your personal assets and liabilities. Partnership: A partnership involves two or more people who own a business together. This can be a limited partnership (LP) or a limited liability partnership (LLP). An LLP helps protect a partner from potential debt that the other partner may accrue. Limited Liability Company (LLC): An LLC combines the aspects of corporation and partnership structures. This type protects personal assets such as vehicles, houses, and savings accounts. Keep in mind LLC is still considered to be self-employment, which means you have to pay self-employment tax. C Corp: C corp means a corporation and is a legal entity that is entirely it’s own. Corporations are able to make a profit, pay taxes, and can be held legally liable. It is the strongest type to protect personal assets, but also requires more acute reporting. S Corp: S corp is a subchapter corporation that is created to avoid taxation complexities. S corps are allowed to gain profits, experience some loss, and be passed to a business owner’s personal income.   4. Register Your Business After deciding what type of business works best for you, then it is time to register your business. Registering your business creates a tax ID number, otherwise known as an employer identification number (EIN). This helps track your business for tax reasons, but keep in mind that if you are not a corporation or partnership, you will not have to register for an EIN. Make sure to register your business in the state you are in, as income and employment taxes differ per state. Talk with your attorney or accountant to further understand what is required to fully register your business.   5. Consider Payment Options Setting up payment options for future customers can seem like a daunting task, but it can be made very simple with a POS system, merchant account, or payment gateway account. More customers are utilizing debit or credit cards, which makes it a key aspect that is needed when starting a small business. Choose a credit card machine or point of sale (POS) system that works best for your business model. More advanced POS systems like Modisoft are able to offer inventory management, as well as manage schedules and regular reports, which can help you increase profits. There is also the option to set up a merchant account or create a payment gateway account. In the US, eCommerce represents 10% of retail sales, which means online sales are becoming even more crucial for businesses to adapt to. With a payment gateway, there is the ability to encrypt data and ensure that the information is secure for customer payments. However you choose to collect payments, make sure to check for any hidden fees or transaction minimums before signing up for a service.   6. Apply for Licenses or Permits There are regional, state, and federal licenses and permits to consider before you can open your business. Depending on the type of business you plan to open, the type of permit will differ. If you are opening a restaurant, you will have to consider a food handler’s permit, as well as a liquor license. For retail, the licenses may differ depending on what state your business is located in.   7. Define Your Business Concept Define your business concept down to every detail before you consider opening the doors to your business. Consult your original business plan and make sure you are on track with your financial plan, product line, or menu items that should be considered beforehand. The more you can define your business, the more customers will be able to identify with your brand. In turn, you can create a loyal base of customers who believe in your business and continually want to purchase more from you.   8. Open The Doors Once you have everything in place, you can open the doors. Ask

  Digital ordering is an important way for customers to dine, particularly when it comes to bigger orders. There is anonymity to ordering digitally, which leaves space for customers to order bigger meals than they would normally from a server. It also helps people order what they really want from a restaurant, rather than considering what the group or restaurant suggests. Part of the issue is shame over ordering menu items. Many customers do not feel comfortable ordering what they really want in front of others, as well as are unsure of what the final bill may be. With online ordering making it easier for customers to choose and see the full price, many customers are finding it a better way to get the items they enjoy. As a result, it creates more profit for businesses that they did not consider before the pandemic. Many larger corporations like Starbucks are encouraging online ord犀利士 ers in advance, which eliminates wait time and increases profitability for the company. Restaurants or casual dining are also utilizing mobile ordering that makes for contactless delivery and pickup.   Keep Revenue High Among Shortages Businesses are reporting a labor shortage, which makes it increasingly hard to grow profits in an already hurting economy. Mobile ordering takes away the need for staff and creates an avenue for businesses to maximize time and direct their costs accordingly. While other businesses scramble for workers, there are simple ways to implement a digital ordering system that saves you time and creates a positive customer experience. Whether you decide to implement a QR code system, a kiosk, or an online ordering software program, there are several ways to keep revenue high even among shortages.   Create Efficiency and Monitor Expenses Digital ordering creates more efficiency for your business by optimizing services. By streamlining the process for customers in a more manageable way, you can monitor expenses and profits more closely. Many businesses use an order management system that tracks orders along the ordering process from start to finish. With the ability to track orders more acutely, you can ensure every customer is taken care of for takeout orders and delivery. Track data along the way and stay ahead of the competition by implementing promotions at the right time and offering deals to loyal customers who continue to return to your digital ordering platform. By adopting a digital ordering system, you can ensure your business stays relevant into the coming year.  

  Point of sale (POS) software was created to assist retailers, restaurants, salons, and any other type of business that accepts in-person payment methods. Some POS systems are installed through a cash register, while others are available through mobile devices. It mainly serves as a way to calculate the total cost of purchase and to securely process payment from customers. Businesses are able to utilize a POS system in different ways, depending on the app utilized. From the ability to boost sales, cut costs, or automate processes, there is a multitude of ways that POS system software can positively impact your business.   Manage Orders POS software has the ability to track inventory management, which means the technology alerts you when supplies are running low. By knowing what items you need and when it significantly saves time for you and your staff.   Balance Calendars A POS system can efficiently show shifts and allocate them to the correct employees any day of the week. It can also process payroll to ensure employees are paid on time and there is a track record of what employees were working when in case of any issue.   Build Loyalty Programs A loyalty program can be created within a point of sale software to entice customers through rewards. Within a POS app, you can also design gift cards and send them digitally or physically to customers. Some loyalty programs are able to integrate with SMS, email, or postal mail, which helps you monitor promotions and discounts to preferred customers. With funnels, reminders, and delivery schedules, you can track everything right from your smart device.   Receive Comprehensive Reports POS software delivers comprehensive reports that help you understand your business better. From understanding what items should be phased out to what hours you should extend to, there is a multitude of ways that a POS report can help you create better opportunities for your business. With the ability to access weekly, monthly, and yearly reports, you can keep track all year long and adjust business approaches accordingly.   Access the Cloud Previously, you could only access a POS system that was hosted locally. With new technology, you are able to access your POS system from any device and any location. Cloud-based POS systems require little setup and do not need on-site servers. With regular updates, you can ensure you are always receiving the latest that technology has to offer. 24/7 access to your payment environment helps you track all locations for your business within one app. This means less time tracking each business individually, which leaves more time for you to take care of other aspects of running a business.   Choose The Ideal POS System For Your Business There are many different types of POS systems available, which is why it is important to consider your options. While some apps offer third-party integration, other apps like Modisoft are all-inclusive for your business needs. Before making a decision about a POS system, first consider functionality, cost, and scalable solutions. Make sure fees are transparent and what minimum quotas are required for transactions. Migrating to a cloud-based POS system helps you handle payments better, create cost-saving techniques, and keep customers satisfied along the way. From small businesses to large corporations, a POS system helps reduce waste and creates more efficiency in operations.      

  Email marketing is one of the top ways businesses are able to connect with their target audience. Statistically, email marketing is 40 times more effective in acquiring new customers than social media. However, there is a science and art to gaining new customers through email marketing. While some emails can feel too intrusive from companies, there is a method that can give customers an inside look into your business while also offering exclusive deals and information about upcoming products or events. Utilizing a customer engagement tool can help automate the process of what customers are opening up your emails and what ones are choosing to ignore them. By targeting those who are more interested in what you have to offer, you can channel emails to be more effective to customers who are more likely to make a purchase. Here are five tips to consider when marketing through email.   1. Send Relevant Content Creating an email marketing campaign is not just about conversions, it is also about creating relevant content that entices your customers to pay attention. Each email should include a call to action that the customer can engage with. Whether the call to action is looking at a particular product, or an invitation to an event, make sure that the content within the email reflects the call to action. Creating a call to action may take some experimentation, but once you find what your target audience responds to, you can create stronger email marketing campaigns moving forward.   2. Channel Emails Away From Spam It can be easy to fall into the spam filter where customers never get a chance to read what you have to offer. Avoid flashy subject lines or phrases that offer free items. This can trigger the email software to place the email in spam. There are also FTC spam laws that are important to consider before reaching out and making marketing efforts. Emails should always avoid all-caps lines or exposed HTML content, as those elements tend to move the email into the spam folder.   3. Know What Times to Send There are general times to consider sending emails, and it greatly depends on the industry you are in. A customer engagement tool can help you understand the open rate of your emails and how to adjust for a higher click rate. The time of the year, the day in the week, and what time it is can all impact how well your marketing campaign performs. Consider when you are most likely to open and read your own email. Statistically, customers are more likely to open emails between 7 and 9 am on Tuesdays, Wednesdays, and Thursdays with some email click rates spiking on Sunday evenings. Make sure to optimize your emails to ensure your campaign reaches your customers at the right time in their day.   4. Don’t Send Emails Too Often Emails can quickly add up in anyone’s inbox. You want to show the same respect to your customers that you look for in your inbox, which means not sending emails too often. Find the right rhythm for your emails, whether that is once a week, once a month, or every couple of months to share promotions and deals. Only send emails out when you are confident it is an engaging read that customers will enjoy and can participate in a call to action.   5. Use Subject Lines That Work Subject lines can make or break whether a customer opens your email. A customer engagement tool can help you refine subject lines to reach customers better. In general, keep subject lines short and to the point. You want to create an enticing opening without giving everything away in the main subject line. If you can speak simply and direct, you are more likely to have a higher open rate. Email marketing can help you grow your customer base, as well as maintain a positive connection with returning customers. By offering quality content with straightforward subject lines, you can create higher conversion rates across multiple channels of your business.    

Easter is right around the corner, but they won’t look like a traditional holiday thanks to the pandemic that is in full effect. Celebrants won’t be piling into a church for Sunday Mass, and they won’t be heading out to brunch after mass either. Large Easter gatherings that would typically require catering are canceled. Children won’t be out hunting eggs, and even the Easter Bunny has to practice social distancing. It’s not all hum drum and sadness though, your restaurant can be a beacon of hope during these trying time. The good news is people still want ways to celebrate, and your restaurant can help them feel like their holiday is saved by putting together special Easter meals with great promotions. We’ve compiled a list of the best Easter promotions for restaurants during COVID-19, and some tips on creating your promotion. Act fast. Easter is nearly here. Tips for Setting Up Your Restaurant’s Easter Promotion Have Fun Easter is a time of joy for those who celebrate, show them a good time by getting fun with your promotions. Maybe you’ll have a bunny rabbit delivery person, or perhaps you’ll offer Easter baskets with your Easter orders. Whatever you choose, make sure you’re having fun with it. Get Social While social distancing may be in full effect, you can still get social and reach out to your customers on social media platforms. Set up Delivery If you don’t already have delivery in place, it’s time to set up delivery now. People are fearful of leaving their homes, and delivery is on the rise.

  Studies have shown that customers are more inclined to trust other customers more than leading professionals. Although nearly half of consumers would agree that customer reviews are trustworthy, there are a few that do not fully trust customer reviews. In a survey asking over 1,800 consumers from the United States about how they find and choose businesses, only 12% believed in expert reviews, as opposed to customer reviews. For small business owners, connections and reviews are a strong asset when it comes to customers who are looking at reviews and recommendations from peers. With pride in their connections, businesses encourage top customers to write positive reviews in order to be seen as a trusted brand to potential future customers. While consumers can speculate about reviews, there are a few things that make a review more reliable. In a survey, nearly 77% found it important for a review to have specific details about the product or service, while only 46% needed photos for proof. 46% also found that a reviewer was seen as more reliable if they had purchased from the business more than once. Only 44% states that the review had to appear more neutral, meaning it should not sound overly positive. The main trouble with reviews for a business is the inability to control how a person responds to products or services, but there are a few ways businesses can influence responses and how other customers may perceive a review.   Monitor By Responding Most customers read the most recent reviews, which is why it is important to ensure the first review reflects a positive response. When possible, make sure to respond to reviews to show greater customer satisfaction and higher engagement with new and loyal customers. If the review is more lengthy and positive, you can ask the customer for photos or more details to showcase the positive aspects of your product or service. Nearly 20% of customers look for negative reviews first, which is why you need to monitor and respond quickly to any negative feedback in the reviews. Keep in mind, the customer who left a negative review may not be lost yet, it may just take more positive communication or a remedy to the situation that could solve the issue quickly. If you need to offer an apology, let the customer know that their response is valuable. If the review is past the point of no return, try reaching out through a private message in order to offer a refund or discount.   Be Proactive With Customer Reviews  The key part of having positive reviews is to make sure your customers are happy with their choices in product or experience with the services provided. Studies show that customers are more likely to write negative reviews if a store seems neglected or if the staff come across as rude. To avoid those types of reviews, be careful in your hiring practices to ensure you have great employees who hold the expectations of your company and how they should conduct themselves around customers. By putting guidelines in place, you are able to manage your storefront better with the right people. Positive reviews often come from the above and beyond experience for customers. For food service, this may look like a free appetizer or visit from the head chef. In retail, this could look like flexibility in return policies or a free gift. Take time to review your business practices and customer service techniques to look for ways to ensure a positive experience for all customers. Whether it is utilizing a referral program or developing rapport with loyal customers who generate more positive reviews, there are multiple ways to reward customers for more reviews that can grow your business.

Improving restaurant customer engagement and satisfaction starts with the ability to utilize technology for more quality customer service. In turn, it attracts new customers and develops a higher chance of customers wanting to return again. Restaurant technology is rooted in customer analytics, which provides greater insight into purchasing decisions and interactions within the restaurant. By knowing your customer base better, the analytics helps inform restaurant decisions and how to adjust services accordingly. Customer Analytics For Improving Services Customer analytics software serves as a vertical business intelligence platform, where siloed data is consolidated and directed to flow through the organization to improve services across the board. With the data in hand, restaurant owners and managers can understand the analytics better in order to turn data into real-world action to improve upon their business model. The data is automatically collected and shows intelligent analyses on trends, anomalies, and customers insights. From there, business owners can increase profits, adjust services, and resolve issues quickly from anywhere. Top Three Ways to Improve Customer Service Collecting restaurant data helps determine the needs of customers and employees to improve the organization and flow of the business. By recognizing the top three ways to improve upon customer service based on data, you can be more informed on how to manage decisions for a higher return of sales and customer loyalty. Improve Customer Engagement Customer engagement is how restaurants are able to establish a connection with customers for the long or short term. The goal for any restaurant is to improve upon relations in order to cultivate customer loyalty and ensure services are up to a high standard. An engaged customer often has an emotional connection to the restaurant, whether that is through the enjoyment of the food offered, or the friendship with the staff. Highly engaged customers also are more likely to buy more and make recommendations to their friends or family. According to Gallup, engaged customers are 56% more likely to go to a casual dining restaurant every month, where only 28% are more likely to visit their favorite fast food restaurant. By knowing the trends, your business is able to understand customer satisfaction software better in order to create deals or customer loyalty programs. Customer satisfaction software is able to, Identify top-selling items Recognize underperforming items and how to improve sales Understand the perception of customer experience in each restaurant location Show slow and peak hours to improve special offers, discounts, and happy hours Launch marketing outreach programs to establish a customer base and reach the right target market The information collected within the software shows a clear picture of how to create strategies for customer engagement and retention. The information also provides an avenue for marketing and outreach efforts that are more informed for a higher return rate of investment. Utilizing platforms is also an important part of customer engagement that can sometimes be overlooked without the right software. Tactics include, Web push notifications Email marketing Online reservations POS systems across multiple devices Reward and loyalty programs Discounts, sales, and promotions CRM communication across restaurants When not using digital systems to connect with customers, there is also the important aspect of connecting with customers in person. This includes talking with customers at the host stand, at the table, receiving the bill, or signing the final receipt. Each interaction is important for customer satisfaction and can make a difference in customer reviews and perception of their experience. The customer should feel like they matter, and that includes training employees to meet a certain standard within the restaurant. Know Your Marketing Channels Restaurant technology has increased significantly, which means the marketing technology has advanced enough for owners to recognize digital trends and what their main marketing channels should be. Owners and managers often use social media, blogs, SEO, and email marketing to reach new customers and retain loyal ones by communicating with a clear brand voice across all channels. The most commonly used method is through social media, which is a readily available market that can be set locationally to where a restaurant is. Nearly 50% of consumers engage with a restaurant on social media and is a great place to access positive reviews. Digital marketing approaches include, Posting updates Sharing photos and videos of food Using a consistent voice to convey an experience Increase brand awareness with targeted posts Use SEO (search engine optimization) for more website traffic Encouraging reviews SEM (search engine marketing) for Google Ads and other ad placement Digital marketing approaches look different for each restaurant, but by using automation tools, you can better define what approaches work best for your restaurant. Use Customer Relations Management Tools Customer relations management, also known as CRM, is a vital piece for maintaining positive customer relations. Restaurant management software is easily integrated with CRM tools, which gives a whole view of analyzed customer data for more acute decision making. The ability to export data systems also helps you or a manager access the information when needed. A CRM system helps with customer engagement and can show when loyal customers spend more, repeat orders, and provide recommendations to their community. One aspect of a CRM system includes loyalty management software, where you can create a loyalty rewards program based on the data provided by the customer engagement metrics. This can include greetings, special offers, regular updates, and customer feedback. Run A Smarter Restaurant Utilizing software helps you build a smarter and more informed restaurant. Technology has advanced in tracking data, informing decisions with analytics, and creating a smoother process for operations and customer relations. With an increased online presence and a CRM system, you’ll be ready to expand to new and loyal customers with ease.

  There seemingly is an endless amount of channels that customers are able to find the ideal gift. One aspect that technology can help with when it comes to customers finding the right item, is the ability to show them their past purchases. This is where a brand loyalist really becomes committed to your business. For many businesses, their stores have been affected by the pandemic and the change in the worldwide economy. Brand loyalty has become even more vital for businesses, as customers are more particular where they put their hard earned dollars. Global Data showed in a survey that over 61% of consumers in the United States were only buying from brands they like in 2020. The results reveal how there is opportunity to drive revenue through innovative digital products that track purchasing behavior. By knowing how your consumers love to shop, you are able to optimize your marketing strategy through digital products that enhance user experience and drive more sales towards your business.   Brand Loyalists and What They Want Brand loyalists are customers that come back again, and again because they enjoy the products and services you have to offer. Repeat customers who visit online stores convert 9x more than the average first-time shopper to your store. Brand loyalists are also unique because they value the quality experience of your business and start referring your brand to friends, family, and other acquantaintances. Loyalists choose trusted products they are familiar with far more than purchasing a risky item online that may not turn out how they expected. Forbes reported that brand loyalty is one of the top ways to reach new leads and expand a customer base, but there are a few steps to put in place to secure long-term loyalty. Reward Insiders Repeat consumers enjoy sharing your brand across social media, and often promote it to their own followers. With dedication to your brand, they often can help with public relation issues by coming to defend your business if there are rumors or skeptics that are causing issues for social media profiles or general publicity. Brand loyalty gives your brand a stronger reputation, and it helps to reward their help with personal touches, rewards, and providing value in your products or services.   Be a Merchant With Integrity Part of supporting your brand loyalists is being a merchant who is able to offer the best value for price in your industry. Repeat consumers are devoted once you earn their trust. With purchasing power in just one click, it is better to offer the best deal possible and know what competitive pricing is out there in your particular industry.   Go Above and Beyond Be creative in how you can show up for your customers in a more impactful way. Whether that is offering loyalty reward programs, or giving discounts for the next purchase, loyalists are more committed when it feels like your brand has their best interests in mind. According to a national survey on shopper attitudes, only 52% of customers will want to join a loyalty program, but by offering points that can add up over time, it may incentivise more customers to continually return.   Be #1 in Customer Service Part of brand loyalty is the customer service you provide for customers. If you are regularly creating processes that make the shopping process easy with customer service representatives that hold the integrity of the brand, then you are more likely able to calmly problem solve whena a problem or question arises. By using chat bots, messenger apps, or calls, you are able to automate your services to improve customer experience and answer questions quickly without issue.   Be Transparent Transparency looks different for each brand. In many cases, customers simply want to feel like they know you. It is more than just having a well written “About Us” page. It is about building a connection over time through social media, high-quality service, and valuable products. Customers who feel connected to a brand spend twice as much as those who do not feel connected. It is important to connect your brand with a story that customers can gain valuable insight into who you are as a company and what you have to offer.   Keep Up With Your Channels Doing market research before launching can go a long way when it comes to knowing what channels you should use for your brand. Loyalists enjoy being a part of an exclusive list where they learn new insights and have access to sales early. Using an automated email marketing strategy can particularly help with this, and can be further utilized across social media and other communication channels. Valassis researchers revealed that during the holiday season, 73% of customers purchase from the same brand because they have felt connected to the brand during the year. By keeping customers interested, you are able to expand sales and your regular customer base.   Encourage Brand Loyalty Brand loyalty may look different depending on the products or services you offer, but there are a few things to consider when building customer loyalty. Create a loyalty rewards program with discounts, exclusive updates, and insider tips Leverages sales across deals and specials Ensure customer service is a top priority across in-store and online digital sales Share brand stories to build trust and connection Create thank you posts, shoutouts, or emails to those who continually support your brand Remind customers how important they are during uncertain times in your business It has been a challenging couple of years for many businesses, but brand loyalists are willing to stick it through to support a company they believe in. By focusing more on repeat customers, you are more likely to increase sales and gain new customers along the way. Whether you are building a foundation of online customers or in-store loyalty, there are multiple ways to grow your business with brand loyalty this year for customer retention.  

  Conversational commerce is the latest form of eCommerce where businesses are able to communicate via text or voice in real-time with customers. With AI being a trending tactic, the intelligence of apps is able to personalize texts, utilize push notifications, and respond through chatbots. As a result, customers are able to have their questions answered quickly and conveniently, without having to wait for a customer service representative to respond. Real-time communication is important for modern customers and is a fast way to build a positive reputation for your business. Whether an order needs resolving, or a customer has a question about a product, technology can help save you time and satisfy customer expectations.   Conversational Commerce Helps Combat Staffing Shortages Staffing shortages are becoming more of a problem for many businesses. By offloading tasks onto AI technology, business owners and managers are able to manage time better and be more cost-effective overall. Conversational commerce has the ability to be mobile friendly and can be a direct way to lead customers through a sales funnel or resolve issues quickly. Chatbots are also able to adapt to specific customer needs and can access customer data, product information, and interaction data quickly. With improved service, you are able to spend more time focusing on other aspects of your business.   Types of Conversational Commerce Facebook research cites that the most common reasons customers message companies are to, Find price information Get an instant response Experience easier shopping Ask for personalized advice Negotiate offers The research reveals how businesses can utilize conversational commerce and understand how to reach their customer base better. Types of conversational commerce include, Website-based chatbot Messenger app chatbot Voice assistance Automated text message Each type offers different types of assistance that customers can use to make an order, reschedule appointments, or find a specific product. Automated text messages also help with managing appointments better and ensuring your customers know exactly what to expect when they come into your business.   The Growth of Conversational Commerce In 2021, nearly 54% of retail eCommerce in the United States is expected to be generated across mobile channels. This includes Facebook Messenger, WeChat, and WhatsApp. With more avenues for customers to access products and services easily, the more you can increase your business reach. HubSpot cited that over 70% of people were more willing to use a messenger chatbot to get customer service than to activate a call. Retail sales reveal that chatbot conversations could equal $113 billion by 2023. The pandemic has significantly changed how customers interact with products. While chatbots have failed in the past, there is a high increase in use since shopping has resulted in more mobile avenues. It is why it is important to consider the strength of your website traffic and how you interact with customers across all your channels. Gartner estimates that nearly 70% of customer interactions will involve technology by next year. With chatbots, digital voice assistance, and messaging, customers have more access and the ability to purchase new items or reorder items they are familiar with. Consider what options your business has to embrace conversational commerce. As the economy continues to change, look at the ways you can improve customer service this year to elevate your business towards success.  

  By now, pretty much every single business owner has heard about EMV. EMV stands for Europay, Mastercard, and Visa, and is the global standard for cards that are equipped with chips. This technology is used to authenticate card transactions, combat credit card fraud, and improve payment card security. With how important EMV compliance is, why is it then, that gas station and c-store owners have been universally slow to adopt this technology? One factor is the expense, yes, but another is a lack of information on what you risk when you aren’t EMV compliant. Here are a few:   Liability Liability shifts have already been in effect for some time now. However, beginning on October 1st, 2020, this will extend to outdoor fueling pumps. This liability shift means that business owners will be responsible for fraudulent charges at their gas pumps and convenience stores. A payment processing system with EMV greatly decreases the risk you are held liable for.   Security If you are not EMV-compliant at your gas station, you are risking the security of your business. Not only will your business be held responsible and liable for fraudulent card activity, but you may be turning yourself into an easy target for criminal activity. Your fuel pumps are in plain sight, and criminals can easily scout your facility to see whether or not your payment processing is susceptible. With magstripe cards, information can easily be stolen once, and then replicated over and over again. EMV chips assign a unique transaction code each time they are used, making it impossible for these codes to be stolen and used again. If you aren’t EMV compliant, you are liable for any of these charges.   Customer Trust Not only are you risking liability and security, but you may also risk losing the trust of your customers. Although it is a costly initial investment to upgrade pumps, it is less costly than losing business because your customers lack trust in you. Customers are aware of EMV compliance at gas stations, since they are the ones carrying out these transactions. They expect to use their chip cards and feel more secure when they do. If you aren’t compliant, they will notice and may wonder why you are comfortable risking their security. On top of that, should you become the target of fraudulent activity, your business ratings may go down with the BBB, and many potential new customers may not want to visit your station.   Avoiding EMV Compliance Will Not End Well Putting your business at risk is a costly maneuver, not only for your customers, but also yourself. Upgrading to EMV compliance at gas stations is a significant investment, but a worthwhile one—investing in EMV technology brings your gas station into the future and offers less risk to your operations.  

  If you could hire the “perfect” employee for your c-store, what would their job description be? Would they be able to interact with customers, in person and via mobile devices? Remember what individual customers buy and suggest products and promotions that dovetail with their shopping habits? Quickly verify a shopper’s age before ringing up the bottle of wine they’ve set on the counter? Track inventory in ways that minimize out-of-stocks? That “perfect” employee is available in today’s state-of-the-art POS systems! Just as high-tech devices have become consumers’ personal “shopping assistants,” yesterday’s fixed function POS systems have transformed into multi-tasking “sales assistants” that can improve customer satisfaction, mitigate risk, and boost sales and profits.   Customer Satisfaction   Customers’ skyrocketing use of mobile devices means c-stores must be able to integrate business processes to support omni-channel marketing, mobile payment options, and loyalty programs to remain competitive. As Accenture notes in its 2013 report, “A New Era For Retail: Cloud Computing Changes the Game,” today’s customers want the same products, pricing and promotions in store and online; expect to be recognized for their loyalty and receive personalized offers regularly; and want “a seamless rather than a channel-specific experience of the brand.” The front-end checkout is where customer satisfaction can begin and end. “The checkout is the center of business transactions within the store and is the only area where a customer must have interaction with an employee,” a news release from LA Top Distributor, a Los Angeles provider of convenience store products, says. The ability to support loyalty programs is another important trend in POS systems today. That ability, in fact, is “often cited as a driving force that is making small businesses rethink their reliance on traditional POS solutions,” Intel’s 2013 “Point-of-Sale (POS) Solutions: Market Segment Overview” reports. The SmartPOS system features loyalty program integration, along with unlimited quantity and space for items and promotions   Managing Risk   According to the National Association of Convenience Stores (NACS), an average c-store selling fuel has around 1,100 customers per day, or more than 400,000 per year. “Cumulatively, the U.S. convenience store industry alone serves nearly 160 million customers per day, and 58 billion customers every year,” NACS data shows.   Maximizing Profits   Stores armed with POS systems that 犀利士 integrate inventory and pricing functions benefit from efficiencies stores without those solutions don’t enjoy. As the Accenture report explains, cloud computing can help businesses simplify supply chain management, decrease overhead costs, and reduce wasted store and shelf space. “Few retailers have supply chain systems capable of adequately handling their current business without stock-outs, expedited deliveries, or high inventories,” the Accenture report says. Nobody can predict what c-store customers will look like a decade or more from now; however, one thing is clear: they will continue to seek convenience, even as their demand for products and services evolve based on changing tastes and lifestyles. Staying on top of POS trends, and investing in systems that function as true “sales assistants,” can help c-stores meet whatever today’s customers, as well as those of tomorrow, demand. Failing to do so is a dangerous path to follow—because in today’s competitive retail environment, out of date can mean out of business!  

  In 2021, there are nearly 121,538 gas stations with convenience stores in the United States. To compete and thrive, store owners need to get intentional about operating a successful business. Expectations are changing, which provides gas station owners with an opportunity to better serve their needs, attract new business and develop customer loyalty.   Hire reliable, trustworthy and friendly employees.   Employees can make or break your business. A successful gas station requires reliable, honest and courteous employees. As gas station owners, you sell a commodity, so small things can add up to better customer value. When your employees handle the customer touch points with grace, you create more value for the customer in a way they can appreciate. Customers like to be greeted when they enter the store, and appreciate a smile and friendly transaction they can look forward to when they return. Customers also like employees that are well dressed and groomed. When you make the customer feel valued, you set yourself apart from the competition. On the other hand, if employees are distant, unengaged, or simply rude, it makes it too easy for the customer to frequent another store. And if they tell their friends of a bad experience, you can lose more than one customer. Reliability is also important because you need confidence that your locations are running smoothly so you can focus on your job.   Have a competitive pricing strategy to beat the competition.   Pricing strategy can set your gas station apart from competitors. Keeping an eye on market trends will help you find opportunities to attract more customers and sell higher profit items. The balancing act is to protect profits while providing enough value to customers to keep them coming back. In general, keep your gas prices comparable or lower than your neighbors. Getting someone to the pump is the first step to getting them inside the store. Lower gas prices maintain loyalty and attract new customers.   Sell more than just gas.   According to this year’s NACS State of the Industry Report, foodservice made up 22.6% of in-store sales. It’s not really a secret that quick service food is an opportunity area for gas stations that want to improve profit margins, and if your locations haven’t explored the possibility of adding a menu for customers now is the time to get into the made-to-order food business. It may seem daunting to add another layer of services to your business but with today’s technology like self-order kiosks and mobile ordering apps makes it much easier for gas station owners to take the leap into foodservice than ever before.   Use a modern back office software system.   Technology is another secret to attaining the competitive advantage. Integrated, cloud-based back office management systems tie all store operations together and provide storeowners with new tools to improve profitability for a more successful gas station. Look for a system that makes managing your gas station easier, not harder, with features like speedy data entry and good reporting capabilities. A cloud-based system allows easy access from an Internet device, so you can manage your store on the go. And, a modern back office system supports services that customers expect, including managing and running loyalty programs. Modern back office systems help store owners rein in costs while giving store owners more tools to build and retain customer loyalty. Customers have a lot of choices when it comes to gas stations and c-stores. Modern technology can help make your store their most attractive option.  

Discover how to boost convenience store profits and meet customers’ expectations like a pro! As a c-store owner, you have two critical challenges: meet customers’ expectations and stay profitable. For some c-store owners, doing both may seem impossible. Over the past year, c-store customers’ expectations have changed drastically because customers are now more comfortable with using mobile apps and other technology. They also want the convenience of ordering items online and picking up orders without entering your c-store. When you embrace technology to run your c-store or gas station, you can easily and quickly interact with your customers, have the opportunity to meet customers’ demands, increase revenue, and improve convenience store profitability.   Here are 4 Top Tips to Boost Your Convenience Store Profits and Improve Customer Service and Loyalty:   Tip #1: Start with Item Level Inventory It’s no secret that many c-store owners don’t have adequate inventory control, which negatively impacts convenience store profitability. Secret: The best way to control inventory for better profits is at the item level, which means you track the number of items sold instead of the number of pallets or cases. Controlling inventory at this detailed level helps you better track current stock, sales, and provides better information to make projections for how much you need to order in the future – which all lead to improved profits. But tracking inventory can be challenging (and downright overwhelming) if you are using a pen and paper or spreadsheets. Instead, use technology to easily and quickly track inventory accurately. You will find that using affordable inventory scanners speeds up the time you spend on inventory and helps you make better buying decisions.   Tip #2: Offer a Variety of Products According to the National Association of Convenience Stores (NACS), “Shoppers recognize the c-store channel of trade for its convenient locations, extended hours of operation, one-stop shopping, grab-and-go foodservice, variety of merchandise, and fast transactions.” From snacks to tobacco, beer, and food services, customers always like to have a variety of choices. NACS data shows that cigarettes and foodservice are the top c-store revenue streams, followed by beverages and snacks: Cigarettes: 31% of in-store sales Foodservice (prepared and commissary food; hot, cold, and dispensed beverages): 22.6% Packaged beverages (carbonated soft drinks, energy drinks, water, sports drinks, juices, and teas): 15.3% Snacks at the center of the store (salty, candy, packaged sweet snacks and alternative snacks): 10.4% Other tobacco products: 6.7% Beer: 6.3% (12.4% for stores selling beer) Other items: 7.7% Bottom Line: To make more money and meet customer expectations, you must anticipate what customers will want at your convenience store, and understand the margin for each product you sell. By stocking the right mix and variety of products, you can attract a wider array of customers. By using c-store technology you’ll get an accurate view of what’s moving and what’s not to help manage customers’ demands more effectively and improve your bottom line.   Tip #3: Add Self-Checkout and Curbside Pickup Options When lines form at the check-out, customer patience wanes. Customers shop at convenience stores to save time, and you can help them by letting them use a self-checkout option. A recent study shows that about 40 percent of retail shoppers prefer self-checkout. Self-checkout speeds up purchases for items that don’t require age verification and may even free up employees’ time to ensure that only customers of legal age buy tobacco, alcohol, and lottery items. PLUS – your employees can then focus on other tasks and improve check-out speed. Bottom Line: In today’s uncertain times, many customers prefer to use a mobile app to order what they need and pick up their items at curbside. While this type of technology may be new to you, it’s a critical way to meet your customer’s changing needs and gain even more customers and repeat business.   Tip #4: Save Time and Increase Accuracy with Internet-based Software End-to-end internet-based convenience store software systems deliver a seamless experience for customers and retailers alike. You can manage tracking item-level inventory, offer a variety of products, and provide self-checkout and curbside pickup through a single online portal. You’ll capture customer data and identify buying patterns in ways that streamline your inventory and profit margins, and speed up transactions to improve the customer shopping experience and increase customer loyalty. When your transactional and financial data is stored on the Internet, you will have the assurance that your information is not only secure, but that you can easily access it any time, from any mobile device. Watch for: Customers make buying decisions at the fuel pump, in the made-to-order food service area, at the check-out counter, and from their home or office. Internet-based, or cloud-based, platforms centralize customer data that comes from multiple sources —which is critical to save customers’ time, speed up purchasing, and organize all the data as the number of customer touchpoints increases across multiple channels. Internet-based retail software also reduces IT expenses and simplifies complex, multi-software systems that you may currently use. Key: Customers’ preferences are changing, and c-store owners who adjust to these changes can get more control over inventory, improve their customers’ experiences, and increase profits. Internet-based back-office c-store solutions give c-store owners the information they need to make better decisions.  

Most bar owners and restaurant managers dread taking inventory, and mostly because the old way of maintaining order simply does not work for most places anymore. When the bar liquor inventory is done correctly, it decreases overall costs and increases profits more than most managers would expect. Setting up an efficient inventory system requires a couple of steps and can go a long way in managing your business. With a straightforward system, you can spend more time doing the things you enjoy about your business. Why Liquor Inventory Matters Keeping inventory is an important step in managing a restaurant or bar. The liquor inventory consists of the entirety of liquors you have in stock. By knowing what you have in stock on a regular basis, you can ensure you are not purchasing too many of one item, or have perishable items that may turn sour. It is also a good way to monitor bartender use to ensure they are not pouring too much or giving away amounts of liquor. Poor management of inventory can make or break many businesses. If you have too little in stock, you risk losing customers. With too much in stock, you may be overspending when you do not need to. Learn More and Save Money Having a clear management system for inventory helps all employees understand the process better and for you to save more time. An organized inventory decreases space issues and the issue of bottles missing, forgotten, or misplaced in the wrong area. It also helps avoid waste from ingredients that are added to drinks. Too much waste can equal losses in profit, which in turn hurt your business. With an organized system, you can know exactly what is on the shelf and when you need to order more. An inventory system also helps you learn more about what your customers enjoy and what they keep returning to again and again. By knowing what cocktails are popular, you enjoy greater profits and happier customers along the way. How Liquor Inventory Works Taking inventory no longer has to be pen to paper. There is now advanced technology with POS systems that help you manage inventory with ease and access information from anywhere. Inventory Software Inventory software tracks everything you have, including amounts left and what needs to be shelved or replaced. While some owners still use spreadsheets, it may be a worthwhile investment in software that helps you have time and access information for multiple locations. Count Bottles and Keep Categories Count each bottle and track the alcohol type, name, brand, and bottle size that is on the shelf. Make sure all categories have their own column and record where other bottles of the same kind are. That includes keeping track of what is available in the bar and the storeroom. From there, separate the bottle into tenths and determine what the liquid level is at. Repeat the process for each bottle and record based on categories of spirits, wine, beers, etc. Add It All Up Add the totals for each category and repeat the process again when your inventory period has ended. With inventory software, you can keep track of weekly, monthly, and yearly use to ensure there are no losses and that your business continues to thrive with an organized system.  

  While some think the cause of bankruptcy is overstaffed operations or lack of sales, it often is more likely to be mismanaged assets. A strong inventory management system can make a difference in creating a successful business. Cost control for restaurant margins is an important aspect of managing your business. Labor is one of the larger costs, but food often comes out as the greatest expense for a restaurant. By focusing on maximizing profit with a better management system, you can ensure your business is on track every quarter.   How To Use Inventory Management To Maximize Profits Inventory management requires a few steps when it comes to organizing with a system. Whether you are using a POS system or tracking inventory by hand, there are a few things to consider.   Verify Inventory The first place to start for inventory is to verify inventory yourself to ensure you know exactly where your business stands. If you are a new owner, it is a great place to start. If you have been running your restaurant for a while, this task may seem more daunting. In the long run, it will help you maximize profits to their fullest potential. Track inventory by name, measurement, and quantity. Using an app can help with the initial intake process without having to backtrack. Make sure to measure each food item, beverage, and other items that you order, use, or sell within your restaurant. After the initial process, you will be able to track inventory more accurately moving forward.   Add A Point-of-Sale System Inventory without a point-of-sale system is far too much guesswork for tracking items. Even for a small business, there are still several items that are regularly ordered and shelved for inventory. With a larger operation, it can be several hundred items to keep track of. Part of a good POS system is the ability to add flexibility in managing it. This can include inputting ingredients, menu items, and serving specifications. With flexibility, you are able to manage and analyze sales more accurately. Depending on the app you use for a POS system, you can even track employee inventory intakes and record potential losses.   Implement A Inventory Policy Implementing an inventory policy is an important step for accurately tracking weekly, monthly, and yearly use of items. Depending on your business hours or intake method, inventory may be conducted differently. To establish policies, consider these steps, Regularly intake inventory Update inventory list Calculate cost of items and keep the same method every time Assign one person to track inventory with a second person as an assistant Have one person responsible for cost estimates, ordering, receiving, and making changes to deliveries Conduct an annual inventory intake for internal auditing For bigger operations, the inventory and procurement should be assigned to two different people that you trust for the job. Individuals who are analytical and enjoy fine details are ideal for tracking inventory and procurement better. With two responsible people taking care of the task, it helps lower the chances for lost items and is a good practice to implement to keep accurate records.   Keep Track of Center of Plate Items There are always a few items that are top sellers, which is why it is important to keep those center of plate items in stock. Take inventory every day of important items before you open the doors to the restaurant to ensure there is enough for any mishaps of poorly cooked food or potentially stolen items. While having unique dishes can be fun, it also can increase loss if the item no longer becomes popular. To counteract this issue, learn how to cross-utilize items to minimize waste and implement sustainable green practices where you can in your business.   Record Loss and Waste Some loss and waste of inventory are inevitable. Whether the items are spilled, undercooked, burned, stolen, or not stored in the correct way, it is important to know about any missing or misused inventory in order to analyze costs and understand what can be done moving forward. Poor food handling is one of the greatest reasons for inventory depletion. From poor labels on food to unclear markings for expiration dates, each loss can add up. By implementing a clear system for properly labeling food, employees will know what items to use and when. A tip to help beat the expiration date is to have specials and limited-time-only food dishes that can act as a way to use up any items that may be near the expiry date. Specials particularly are great for engaging staff with customers about unique items on the menu that day. By implementing a clear inventory management system, you are able to understand item loss, keep an accurate record of items available, and increase profits for a successful business. Start on the right step with an approach that works for your business for maximum efficiency.      

  A recent survey found that 52% of individuals feel unsafe dining inside, which has increased the need for takeout and delivery options. With many areas still utilizing social distancing measures due to the pandemic, adapting your restaurant’s food and drink offerings makes it more accessible for those who are looking for takeout food to comfortably eat at home. It also opens up a whole new revenue stream that may have not been utilized before.   How to Optimize Your Menu There are a few steps you can take to optimize your online menu for takeout and delivery. By enhancing the appearance of your menu and using intuitive software, you can expand the ability to meet customer expectations.   Bring Your Menu To Life High-quality pictures make a difference in whether a customer chooses a menu item or not. Show your customers what you have to offer with professional photos of menu items and a clear organization of your menu. While you can’t show off meals from neighboring tables with delivery options, you can at least show your menu in a new updated and digital form. Bringing your menu to life also means writing compelling descriptions that list ingredients, showcase the dish, and provide any allergy warnings. With a clear description, your customers will know exactly what they are ordering, which helps avoid any mishaps or misunderstandings in the online ordering process.   Adapt Your Menu For Mobile The majority of consumers order food through their smartphones. Having a menu that adapts to both desktop and mobile capability gives more accessibility for customers to navigate your menu with ease. Make sure the text on the mobile version is concise, simple, and has a big enough font for customers to easily read. Self-serve ordering and QR codes also help customers reach your menu without having to do too much work in finding it.   Be Clear About Safety Measures The pandemic has created new rules for different areas of health and safety. Make sure to state the rules clearly that your restaurant is following in order to ensure public safety for everyone. This may include a note about what the staff is doing to keep everyone safe, as well as the safety methods in place for contactless delivery. The best way to add safety measures is to include a banner on your website that offers more information about safety protocols.   Choose Packing That Keeps Food Fresh Packing is important for takeout and delivery, as some packing options may take away the freshness of the food items. From airtight containers, insulated packages, and refrigerated food, know what type of packing works for each menu item. If need be, adapt your menu to more takeout-friendly food and prioritize items that will not need customized packaging to go with delivery options. Consider dishes that travel well and still look great upon delivery. Customers still have expectations about the presentation of the food, which is why it is important to know which food items are able to hold their shape the best while in transit. If an order comes in separate containers for one dish, have an easy-to-read instruction list on how to assemble it as it would look in the restaurant.   Include Add-Ons or Variations Many customers still want the ability to add extra items or adapt their meals. By having the ability to add items quickly in an online ordering system, customers can see which options are available or leave a note to the chef about any allergies. Whether they want to add cheese, bacon, or a side of fries, make sure all items are clear within the online ordering system.   Make Themed Meals For Special Occasions While takeout is not quite the same as eating in the restaurant, there still are a few ways you can help customers re-create the experience. Alongside your regular menu, consider creating themed dishes around special occasions like date nights, movie nights with friends, or birthdays. Having a themed dish helps customers feel special and look forward to choosing themed meals again in the future.   Delight Customers With a Free Treat A small free treat can go a long way when it comes to customer loyalty. While dining-in options usually create more opportunities for ordering extra items, adding a free dessert or a starter helps customers feel like they are a part of a regular dining experience.   Provide Delivery or Pickup Options For some customers, picking up the order makes more sense while they are on their way home, while others want the direct delivery options. By giving choices, you put the power back into the customer’s hands and it helps with wait times and long queues for delivery.   Give Out Deals for Online Ordering Online ordering is easy to incentivize if you offer more value for meals. Whether that is through an all-in-one option or a Friday night discount, make sure to offer meal deals that appeal to your target audience. Giving out deals can also include adding a loyalty program that customers can join. This can be through a subscription model, points system, or email marketing program to help incentivize customers. Optimizing your menu can be easy with the right digital system for online ordering that can be adapted to fit different menu needs, as well as meet the expectations of customers for a positive experience for your business.  

  Online food ordering has become increasingly more popular, particulalry for contactless delivery. With the global pandemic changing how businesses operate, nearly 66% of those in the United States stated that they ordered takeout or delivery for dinner within the week. Many consumers want direct ordering from the restaurant, rather than having to go through a delivery service. With the pressure to adapt to online ordering even more, restaurants are having to look at more clear avenues for online ordering and marketing their business. If you are wondering how to attract more traffic towards your online ordering system, here are a few approaches you can take to reach new customers.   1. List Your Restaurant In a Local Directory While having a website is one aspect that can help, it also helps to create profiles of your location on platforms like Yelp and Google. The more local exposure you have when consumers go to search for a new place, the better. Make sure to claim your listing on Google to verify the location, time, and dishes offered.   2. Conduct a Keyword Search Using keywords is important when it comes to being discovered by new customers. Implementing SEO (search engine optimization) techniques into your website and listings can help you rank higher in search results. Keywords can be used across blogs, page titles, captions, URLs, and in images used to improve results. The more you utilize SEO techniques, the more you can refine your marketing strategy moving forward.   3. Create a Social Media Presence Facebook, Instagram, Twitter, and even Pinterest, are all platforms that can be utilized for a restaurant setting. Having social profiles helps engage customers further, share exclusive deals, and keep a record of exciting events or limited-time-only dishes. Consider doing a poll or contest online with prizes to expand your reach, or show updates to the online menu. The more you create a strong online presence, the more customers are aware of what you have to offer.   4. Set Aside a Budget For Ads If you are a new business, it can be incredibly challenging to grow your audience organically. Set aside a budget for targeted ads that help you establish your channels and understand your target market better. Small ad campaigns can help you adjust menu items, how the items are placed on the online menu, and what customers are looking for. Google Ads, Facebook, and Instagram are all platforms that can have targeted ads utilized for the benefit of your business.   5. Optimize Platform for Mobile 79% of consumers order through a mobile device, which means your restaurant website and online ordering system should be adaptable to mobile and not just fitted for a desktop screen. Make sure to use a mobile friendly ordering system and ensure your menu is set up in a clear and organized way for customers to browse and make a choice on a smaller screen.   6. Add a Newsletter For Customer Engagement Email marketing is one of the main ways businesses can continually engage with their customer base. It is estimated that for every $1 you spend on email marketing, you receive $42 in return. By having an easy sign up process for your newsletter, customers are able to have early access to deals and know about upcoming promotions.   7. Set Up a Loyalty Program A loyalty program gives your customers more reason to return again and again to your restaurant. Loyalty programs can include keeping track of points, giving redeemable vouchers, or giving exclusive access to deals and special promotions. By engaging customers through points, you ensure they have more incentive to come back or bring friends with them next time.   8. Respond to Reviews Reviews make a difference when it comes to engaging customers. Keep an eye out for new reviews across social media platforms and respond quickly to any negative or positive feedback. Engaging with your customers on a regular basis shows how much you care about their satisfaction and the reputation of your business.   9. Create High-Quality Media A good picture can go a long way when it comes to customers choosing a meal. By hiring a professional to take high-quality photos, you can use the photos across online ordering, social media channels, and create behind-the-scenes footage for customers to feel like they have a backstage pass to the heart of your business. With a few steps in place, you can increase online orders with high-quality content, images, and service with a digital platform that works in tandem with your business model.  

  Starting your own restaurant can feel like a daunting and exciting process all at once. In this guide, you’ll learn the checklist you should consider before opening your doors and how to manage your business as you get started.   Steps to Get You Started   Create a Business Plan A business plan should include an executive summary, company description, industry analysis, geographic analysis, target market research, a food safety plan, potential menu, marketing ideas, management strategy, and financial plan. Anything that pertains to your business should be within the plan and approved by the right people in order to begin your business idea.   Know Your Startup Costs Being aware of startup and operational costs helps you determine how you finance your restaurant. From an investor to a small business loan, make sure to check what options are available to you in order to get your business up off the ground. With an idea about cash flow in the financial plan, you can adjust costs accordingly and prioritize what needs to be done.   Get The Necessary Licenses and Permits There may be multiple licenses and permits you need to attain in order to open your doors. While a standard business license can get you started, there are still food permits and liquor licenses that should be considered. This looks different for every region, which means it is important to do your research and know what you need for specific locations.   Register Your Restaurant Register your business with the IRS to get an Employer Identification Number that is necessary for filing taxes. Consider trademarking the name of your business as well to protect your restaurant from potential poachers who want a piece of your success.   Define the Menu, Atmosphere, and Location Visibility, foot traffic, and the right name can all contribute to the success of your business. Make sure to location scout and know what area may be right for your floor plan idea, the type of customers you plan to attract, and the menu that potentially will be offered. While some of this may change when the doors open, it is important to start out strong.   Order the Right Equipment Equipment is a necessary part of running a business and can be costly for restaurants. Be strategic about whether to buy or lease items and stick to the basics for what you absolutely need. Consult your financial analysis to determine where finances can be allocated.   Hire Personable Staff Make a list of staff members you need in order to run front and back of house efficiently. From there, you can look for personable staff who are the right fit for your team. While payroll can be quite complex with differing laws and regulations that surround tips and wages, you can simplify the process through payroll software that makes it easy to track payments.   Manage a Marketing Initiative A marketing initiative is an important part of spreading awareness about your new restaurant. Google ad placement, social media campaigns, email marketing, and word-of-mouth can all contribute to awareness. Utilize current marketing trends to leverage your business towards success.   Create The Ideal Menu To tie everything together for your restaurant business plan, create the ideal menu you want to serve. The menu should reflect the core ideas of your business and is the centerpiece that draws customers in. Descriptions for menu items should be clear and convey the concept of your restaurant with precision.   Where You Fit In The Restaurant Industry Knowing the competitive landscape you are entering into is an important aspect of strategizing how you plan to open and market your restaurant. Restaurants are categorized into five different types. Depending on your type of restaurant, there may be different expectations and requirements in the industry.   Fast Food Restaurant Fast food restaurants are also called quick-service restaurants, or QSRs. Quick service means fast preparation and casual service with limited seating and customers more often getting takeout.   Fast-casual Fast-casual mirrors fast foodservice by offering freshly prepared food that is high-quality. Establishments like this typically do not offer seating, but do have higher prices due to the ingredients in their food.   Casual Dining Casual dining is a full-service establishment at an affordable price. The atmosphere is often relaxed where customers sit down and enjoy a meal without having to spend too much.   Family Dining Family dining does not serve alcohol and often offers breakfast, lunch, and dinner options. Establishments are similar to casual dining but are often seen open for longer hours due to the wide range of menu options.   Fine Dining Fine dining is an upscale dining experience that has a higher price point. Customers have high expectations for service, top-quality food, and a classy atmosphere. Fine dining usually serves alcohol and can feature multiple course meals.   Understand Restaurant Safety and Food Protocol There are several regional, state, and federal agencies that play a role in safety measures for food handling. The guidelines for handling food and beverages are created to ensure there are no food-borne illnesses and to keep customers safe. The Food and Drug Administration (FDA), The Centers for Disease Control and Prevention (CDC), and Food Safety and Inspection Services (FSIS) all contribute to the rules that should be abided by. The rules depend on the type of food you serve, as well as what should be in your restaurant to ensure safe food processes. If you are looking at opening multiple locations, make sure you read and understand the guidelines for each specific location. Your restaurant will go through several inspections around safety and operational compliance. This can include food handling, food storage, employee hygiene, and operational excellence.   The Cost of Opening a Business Restaurant opening costs can vary depending on the location, what you offer, and staff requirements. While starting a business can be costly, it is not impossible with the right steps in place. Remember to keep costs low where

  Inventory management can be confusing, but it does not have to be. A good inventory management system reveals the heartbeat of your business and what is, or what is not working. There are a few steps you can take to help understand your products better and know how to plan for the future of your business.   Understand Your Inventory Management System Good inventory happens when you are aware of the system and how it works. A modern POS system, like Modisoft, is able to provide integrated inventory management tools that make the process easier and more profitable for your business in the long run. Part of knowing how to manage inventory is to organize your storage room in a way that is simple, neat, and easy to follow for managers or employees. Make sure overhead is low by negotiating with vendors and understand what products cost and how other competitors price items. Knowing your inventory can help you confront employee theft, as well as track inventory more closely to know what you can do better moving forward.   Be Strategic In Placement Inventory management also includes how to strategically place items in a retail, salon, or restaurant setting. Keeping track of customer behavior allows for you to know when to offer discounts and to move items quicker of the shelf when you need to. Learn how to sell perishable items faster by tracking product sales and knowing what to discount, and when. Make sure to strategically place clearance items and keep a close eye on what product sales are doing the best in your business to know when to order more. The more your managers and employees know about display movement, the more you can upsell products that your customer base is inclined to buy.   Utilize Technology With the latest technology, you can track data and receive valuable insights into what you are selling and how your customer base is responding to your business. The right POS system can help you get immediate information and analyses on products, customer behavior, and business profits and losses. Receive detailed performance reports to change conditions quickly and learn how to create better promotions and marketing strategies with an inventory system that makes sense for your business model.   Experiment To Learn What Works By having real-time data, you are able to experiment across new menu items, products, or specials to learn how customers respond to each. Data helps you see what currently is happening in your business, as well as predict and plan for the future. A POS system can be accessed from anywhere and can be managed for multiple locations, including different menus or product lines. By knowing what location works better for different items, you can adjust quickly when you need to. Planning your business strategy takes experimentation and time, but with a digital inventory management system, you can be better prepared for fluctuations in business, as well as keep an accurate track of product placement and sales.