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7 Unique Ideas that Can Boost Your Customer Retention in 2024

Most retail businesses focus their marketing efforts on the goal of attracting new customers. But what about the customers that are already familiar with your store?  Customer retention is massively overlooked in most businesses, but it can help you beat your competition. Regardless of how much revenue you earn every year, by shifting your focus to customer retention, you can increase profit up to 25-95%.  Customer retention is easier and more cost-effective than acquiring new customers. It assists you in scaling your retail business revenue without spending thousands of dollars on marketing. According to the statistics, 65% of a company’s business comes from existing customers. So, what’s stopping you from shifting your focus to customer retention in 2024?  This blog will help you learn what retail customer retention is and share unique customer retention ideas that can help you accelerate your business growth. What Is Retail Customer Retention? In simple terms, customer retention or retail customer retention is the act of keeping your first-time customers returning for more. This is a major concern of every business owner. You always want your existing customers to buy more products from you. The more customers repeatedly purchase the more you can drive revenue at your retail location. Top Reasons Why You Need to Focus on Retention Did you know that customers’ value expands beyond what they spend on your business today? They have future value depending on how you engage and retain them for the years to come. Their value depends on your successful retention.   Here are the top reasons why customer retention should be a priority for your business in 2024.   1. Cheaper Than Acquiring New Customers Acquiring new customers not only takes time but has less ROI compared to retaining customers. This is because selling to a person who’s already familiar with your brand is easier than selling to a new customer. There is a 70% chance that an existing customer will buy from you again, as opposed to the new prospect. 2. Retaining Customers Powers Business Growth Scaling your business gets easier when you have a high customer retention rate. As your customers become loyal to your brand it’s more likely that you will get free referrals through word of mouth. This not only grows your business but also turns it into a consumer-first brand. 3. Save More on Your Marketing When you start getting customers through referrals and your customer base gets familiar with your product or brand, it’s smart to shift your focus to retaining them. Rather than using up your marketing budget on ads you can put some money and effort into retaining your existing customers. You can set up a loyalty program, and run email marketing, and promotional offers to keep customers coming back for more.   7 Unique Customer Retention Strategies to Help You Sell More There is a saying, “Make new friends, but keep the old, one is silver, the other is gold.” This adage taught us that while making new friends is fun and exciting, fostering old friendships has its own value.  The same goes for customers. While acquiring new customers has its importance, existing customers can hold more value. But often store owners pay more attention to the new customers, which significantly drops their customer retention rate.  According to the 2020 roundup of Statistica’s industry retention rates, the retail industry retention rate is fairly low compared to any other industry. On average only 63% of the customers in the retail industry purchase from the same retail store. The reason for low retention is due to the high competition. Customers are bombarded with a variety of choices, getting more options to switch from one brand to another.  So, how to retain your customers?  Fortunately, there are many ways that can help you stand out from the competition and keep your customer base happy. In 2024, you can implement the following 7 ways to make your business thrive.   1. Create a Customer Relationship Marketing Strategy Many small businesses in the retail industry lack focus on creating a customer relationship marketing strategy. The customer relationship marketing strategy is set to build the credibility of your company’s brand. It is all about centering your business and marketing efforts around customer relationships, needs, and loyalty.  By creating a customer relationship marketing strategy, you can build long-term relationships with customers to increase customer lifetime value. 2. Confront Customer Churn No technology can help you read the minds of your customers. But what if you can become aware of the customer churn before it happens? Modisoft Insights can help you notice customer behavior and buying patterns. By monitoring your customers’ purchasing trends, you can watch out for common churn signs such as spotty purchase patterns or a history of customer service complaints. This can help you reach out to your customers by offering special discounts, customer feedback, or follow-ups to keep your brand top-of-mind. 3. Start Customer Loyalty Program Customer loyalty programs are one of the most common yet successful retention strategies. These strategies not only incentivize customers to share your product and services with their acquaintances but also keep your most loyal customers happy.  Before creating a program for your business, survey your top customers to know what makes them feel most appreciated. Once you are done with the survey, focus on creating a stellar loyalty program. Here, Modisoft Loyalty can help you create exciting loyalty and promotional campaigns that can increase customer engagement. 4. Focus on Improving Customer Experience Customer experience is the key to retaining customers. By providing unforgettable customer service you stay in the customer’s mind. This is an opportunity to differentiate your brand from the competitors and attract repeat business.  But how can you deliver an unforgettable experience to your customers? At this stage, retail businesses can focus on speedy response time and error-free shopping and delivery experiences. You can use Modisoft All-Purpose POS to manage your orders more conveniently. 5. Send Personalize Offers Step into your customer’s shoes and feel how difficult

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6 Tips to Maximize Your Holiday Sales in 2023

Holiday sales are a fantastic opportunity for store owners to shine. Last year, holiday sales exceeded $211 billion in just two months (November-December), and they are expected to rise each year. This makes the holiday season a perfect time for retailers, restaurant owners, and service providers to maximize revenue.   While it’s no secret that most store owners experience their busiest season during the holidays, many entrepreneurs, startups, and mid-sized businesses lack the ability to generate maximum revenue. As inflation hit a new record in 2023, consumers have started to spend less. According to Finances Online, 41% of the consumers with income less than $50,000 have spent less in Q3. This means that businesses are likely to face more challenges during this holiday season. So how can you make the most out of this 2023 holiday season? Modisoft’s guide to maximizing holiday sales in 2023 is packed with tips on getting seasonal offerings just right, attracting customers, and leveraging the power of Modisoft POS to provide an unparalleled shopping experience. So, let’s dive in to see how you can stand out and maximize your holiday sales in 2023. 1. Utilize Social Media Platforms After Covid-19 many businesses are coming towards digital platforms to boost their sales. While it’s great to use social media platforms to speed up your business growth, without the right strategy you might fail to stand out from the competition. The following social media tips can help you in maximizing your holiday sales. Generate Awareness: Customers believe in what they see, therefore it’s vital for you to generate awareness for your holiday offerings. This can lead to a massive increase in your online sales. Host Holiday Giveaways: Who doesn’t want something free during the busiest time of the year? That’s where you get the chance to stand out and make your brand shine. Give a Holiday Makeover to Your Social Account: Refresh your social media profiles by getting in the holiday spirits. You can make a holiday version of your logo or replace your account/page profile pictures with holiday-themed ones. This small addition can make a huge difference and ensure that you grab your follower’s attention. 2. Keep Your Supply Chain Flexible Inventory management is notoriously difficult to handle, especially when the demand for your product starts to rise. During the holiday season, running out of inventory can put your business in a helpless position. 41% of the potential customers can get diverted to your competitor if they don’t find the product they are looking for.   Fortunately, these challenges can be avoided by simply keeping an eye on sales and adjusting stock levels right away. However, manual management can take time and is always vulnerable to human errors. Modisoft inventory management software can be of great use, simplifying your inventory management, so that you can focus on running your business. 3. Provide Omnichannel Shopping Experience In 2023, it’s more important than ever to consider your omnichannel retail strategy. Whether you are running a restaurant, smoke shop, café, bakery, or managing a convenience store, you need to adapt to the new retail landscape to maximize your holiday sales. The omnichannel approach is all about forging a seamless and consistent shopping journey that lets your customers move smoothly between online and offline channels. By creating a unified ecosystem, businesses can easily cater to the customer’s desires by letting them engage with the brand from anywhere they like. To make it happen, you need to switch to the online system ensuring that you provide a positive and consistent experience across all of your customer touchpoints. Modisoft products such as Cartzie, and Insights (back office), give you the peace of mind to create a seamless omnichannel shopping experience within minutes. This can help you streamline your operations, get real-time insights, track customer habits, stay updated on trendy products, and much more. 4. Start Loyalty Program Maximizing holiday sales in 2023 is all about offering better deals and discounts than your competitors. Most business owners often neglect the loyalty program, leaving additional revenue on the table. During the holiday season, customers always look for better deals than you typically offer throughout the year. Offering your customers a loyalty program is an effective way to entice them to shop at your store again in the future. You can create deals, start a reward point system, and let them redeem discounts. Encourage new holiday shoppers to become your loyal customers by offering bonus rewards when they sign up for the first time. You can use Modisoft Loyalty to set up an automated loyalty campaign without the need for any extra work. 5. Enable “Buy Now, Pay Later” Option Providing buy-now, pay-later options for your customers helps increase conversions and can allow for your product or service to be introduced to new customers.    Remember that the right payment solution can have a dramatic impact on your sales. Therefore, always provide convenience to your customers. This will also improve your brand value and give your customers the opportunity to purchase high-value products.   6. Provide Personalized Customer Experience Having a smooth buyer experience can make or break your business. Gone are the days of people just looking for a quick transaction. Now, around 87% of customers anticipate a personalized shopping experience from the merchants. Personalizing the customer’s journey not only builds a better and deeper relationship with your customer base but also allows you to understand their needs more effectively. Providing a better customer experience is all about offering convenience to your customers at every step. From offering a variety of payment options to custom discount coupons, you can cater to your customers’ needs perfectly. Since you’ll most likely be receiving more foot traffic during the holiday season, there’s no better time to make sure that your checkout process is smooth and convenient. Kiosks and all-purpose POS can help you increase customer satisfaction, loyalty, and improve sales. Don’t Miss Out on the Opportunity to Go Big The 2023 holiday season presents a significant

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20% Increase in Sales for Roadtrac Stores by Using Modisoft Insights… But How?

We recently had the opportunity to visit one of our customers, Zain Sunesara, Managing Partner of Roadtrac. Zain’s store is a great example of how Modisoft can help businesses of all sizes succeed. RoadTrac is a rapidly expanding and premium convenience store brand that offers a wide variety of products, including snacks, drinks, frozen foods, and a deli. Zain has been using Modisoft for the past ten years to manage his business, and he’s very happy with the results. As the Roadtrac team was expanding to different locations, keeping up with all locations waschallenging for them. That’s where they started using the Multi-Location Management feature, which helped them take control of all locations under one roof. Multi-Location Management is a simple yet effective feature, that is a part of Modisoft Insights that allows customers to manage multiple store regions and locations with a universal price book that organizes everything all into one place. This includes different price updates across all stores, instant inventory items and pricing update features, and real-time transaction reporting, ensuring seamless processes and effective business decisions. “Modisoft is an easy to use and efficient application that we use at all of our locations,” Zain said. “It allows me to see all parts of my business under one roof, whether that’s fuel invoices, checking, inventory or checking our lottery sales.” Zain also mentioned that Modisoft has helped him to optimize his sales in certain departments by up to 20%. This is because Modisoft provides businesses with the insights they need to make informed decisions about their inventory, pricing, and marketing strategies. “Our goal here at RoadTrac is to focus on finding growth and optimization within our operations,” Zain said. “With the ability to run numerous financial reports on Modisoft, it really makes our jobs a lot easier in order to find which department and which areas that we need to excel in.” With the Live Sales feature, customers can view real-time insights, monitor sales as they happen from a phone or PC, and gain immediate access to traction data, customer interactions, and inventory updates. With this invaluable tool, customers can make data-driven decisions, ensuring smooth business operations and profitability. n addition to helping Roadtrac to optimize their sales, Modisoft also helped them improve theirefficiency and profitability through inventory management features. Uploading invoices, maintaining &  monitoring inventory, automated new order creation for vendor to identifying trending items, All within one system. While finding ways to make operations smooth and seamless, Roadtrac was also finding ways to make customers come back for more with a simple and effective loyalty program. Primarily, the company utilizes Cartzie App by Modisoft for streamline sign in and reward redemption process for both Customer and roadtrac. Since manual reward process were hectic and lengthy, road trac used Cartzie app to allow customers to accumulate points on purchases and easily redeem rewards for future orders within the app. Furthermore, road trac could create centralized loyalty interactions with customer. This feature helped them strengthen customer relations, build a loyal customer base and boost your sales. Modisoft’s customer relationship management (CRM) features can also help businesses to improve their customer service and loyalty. By tracking customer interactions and preferences, Modisoft can help businesses to provide their customers with a more personalized experience. With Modisoft, Roadtrac has not just evolved; it’s redefined the way they operate, delivering innovation through Multi-location Management, real-time insights with Live Sales, efficient inventory Management, and elevated loyalty via Cartzie App. Overall, Modisoft is a valuable tool that can help businesses of all sizes to improve their performance and achieve their goals

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new normal after covid epidemic asian female payment progress buy scaning app by smarthine cashless and touchless new lifestyle shopping in department store cashier counter

The Impact of COVID-19 on Payments: Embracing Change

The COVID-19 pandemic unleashed a whirlwind of challenges upon businesses worldwide, and the payment industry found itself at the forefront of significant changes. With lockdowns, restrictions, and shifts in consumer behavior, the way we handle payments went through a profound transformation. One of the most striking changes witnessed during the pandemic was the noticeable decline in cash transactions. Fearing the risk of virus transmission, people increasingly turned to safer alternatives such as mobile wallets and card payments. This sudden surge in contactless payments underscored the importance of modern and secure Point-of-Sale (POS) systems. Convenience stores faced a unique set of challenges as essential businesses that remained open during the lockdowns. They had to rapidly adapt their payment processes to ensure the safety of both customers and staff. Implementing contactless payment options and enhancing hygiene at checkout counters became vital for their survival. Additionally, businesses across all sectors swiftly recognized the immense value of data insights pro樂威壯 vided by payment systems. The ability to analyze transaction data offered invaluable information about shifting customer behavior during this uncertain time. By identifying emerging trends, adjusting inventory levels accordingly, and optimizing marketing strategies, businesses managed to navigate the crisis more effectively. To adapt to the changing landscape, businesses swiftly prioritized upgrading their payment infrastructure with advanced POS systems designed to support contactless payments. Moreover, investing in robust back-office solutions that provide real-time insights into sales performance and customer preferences became crucial. Remaining agile was the key to survival in the face of the pandemic’s upheaval. Businesses had to be ready to adjust strategies based on emerging trends to ensure long-term success in an ever-changing market. Embracing innovative technologies, such as AI-powered fraud detection systems, became a necessity to safeguard against online threats while ensuring secure payments. In conclusion, the COVID-19 pandemic accelerated the digital transformation within the payment industry. Businesses, in the face of adversity, embraced change wholeheartedly, adopting advanced POS systems to facilitate contactless payments and harnessing data insights for informed decision-making. Those who managed to remain agile and invest in technology now find themselves well-equipped to thrive in the post-pandemic payment landscape. The valuable lessons learned during these challenging times will continue to shape the future, ushering in an era of secure, convenient, and customer-centric payment experiences. As the world embraces the new normal, the payment industry stands poised to lead the charge towards a more resilient and digitally connected future.

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Benefit from POS Data for Business Improvement

Benefit from POS Data for Business Improvement

It is impossible to overestimate the importance of data analysis in the fast-paced corporate environment of today. A priceless resource, point of sale (POS) data is the key to unlocking insights into consumer behavior, monitoring sales success, and making well-informed decisions to improve overall operations. In this blog, we’ll examine organizations’ use of POS data to fuel expansion and success.  Recognizing Consumer Behavior POS data is a gold mine of information about consumer preferences, purchasing trends, and demographics. Businesses can better understand their target audience by analyzing this information. Businesses may adjust their product offerings and marketing efforts to better meet customers’ wants and expectations by determining popular goods, peak purchase periods, and average transaction values. Tracking Sales Success Assessing products and services requires accurate sales data. Real-time sales tracking is available through POS systems, giving quick feedback on promotions and marketing activities. This information is useful for identifying goods that perform well and those that may require modifications or removal from the inventory. Additionally, it helps companies identify sales patterns and seize chances to increase profits. Streamlining Inventory Management Inventory management may be made more efficient with POS data that monitors stock levels, popular products, and reorder points. Businesses may guarantee ideal stock levels, cut inventory carrying costs, and reduce stockouts by monitoring inventory data. This information also helps identify sluggish sellers that may be reduced in price or repurposed to make place for more popular products. Enhancing Customer Experience Businesses may customize the purchasing experience by integrating POS data with customer relationship management (CRM) solutions. POS data makes it easy to create personalized loyalty programs, targeted marketing campaigns, and offers specific to each customer’s interests. These customized interactions enhance word-of-mouth recommendations and client retention while fostering consumer satisfaction and loyalty. Making Informed Company Decisions Successful company operations are built on informed decisions. POS data provides insightful information to improve pricing tactics, distribute resources wisely, and spot growth prospects. Businesses can make decisions that increase overall efficiency and profit. In today’s fiercely competitive corporate environment, POS data integration changes the game. Businesses are driven to long-term success by their capacity to uncover insights into consumer behavior, monitor sales performance, streamline inventory management, improve customer experience, and make well-informed choices. Businesses may remain ahead of the curve, develop rapidly, and successfully satisfy consumers’ changing expectations and the industry by utilizing POS data.

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The Advantages of Mobile Payments: What Customers Should Know

The usage of Point of Sale (POS) systems has transformed the way businesses execute transactions and conduct their operations. Cloud-based POS systems, which have been developed with advancements in technology, are now considered a potent solution for companies irrespective of their size. In this blog post, we will examine the advantages of cloud-based POS systems and investigate how these systems provide immediate data insights, remote management abilities, and scalability. Convenience at Your Fingertips: Mobile payments offer a hassle-free alternative to digging through wallets for the right card or scrambling for cash. With just a few taps on your phone, you can easily make purchases whether you’re buying groceries, dining out, or shopping online. The convenience of mobile payments extends to travel as well, as several currencies can be used without the need for exchange. Digital wallet software seamlessly integrates with mobile payments, allowing users to manage various payment options in one place. Thanks to digital wallets, credit card information, loyalty programs, and even gift cards can all be stored in one location, streamlining the payment process. Users can also effortlessly switch between multiple accounts and simplify budgeting by accessing and organizing a variety of payment options through a single mobile app. Enhanced Security Measures: When it comes to financial transactions, security is a top priority for consumers. Luckily, many mobile payment systems have innovative security features to protect sensitive data and lower the risk of fraud. These systems often use encryption technology, fingerprint or face recognition identification, and tokenization to safeguard user and payment information. Additionally, because no physical cards are required for mobile payments, there is less risk of card theft or loss. Mobile payments also have the potential to improve security by preserving digital records of transactions. Unlike traditional cash transactions, mobile payment apps can produce electronic receipts that give users a clear picture of their purchasing habits. This feature is especially helpful during tax season, as people can easily access and categorize their spending for accounting purposes. Access to Rewards and Offers: Mobile payment systems often incorporate loyalty programs, special offers, and prizes, which add extra value to customers. By linking their payment methods to these programs, users can earn rewards in the form of points, cash back, or discounts on their purchases. These incentives can then be used to lower the cost of future purchases, enhancing the overall shopping experience. Furthermore, personalized offers and recommendations based on individual shopping patterns are provided by mobile payment apps, which further enhance customer satisfaction and engagement. Mobile payments offer numerous benefits for consumers. They have revolutionized financial transactions by providing fast and convenient payment options, as well as increased security measures. Mobile payments have now become an essential part of our daily routine due to their accessibility in terms of incentives and offers, connectivity to digital wallets, and efficient record-keeping abilities. As technology continues to advance, consumers should embrace the convenience and advantages of mobile payments. By doing so, they can enjoy a streamlined and secure payment process while also gaining access to potential savings, benefits, and better financial organization.

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7 Unique Ideas that Can Boost Your Customer Retention in 2024

Most retail businesses focus their marketing efforts on the goal of attracting new customers. But what about the customers that are already familiar with your store?  Customer retention is massively overlooked in most businesses, but it can help you beat your competition. Regardless of how much revenue you earn every year, by shifting your focus to customer retention, you can increase profit up to 25-95%.  Customer retention is easier and more cost-effective than acquiring new customers. It assists you in scaling your retail business revenue without spending thousands of dollars on marketing. According to the statistics, 65% of a company’s business comes from existing customers. So, what’s stopping you from shifting your focus to customer retention in 2024?  This blog will help you learn what retail customer retention is and share unique customer retention ideas that can help you accelerate your business growth. What Is Retail Customer Retention? In simple terms, customer retention or retail customer retention is the act of keeping your first-time customers returning for more. This is a major concern of every business owner. You always want your existing customers to buy more products from you. The more customers repeatedly purchase the more you can drive revenue at your retail location. Top Reasons Why You Need to Focus on Retention Did you know that customers’ value expands beyond what they spend on your business today? They have future value depending on how you engage and retain them for the years to come. Their value depends on your successful retention.   Here are the top reasons why customer retention should be a priority for your business in 2024.   1. Cheaper Than Acquiring New Customers Acquiring new customers not only takes time but has less ROI compared to retaining customers. This is because selling to a person who’s already familiar with your brand is easier than selling to a new customer. There is a 70% chance that an existing customer will buy from you again, as opposed to the new prospect. 2. Retaining Customers Powers Business Growth Scaling your business gets easier when you have a high customer retention rate. As your customers become loyal to your brand it’s more likely that you will get free referrals through word of mouth. This not only grows your business but also turns it into a consumer-first brand. 3. Save More on Your Marketing When you start getting customers through referrals and your customer base gets familiar with your product or brand, it’s smart to shift your focus to retaining them. Rather than using up your marketing budget on ads you can put some money and effort into retaining your existing customers. You can set up a loyalty program, and run email marketing, and promotional offers to keep customers coming back for more.   7 Unique Customer Retention Strategies to Help You Sell More There is a saying, “Make new friends, but keep the old, one is silver, the other is gold.” This adage taught us that while making new friends is fun and exciting, fostering old friendships has its own value.  The same goes for customers. While acquiring new customers has its importance, existing customers can hold more value. But often store owners pay more attention to the new customers, which significantly drops their customer retention rate.  According to the 2020 roundup of Statistica’s industry retention rates, the retail industry retention rate is fairly low compared to any other industry. On average only 63% of the customers in the retail industry purchase from the same retail store. The reason for low retention is due to the high competition. Customers are bombarded with a variety of choices, getting more options to switch from one brand to another.  So, how to retain your customers?  Fortunately, there are many ways that can help you stand out from the competition and keep your customer base happy. In 2024, you can implement the following 7 ways to make your business thrive.   1. Create a Customer Relationship Marketing Strategy Many small businesses in the retail industry lack focus on creating a customer relationship marketing strategy. The customer relationship marketing strategy is set to build the credibility of your company’s brand. It is all about centering your business and marketing efforts around customer relationships, needs, and loyalty.  By creating a customer relationship marketing strategy, you can build long-term relationships with customers to increase customer lifetime value. 2. Confront Customer Churn No technology can help you read the minds of your customers. But what if you can become aware of the customer churn before it happens? Modisoft Insights can help you notice customer behavior and buying patterns. By monitoring your customers’ purchasing trends, you can watch out for common churn signs such as spotty purchase patterns or a history of customer service complaints. This can help you reach out to your customers by offering special discounts, customer feedback, or follow-ups to keep your brand top-of-mind. 3. Start Customer Loyalty Program Customer loyalty programs are one of the most common yet successful retention strategies. These strategies not only incentivize customers to share your product and services with their acquaintances but also keep your most loyal customers happy.  Before creating a program for your business, survey your top customers to know what makes them feel most appreciated. Once you are done with the survey, focus on creating a stellar loyalty program. Here, Modisoft Loyalty can help you create exciting loyalty and promotional campaigns that can increase customer engagement. 4. Focus on Improving Customer Experience Customer experience is the key to retaining customers. By providing unforgettable customer service you stay in the customer’s mind. This is an opportunity to differentiate your brand from the competitors and attract repeat business.  But how can you deliver an unforgettable experience to your customers? At this stage, retail businesses can focus on speedy response time and error-free shopping and delivery experiences. You can use Modisoft All-Purpose POS to manage your orders more conveniently. 5. Send Personalize Offers Step into your customer’s shoes and feel how difficult

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6 Tips to Maximize Your Holiday Sales in 2023

Holiday sales are a fantastic opportunity for store owners to shine. Last year, holiday sales exceeded $211 billion in just two months (November-December), and they are expected to rise each year. This makes the holiday season a perfect time for retailers, restaurant owners, and service providers to maximize revenue.   While it’s no secret that most store owners experience their busiest season during the holidays, many entrepreneurs, startups, and mid-sized businesses lack the ability to generate maximum revenue. As inflation hit a new record in 2023, consumers have started to spend less. According to Finances Online, 41% of the consumers with income less than $50,000 have spent less in Q3. This means that businesses are likely to face more challenges during this holiday season. So how can you make the most out of this 2023 holiday season? Modisoft’s guide to maximizing holiday sales in 2023 is packed with tips on getting seasonal offerings just right, attracting customers, and leveraging the power of Modisoft POS to provide an unparalleled shopping experience. So, let’s dive in to see how you can stand out and maximize your holiday sales in 2023. 1. Utilize Social Media Platforms After Covid-19 many businesses are coming towards digital platforms to boost their sales. While it’s great to use social media platforms to speed up your business growth, without the right strategy you might fail to stand out from the competition. The following social media tips can help you in maximizing your holiday sales. Generate Awareness: Customers believe in what they see, therefore it’s vital for you to generate awareness for your holiday offerings. This can lead to a massive increase in your online sales. Host Holiday Giveaways: Who doesn’t want something free during the busiest time of the year? That’s where you get the chance to stand out and make your brand shine. Give a Holiday Makeover to Your Social Account: Refresh your social media profiles by getting in the holiday spirits. You can make a holiday version of your logo or replace your account/page profile pictures with holiday-themed ones. This small addition can make a huge difference and ensure that you grab your follower’s attention. 2. Keep Your Supply Chain Flexible Inventory management is notoriously difficult to handle, especially when the demand for your product starts to rise. During the holiday season, running out of inventory can put your business in a helpless position. 41% of the potential customers can get diverted to your competitor if they don’t find the product they are looking for.   Fortunately, these challenges can be avoided by simply keeping an eye on sales and adjusting stock levels right away. However, manual management can take time and is always vulnerable to human errors. Modisoft inventory management software can be of great use, simplifying your inventory management, so that you can focus on running your business. 3. Provide Omnichannel Shopping Experience In 2023, it’s more important than ever to consider your omnichannel retail strategy. Whether you are running a restaurant, smoke shop, café, bakery, or managing a convenience store, you need to adapt to the new retail landscape to maximize your holiday sales. The omnichannel approach is all about forging a seamless and consistent shopping journey that lets your customers move smoothly between online and offline channels. By creating a unified ecosystem, businesses can easily cater to the customer’s desires by letting them engage with the brand from anywhere they like. To make it happen, you need to switch to the online system ensuring that you provide a positive and consistent experience across all of your customer touchpoints. Modisoft products such as Cartzie, and Insights (back office), give you the peace of mind to create a seamless omnichannel shopping experience within minutes. This can help you streamline your operations, get real-time insights, track customer habits, stay updated on trendy products, and much more. 4. Start Loyalty Program Maximizing holiday sales in 2023 is all about offering better deals and discounts than your competitors. Most business owners often neglect the loyalty program, leaving additional revenue on the table. During the holiday season, customers always look for better deals than you typically offer throughout the year. Offering your customers a loyalty program is an effective way to entice them to shop at your store again in the future. You can create deals, start a reward point system, and let them redeem discounts. Encourage new holiday shoppers to become your loyal customers by offering bonus rewards when they sign up for the first time. You can use Modisoft Loyalty to set up an automated loyalty campaign without the need for any extra work. 5. Enable “Buy Now, Pay Later” Option Providing buy-now, pay-later options for your customers helps increase conversions and can allow for your product or service to be introduced to new customers.    Remember that the right payment solution can have a dramatic impact on your sales. Therefore, always provide convenience to your customers. This will also improve your brand value and give your customers the opportunity to purchase high-value products.   6. Provide Personalized Customer Experience Having a smooth buyer experience can make or break your business. Gone are the days of people just looking for a quick transaction. Now, around 87% of customers anticipate a personalized shopping experience from the merchants. Personalizing the customer’s journey not only builds a better and deeper relationship with your customer base but also allows you to understand their needs more effectively. Providing a better customer experience is all about offering convenience to your customers at every step. From offering a variety of payment options to custom discount coupons, you can cater to your customers’ needs perfectly. Since you’ll most likely be receiving more foot traffic during the holiday season, there’s no better time to make sure that your checkout process is smooth and convenient. Kiosks and all-purpose POS can help you increase customer satisfaction, loyalty, and improve sales. Don’t Miss Out on the Opportunity to Go Big The 2023 holiday season presents a significant

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roadtrac store image

20% Increase in Sales for Roadtrac Stores by Using Modisoft Insights… But How?

We recently had the opportunity to visit one of our customers, Zain Sunesara, Managing Partner of Roadtrac. Zain’s store is a great example of how Modisoft can help businesses of all sizes succeed. RoadTrac is a rapidly expanding and premium convenience store brand that offers a wide variety of products, including snacks, drinks, frozen foods, and a deli. Zain has been using Modisoft for the past ten years to manage his business, and he’s very happy with the results. As the Roadtrac team was expanding to different locations, keeping up with all locations waschallenging for them. That’s where they started using the Multi-Location Management feature, which helped them take control of all locations under one roof. Multi-Location Management is a simple yet effective feature, that is a part of Modisoft Insights that allows customers to manage multiple store regions and locations with a universal price book that organizes everything all into one place. This includes different price updates across all stores, instant inventory items and pricing update features, and real-time transaction reporting, ensuring seamless processes and effective business decisions. “Modisoft is an easy to use and efficient application that we use at all of our locations,” Zain said. “It allows me to see all parts of my business under one roof, whether that’s fuel invoices, checking, inventory or checking our lottery sales.” Zain also mentioned that Modisoft has helped him to optimize his sales in certain departments by up to 20%. This is because Modisoft provides businesses with the insights they need to make informed decisions about their inventory, pricing, and marketing strategies. “Our goal here at RoadTrac is to focus on finding growth and optimization within our operations,” Zain said. “With the ability to run numerous financial reports on Modisoft, it really makes our jobs a lot easier in order to find which department and which areas that we need to excel in.” With the Live Sales feature, customers can view real-time insights, monitor sales as they happen from a phone or PC, and gain immediate access to traction data, customer interactions, and inventory updates. With this invaluable tool, customers can make data-driven decisions, ensuring smooth business operations and profitability. n addition to helping Roadtrac to optimize their sales, Modisoft also helped them improve theirefficiency and profitability through inventory management features. Uploading invoices, maintaining &  monitoring inventory, automated new order creation for vendor to identifying trending items, All within one system. While finding ways to make operations smooth and seamless, Roadtrac was also finding ways to make customers come back for more with a simple and effective loyalty program. Primarily, the company utilizes Cartzie App by Modisoft for streamline sign in and reward redemption process for both Customer and roadtrac. Since manual reward process were hectic and lengthy, road trac used Cartzie app to allow customers to accumulate points on purchases and easily redeem rewards for future orders within the app. Furthermore, road trac could create centralized loyalty interactions with customer. This feature helped them strengthen customer relations, build a loyal customer base and boost your sales. Modisoft’s customer relationship management (CRM) features can also help businesses to improve their customer service and loyalty. By tracking customer interactions and preferences, Modisoft can help businesses to provide their customers with a more personalized experience. With Modisoft, Roadtrac has not just evolved; it’s redefined the way they operate, delivering innovation through Multi-location Management, real-time insights with Live Sales, efficient inventory Management, and elevated loyalty via Cartzie App. Overall, Modisoft is a valuable tool that can help businesses of all sizes to improve their performance and achieve their goals

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new normal after covid epidemic asian female payment progress buy scaning app by smarthine cashless and touchless new lifestyle shopping in department store cashier counter

The Impact of COVID-19 on Payments: Embracing Change

The COVID-19 pandemic unleashed a whirlwind of challenges upon businesses worldwide, and the payment industry found itself at the forefront of significant changes. With lockdowns, restrictions, and shifts in consumer behavior, the way we handle payments went through a profound transformation. One of the most striking changes witnessed during the pandemic was the noticeable decline in cash transactions. Fearing the risk of virus transmission, people increasingly turned to safer alternatives such as mobile wallets and card payments. This sudden surge in contactless payments underscored the importance of modern and secure Point-of-Sale (POS) systems. Convenience stores faced a unique set of challenges as essential businesses that remained open during the lockdowns. They had to rapidly adapt their payment processes to ensure the safety of both customers and staff. Implementing contactless payment options and enhancing hygiene at checkout counters became vital for their survival. Additionally, businesses across all sectors swiftly recognized the immense value of data insights pro樂威壯 vided by payment systems. The ability to analyze transaction data offered invaluable information about shifting customer behavior during this uncertain time. By identifying emerging trends, adjusting inventory levels accordingly, and optimizing marketing strategies, businesses managed to navigate the crisis more effectively. To adapt to the changing landscape, businesses swiftly prioritized upgrading their payment infrastructure with advanced POS systems designed to support contactless payments. Moreover, investing in robust back-office solutions that provide real-time insights into sales performance and customer preferences became crucial. Remaining agile was the key to survival in the face of the pandemic’s upheaval. Businesses had to be ready to adjust strategies based on emerging trends to ensure long-term success in an ever-changing market. Embracing innovative technologies, such as AI-powered fraud detection systems, became a necessity to safeguard against online threats while ensuring secure payments. In conclusion, the COVID-19 pandemic accelerated the digital transformation within the payment industry. Businesses, in the face of adversity, embraced change wholeheartedly, adopting advanced POS systems to facilitate contactless payments and harnessing data insights for informed decision-making. Those who managed to remain agile and invest in technology now find themselves well-equipped to thrive in the post-pandemic payment landscape. The valuable lessons learned during these challenging times will continue to shape the future, ushering in an era of secure, convenient, and customer-centric payment experiences. As the world embraces the new normal, the payment industry stands poised to lead the charge towards a more resilient and digitally connected future.

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Benefit from POS Data for Business Improvement

Benefit from POS Data for Business Improvement

It is impossible to overestimate the importance of data analysis in the fast-paced corporate environment of today. A priceless resource, point of sale (POS) data is the key to unlocking insights into consumer behavior, monitoring sales success, and making well-informed decisions to improve overall operations. In this blog, we’ll examine organizations’ use of POS data to fuel expansion and success.  Recognizing Consumer Behavior POS data is a gold mine of information about consumer preferences, purchasing trends, and demographics. Businesses can better understand their target audience by analyzing this information. Businesses may adjust their product offerings and marketing efforts to better meet customers’ wants and expectations by determining popular goods, peak purchase periods, and average transaction values. Tracking Sales Success Assessing products and services requires accurate sales data. Real-time sales tracking is available through POS systems, giving quick feedback on promotions and marketing activities. This information is useful for identifying goods that perform well and those that may require modifications or removal from the inventory. Additionally, it helps companies identify sales patterns and seize chances to increase profits. Streamlining Inventory Management Inventory management may be made more efficient with POS data that monitors stock levels, popular products, and reorder points. Businesses may guarantee ideal stock levels, cut inventory carrying costs, and reduce stockouts by monitoring inventory data. This information also helps identify sluggish sellers that may be reduced in price or repurposed to make place for more popular products. Enhancing Customer Experience Businesses may customize the purchasing experience by integrating POS data with customer relationship management (CRM) solutions. POS data makes it easy to create personalized loyalty programs, targeted marketing campaigns, and offers specific to each customer’s interests. These customized interactions enhance word-of-mouth recommendations and client retention while fostering consumer satisfaction and loyalty. Making Informed Company Decisions Successful company operations are built on informed decisions. POS data provides insightful information to improve pricing tactics, distribute resources wisely, and spot growth prospects. Businesses can make decisions that increase overall efficiency and profit. In today’s fiercely competitive corporate environment, POS data integration changes the game. Businesses are driven to long-term success by their capacity to uncover insights into consumer behavior, monitor sales performance, streamline inventory management, improve customer experience, and make well-informed choices. Businesses may remain ahead of the curve, develop rapidly, and successfully satisfy consumers’ changing expectations and the industry by utilizing POS data.

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The Advantages of Mobile Payments: What Customers Should Know

The usage of Point of Sale (POS) systems has transformed the way businesses execute transactions and conduct their operations. Cloud-based POS systems, which have been developed with advancements in technology, are now considered a potent solution for companies irrespective of their size. In this blog post, we will examine the advantages of cloud-based POS systems and investigate how these systems provide immediate data insights, remote management abilities, and scalability. Convenience at Your Fingertips: Mobile payments offer a hassle-free alternative to digging through wallets for the right card or scrambling for cash. With just a few taps on your phone, you can easily make purchases whether you’re buying groceries, dining out, or shopping online. The convenience of mobile payments extends to travel as well, as several currencies can be used without the need for exchange. Digital wallet software seamlessly integrates with mobile payments, allowing users to manage various payment options in one place. Thanks to digital wallets, credit card information, loyalty programs, and even gift cards can all be stored in one location, streamlining the payment process. Users can also effortlessly switch between multiple accounts and simplify budgeting by accessing and organizing a variety of payment options through a single mobile app. Enhanced Security Measures: When it comes to financial transactions, security is a top priority for consumers. Luckily, many mobile payment systems have innovative security features to protect sensitive data and lower the risk of fraud. These systems often use encryption technology, fingerprint or face recognition identification, and tokenization to safeguard user and payment information. Additionally, because no physical cards are required for mobile payments, there is less risk of card theft or loss. Mobile payments also have the potential to improve security by preserving digital records of transactions. Unlike traditional cash transactions, mobile payment apps can produce electronic receipts that give users a clear picture of their purchasing habits. This feature is especially helpful during tax season, as people can easily access and categorize their spending for accounting purposes. Access to Rewards and Offers: Mobile payment systems often incorporate loyalty programs, special offers, and prizes, which add extra value to customers. By linking their payment methods to these programs, users can earn rewards in the form of points, cash back, or discounts on their purchases. These incentives can then be used to lower the cost of future purchases, enhancing the overall shopping experience. Furthermore, personalized offers and recommendations based on individual shopping patterns are provided by mobile payment apps, which further enhance customer satisfaction and engagement. Mobile payments offer numerous benefits for consumers. They have revolutionized financial transactions by providing fast and convenient payment options, as well as increased security measures. Mobile payments have now become an essential part of our daily routine due to their accessibility in terms of incentives and offers, connectivity to digital wallets, and efficient record-keeping abilities. As technology continues to advance, consumers should embrace the convenience and advantages of mobile payments. By doing so, they can enjoy a streamlined and secure payment process while also gaining access to potential savings, benefits, and better financial organization.

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FAQ

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About Altria

Altria Group, Inc. is one of the world’s largest producers and marketers of tobacco and related products. They have been the undisputed market leaders in the U.S. tobacco industry for decades.

Altria Group is known for owning the most enduring names in American business including but not limited to Philip Morris USA, John Middleton, and U.S. Smokeless Tobacco Company.

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Benefits

  • Monitor and track all promotional efforts by directly integrating deals into insights
  • Receive Altria rebates smoothly by sharing scan data reports
  • Generate Altria scan data report program at a click

Pricing

Included in Advanced Plan

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About Cartzie

Cartzie is a loyalty application designed by Modisoft, with you in mind. It is a one-stop loyalty and online ordering solution that is fully equipped with all the tools needed to make your business grow.

With Cartzie, you can do curbside pickups, delivery, and drive-thru ordering. Cartzie has revolutionized the way businesses interact with customers.

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Benefits

  • Add delivery options for your customers
  • Boost your marketing efforts through targeted campaigns
  • Take your business online in a few clicks
  • Receive payments online for your orders

Pricing

+$59 per month with Retail Plans

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About Comdata

COMDATA has been serving businesses for over 45 years and is recognized as a leading provider of commercial payment solutions. They specialize in serving the trucking industry and are known as an issuer of fleet fuel cards, trucking permits, corporate spend cards, and paperless payroll cards.

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Benefits

  • Automatically transfer sales data from the Comdata POS into Modisoft back-office software
  • Get an all-in-one solution to monitor and track your sales separately
  • Easy accessibility to manage all your fuel sales

Pricing

Included in Advanced Plan

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About DoorDash

DoorDash, Inc. is a food ordering and delivery platform based in San Francisco. It is the largest food delivery company in the United States with more than 50% of the market share in the convenience delivery category. It provides an on-demand food delivery service to restaurants and stores. Their services help businesses innovate, grow, and reach more customers.

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Benefits

  • Receive order directly into your POS System
  • Manage your online DoorDash menu
  • Enable DoorDash orders for your customers

Pricing

+$69 per month for Third-Party Order Management

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About Fintech

Fintech has been dedicated to serving the beverage alcohol industry for the last 30+ years. Established in 1991, Fintech operates from its headquarters based in Tampa, Florida. Supported by TA Associates and General Atlantic, Fintech automates alcohol invoice payment, streamlines payment collections, and facilitates comprehensive data capture for 1 million B2B business relationships.

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Benefits

  • Import vendor invoices directly into your back office
  • Optimize purchase order management
  • Improve your alcohol vendor management

Pricing

+$5 per month

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About Gilbarco Veeder-Root

Gilbarco Inc. is a supplier of fueling equipment including fuel dispensers, payment systems, point-of-sales systems, and support services. The company operates from Greensboro, North Carolina.

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Benefits

  • Effortlessly connect your POS data from the Gilbarco system to Modisoft Insights

Pricing

Included in Advanced Plan

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About Instacart

Instacart is a delivery company that operates a grocery delivery and pick-up service in Canada, and the United States. It is one of the largest grocery marketplaces in North America. Instacart makes the delivery process easy for store owners.

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Benefits

  • Monitor and manage your Instacart inventory levels from Modisoft Insights
  • Updated Instacart inventory levels in real-time
  • Avoid stockouts by ensuring accurate inventory levels

Pricing

+$15 per month

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About Retalix

Retalix Ltd was established in 1982 and is now owned by NCR Corporations. It develops licensed and supported software applications for retailers, wholesalers, and distributors of fast-moving consumer goods.

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Benefits

  • Easily Import sales data for reports and analytics from the Retalix POS system
  • Monitor sales in real-time

Pricing

Included in Advanced Plan

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About Paycue

Paycue is Modisoft’s preferred payment processing provider. It helps businesses to streamline their setup process to be faster and more efficient. Paycue assists businesses with faster payments and smoother customer interaction.

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Benefits

  • Enjoy minimal fees on transactions
  • Seamless integration
  • Speedy transactions
  • Secure payments

Pricing

No monthly fee. Only pay when you sell.

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