The Benefits of Back-Office Integration for eCommerce

Without an effective back office, companies see not only a decrease in productivity but can also lose a significant amount of money. The back office is very much at the heart of most businesses. 


You can think of the back office as the behind-the-scenes operations of the company. Tasks associated with the traditional “back office” include accounting and IT.

 

When creating a strong back office system, it is critical to ensure it is integrated with your front office. Continue to read to learn more about E-commerce back-office integration.  

eCommerce's Role

eCommerce refers to a business’s online presence. This can be when a company has an online store or is run partially or fully online. 

Front Office

When a company uses an eCommerce platform, it is critical to ensure all aspects of the business are unified. On one hand, an eCommerce platform is a marketplace to sell your goods or services.

 

This is where your team may interact with customers. All activities or interactions that occur with customers or potential customers are considered front door tasks. 

Back Office

On the other hand, your eCommerce software should ensure effective operations and handle the financial aspect of purchase orders. Once a purchase is made by a customer, the money they owe should automatically enter your accounting system.   There are four main components to eCommerce back-office operations: order management, inventory management, warehouse management, and enterprise resource management.

Why eCommerce and Back Office Integration?

There are many benefits to integrating your front and back office through an eCommerce approach. Below a few core benefits are highlighted. 

Less Complicated

Running a business can be a challenging task. With an integrated front and back office, you’ll see greater productivity. When all aspects of your business are in sync with each other, operations can be less complicated.

 
With a state-of-the-art system, you can automate many of your operations. This can save a lot of time and stress.

More Secure

Using multiple systems to handle your front and back offices is not only complicated, but less safe. Using one unified system offers you far more protection. All of your operations and data are on one trustworthy system. 

 

Using multiple systems increases the possibility of a security breach. Technologies such as automated eCommerce systems were designed to eliminate these concerns. 

Creating Meaningful Customer Experiences

A critical element to running a business is crafting an engaging and positive customer experience. With a back-office and eCommerce integration, you can develop a more organized and meaningful customer experience. 

 

You want your customers to have a convenient purchasing experience. With an integrated system, you can make the purchasing process easier and in turn, more pleasurable. 

Select a Back Office System Today

Finding the right back-office platform can transform your eCommerce business. There are many benefits to integration. Above are just a few. 

 

With Modisoft, you can take front and back-office eCommerce integration to the next level. For more information about how a back-office system can be a great investment, we invite you to check out more of our blog today. 

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FAQ

Rest assured that our exceptional customer support is at your service round the clock, 24 hours a day, 7 days a week. We take great pride in providing you with unwavering assistance, ensuring that any issues or concerns you may encounter are swiftly and effectively addressed. Feel free to reach out to our dedicated support team whenever the need arises, as we are always here to provide you with prompt and reliable solutions.

Modisoft takes pride in providing a comprehensive suite of tools designed to facilitate seamless operations for your restaurant. With our powerful software, you can take advantage of a range of features tailored to enhance your efficiency and customer experience.

One of the standout features of Modisoft is the ability to view live sales data. This real-time visibility empowers you to monitor sales performance as it happens, allowing you to make informed decisions and swiftly address any issues that may arise.

Moreover, our software enables you to create customizable menus for ordering. You have the flexibility to design menus that align with your restaurant’s unique offerings, making it easier for customers to browse and select their desired items. This customization feature ensures a user-friendly ordering experience that caters to your specific requirements.

Additionally, Modisoft supports digital menu boards for pricing. By leveraging this functionality, you can easily update and display pricing information on digital screens within your restaurant. This dynamic approach eliminates the need for manual price changes and enhances the overall aesthetics of your establishment.

We’re pleased to announce that the cost to run the POS system aligns with the subscription for your back-office software. This streamlined approach simplifies your financial management, allowing you to enjoy a unified pricing structure that covers both the hardware and software components.

Maximize the potential of Cartzie Campaigns, our exceptional tool, by harnessing its features to create customer loyalty and drive repeat visits to your store. With Cartzie Campaigns, you can implement robust loyalty programs that incentivize customers to return, fostering a strong and lasting relationship with your brand.

Furthermore, take advantage of the automated customer outreach capabilities of Cartzie Campaigns through text messaging. This powerful feature allows you to engage with your customer base proactively, sending personalized messages, promotions, and updates directly to their mobile devices. By automating this process, you save time and effort while maintaining consistent and effective communication with your valued customers.

Additionally, our software empowers you to offer online ordering, opening up new avenues for sales and customer convenience.

By leveraging Cartzie Campaigns’ loyalty programs, automated customer outreach via text messaging, and online ordering capabilities, you can enhance customer engagement, increase sales, and deliver exceptional customer experiences. Embrace the full potential of these tools to grow your business and establish a strong presence in the digital realm.