How to Build a Customer Loyalty Program That Works
In 2025, loyalty is no longer optional. This guide shows how to create a smart, digital-first loyalty program that turns one-time buyers into repeat customers.
What’s Inside?
Building a loyalty program isn’t just about giving discounts; it’s about creating long-term relationships with your customers. This guide breaks down everything you need to do it right.

Why customer retention outperforms acquisition in today’s market

How to calculate customer lifetime value (CLV) before you launch

The most effective types of loyalty programs for retail and food businesses

Step-by-step guide to launching, personalizing, and promoting your loyalty program

A real-world success story
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