Streamline Takeout and Delivery With Menu Options That Meet Customer Needs


A recent survey found that 52% of individuals feel unsafe dining inside, which has increased the need for takeout and delivery options. With many areas still utilizing social distancing measures due to the pandemic, adapting your restaurant’s food and drink offerings makes it more accessible for those who are looking for takeout food to comfortably eat at home. It also opens up a whole new revenue stream that may have not been utilized before.


How to Optimize Your Menu

There are a few steps you can take to optimize your online menu for takeout and delivery. By enhancing the appearance of your menu and using intuitive software, you can expand the ability to meet customer expectations.


Bring Your Menu To Life

High-quality pictures make a difference in whether a customer chooses a menu item or not. Show your customers what you have to offer with professional photos of menu items and a clear organization of your menu. While you can’t show off meals from neighboring tables with delivery options, you can at least show your menu in a new updated and digital form.

Bringing your menu to life also means writing compelling descriptions that list ingredients, showcase the dish, and provide any allergy warnings. With a clear description, your customers will know exactly what they are ordering, which helps avoid any mishaps or misunderstandings in the online ordering process.


Adapt Your Menu For Mobile

The majority of consumers order food through their smartphones. Having a menu that adapts to both desktop and mobile capability gives more accessibility for customers to navigate your menu with ease. Make sure the text on the mobile version is concise, simple, and has a big enough font for customers to easily read. Self-serve ordering and QR codes also help customers reach your menu without having to do too much work in finding it.


Be Clear About Safety Measures

The pandemic has created new rules for different areas of health and safety. Make sure to state the rules clearly that your restaurant is following in order to ensure public safety for everyone. This may include a note about what the staff is doing to keep everyone safe, as well as the safety methods in place for contactless delivery. The best way to add safety measures is to include a banner on your website that offers more information about safety protocols.


Choose Packing That Keeps Food Fresh

Packing is important for takeout and delivery, as some packing options may take away the freshness of the food items. From airtight containers, insulated packages, and refrigerated food, know what type of packing works for each menu item. If need be, adapt your menu to more takeout-friendly food and prioritize items that will not need customized packaging to go with delivery options.

Consider dishes that travel well and still look great upon delivery. Customers still have expectations about the presentation of the food, which is why it is important to know which food items are able to hold their shape the best while in transit. If an order comes in separate containers for one dish, have an easy-to-read instruction list on how to assemble it as it would look in the restaurant.


Include Add-Ons or Variations

Many customers still want the ability to add extra items or adapt their meals. By having the ability to add items quickly in an online ordering system, customers can see which options are available or leave a note to the chef about any allergies. Whether they want to add cheese, bacon, or a side of fries, make sure all items are clear within the online ordering system.


Make Themed Meals For Special Occasions

While takeout is not quite the same as eating in the restaurant, there still are a few ways you can help customers re-create the experience. Alongside your regular menu, consider creating themed dishes around special occasions like date nights, movie nights with friends, or birthdays. Having a themed dish helps customers feel special and look forward to choosing themed meals again in the future.


Delight Customers With a Free Treat

A small free treat can go a long way when it comes to customer loyalty. While dining-in options usually create more opportunities for ordering extra items, adding a free dessert or a starter helps customers feel like they are a part of a regular dining experience.


Provide Delivery or Pickup Options

For some customers, picking up the order makes more sense while they are on their way home, while others want the direct delivery options. By giving choices, you put the power back into the customer’s hands and it helps with wait times and long queues for delivery.


Give Out Deals for Online Ordering

Online ordering is easy to incentivize if you offer more value for meals. Whether that is through an all-in-one option or a Friday night discount, make sure to offer meal deals that appeal to your target audience. Giving out deals can also include adding a loyalty program that customers can join. This can be through a subscription model, points system, or email marketing program to help incentivize customers.

Optimizing your menu can be easy with the right digital system for online ordering that can be adapted to fit different menu needs, as well as meet the expectations of customers for a positive experience for your business.




Rest assured that our exceptional customer support is at your service round the clock, 24 hours a day, 7 days a week. We take great pride in providing you with unwavering assistance, ensuring that any issues or concerns you may encounter are swiftly and effectively addressed. Feel free to reach out to our dedicated support team whenever the need arises, as we are always here to provide you with prompt and reliable solutions.

Modisoft takes pride in providing a comprehensive suite of tools designed to facilitate seamless operations for your restaurant. With our powerful software, you can take advantage of a range of features tailored to enhance your efficiency and customer experience.

One of the standout features of Modisoft is the ability to view live sales data. This real-time visibility empowers you to monitor sales performance as it happens, allowing you to make informed decisions and swiftly address any issues that may arise.

Moreover, our software enables you to create customizable menus for ordering. You have the flexibility to design menus that align with your restaurant’s unique offerings, making it easier for customers to browse and select their desired items. This customization feature ensures a user-friendly ordering experience that caters to your specific requirements.

Additionally, Modisoft supports digital menu boards for pricing. By leveraging this functionality, you can easily update and display pricing information on digital screens within your restaurant. This dynamic approach eliminates the need for manual price changes and enhances the overall aesthetics of your establishment.

We’re pleased to announce that the cost to run the POS system aligns with the subscription for your back-office software. This streamlined approach simplifies your financial management, allowing you to enjoy a unified pricing structure that covers both the hardware and software components.

Maximize the potential of Cartzie Campaigns, our exceptional tool, by harnessing its features to create customer loyalty and drive repeat visits to your store. With Cartzie Campaigns, you can implement robust loyalty programs that incentivize customers to return, fostering a strong and lasting relationship with your brand.

Furthermore, take advantage of the automated customer outreach capabilities of Cartzie Campaigns through text messaging. This powerful feature allows you to engage with your customer base proactively, sending personalized messages, promotions, and updates directly to their mobile devices. By automating this process, you save time and effort while maintaining consistent and effective communication with your valued customers.

Additionally, our software empowers you to offer online ordering, opening up new avenues for sales and customer convenience.

By leveraging Cartzie Campaigns’ loyalty programs, automated customer outreach via text messaging, and online ordering capabilities, you can enhance customer engagement, increase sales, and deliver exceptional customer experiences. Embrace the full potential of these tools to grow your business and establish a strong presence in the digital realm.